The FIR Podcast Network

Monday, July 03, 2006

The Hobson & Holtz Report - Podcast #151: July 3, 2006

Content summary: Vote at Podcast Alley and Podcast Awards 2006; Office 2007 delays and our impressions of the beta; BluBrry launches; Robert Scoble’s exit interviews: Wired magazine and on his blog; PR community action on social press release; Pay Per Post: non-disclosure of interest is bad; Lee Hopkins reports; Google’s answer to PayPal and a communications snafu; more twists in the Jupiter Research tale; David Phillips reports; listeners’ comments discussion; Lee Hopkins’ Frappr map; Eric Schwartzman guest co-host in next show; the music; and more.

Show notes for July 3, 2006

Welcome to For Immediate Release: The Hobson & Holtz Report, a 98-minute podcast recorded live from Amsterdam, The Netherlands, and Concord, California, USA.

Download the file here (MP3, 40MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as Juice, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon).

Listen to this podcast now:

In This Edition:

#151 show notes at The New PR Wiki

Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the home page for info.

If you have comments or questions about this show, or suggestions for our future shows, email us at fircomments@gmail.com; or call the Comment Line at +1 206 222 2803 (North America) or +44 20 8133 9844 (Europe); or Skype: fircomments. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

So, until Thursday July 6…

Posted by neville on 07/03 at 11:18 AM
Show Notes • (2) Comments • Permalink

Saturday, July 01, 2006

Podcast Awards nominations are open

Yes, indeed, we’re pimping for votes.

The second annual Podcast Awards is up and accepting nominations, and your FIR co-hosts would be delighted if you’d nominate us in the “Business” category.

These awards are presented at the Portable Media and Podcast Expo in Ontario, California on September 29 and 30. Both Neville and I will be speaking at the event.

So why are we pimping for your votes with this particular awards program? The Podcast Awards do use the same technique as some of the others we have dismissed—the ability to nominate and vote multiple times. The difference (at least, in my view) is that the people behind the Podcast Awards are upfront and candid about it. In fact, the program is subtitled, “The People’s Choice,” and works not unlike the popular People’s Choice entertainment awards in the US. Also, the rules are very clear and well-thought-out. And as podcast awards go, this one so far holds the crown for most prestigious.

So it just wouldn’t kill us to win, which would draw more attention to the show and bring us more listeners.

And that’s why we’d be truly grateful if you’d follow the link and nominate us. Nominations are open until July 15. (Follow the rules: You may submit nominations only once per day.)

Posted by shel on 07/01 at 06:55 AM
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Speakers & Speeches - Club of Amsterdam: June 28, 2006

Content summary: Two podcasts recorded at The Future of Journalism - Ethics in Journalism panel discussion in Amsterdam on June 28, 2006, organized by the Club of Amsterdam and supported by PricewaterhouseCoopers.

The first podcast recorded the presentations made by each of the three panelists; the second is the open group discussion with the panelists and participants following the presentations.

Panelists:

Milverton Wallace, founder/organiser of the European Online Journalism Awards - “The new Corinthians versus the standard-bearers: How the web is socialising journalism ethics”
Guy Thornton, Chair, Netherlands Branch, National Union of Journalists (Great Britain and Ireland) - “Does and should journalism have boundaries and if so where and how should they be drawn?”
Neville Hobson, Communicator, blogger, podcaster - “The age of gatekeeper journalism is over”

Both sessions were moderated by Homme Heida, Promedia, member of the Club of Amsterdam Round Table.

download For Immediate Release podcast

Download the files here: panel presentations (MP3, 58.2Mb, 84:50) and open group discussion (MP3, 28.1Mb, 41:01).

Subscribe to the Speakers & Speeches RSS feed to get these and future podcasts automatically. For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as the free Juice, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon. To receive all For Immediate Release podcasts including the twice-weekly Hobson & Holtz Report, subscribe to the full RSS feed.

Listen to these podcasts now

Panel presentations:

Open group discussion:

Podsafe intro music - On A Podcast Intrumental Mix (MP3, 5Mb) by Cruisebox.

Posted by neville on 07/01 at 12:13 AM
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Thursday, June 29, 2006

The Hobson & Holtz Report - Podcast #150: June 29, 2006

Content summary: New FIR interview posted; meeting FIR listeners in Second Life; Marketing Sherpa award winners announced; podcasts of Amsterdam conference coming; trust and reputation follow-up: Cadbury and British Airways; Dan York reports (Canada Day, hockey and the World Cup, badges at wordblog.net, LinkedIn public profiles, is spam killing the conversation?); Shell Oil’s executive PR tour in the US; Toby Bloomberg’s encounter with Jupiter Research; listeners’ comments discussion; FIR Frappr community update; the music; and more.

Show notes for June 29, 2006

Welcome to For Immediate Release: The Hobson & Holtz Report, a 91-minute podcast recorded live from Concord, California, USA, and Amsterdam, The Netherlands.

Download the file here (MP3, 37MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as Juice, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon).

Listen to this podcast now:

In This Edition:

#150 show notes at The New PR Wiki

So, until Monday July 3…

Posted by neville on 06/29 at 10:38 AM
Show Notes • (3) Comments • Permalink

Tuesday, June 27, 2006

Interview - Silvia Cambié, IABC Europe Middle East Region Director: June 26, 2006

In this edition of For Immediate Release podcast interviews, Neville enjoyed a 33-minute conversation with Silvia Cambié, 2006-2007 Director of IABC Europe Middle East Region, who takes up her leadership role on June 30. Topics discussed include Silvia’s views on the challenges facing the Region in the coming year, plans for growing the membership especially in Eastern Europe and the Middle East, meeting the needs of Members at Large, the European Leadership Institute, IABC’s next European conference “EuroComm” in Dublin.

Download the conversation here (MP3, 32.3Mb, 33:00), or sign up for the Interviews RSS feed to get it and future interviews automatically. For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as the free Juice, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon. To receive all For Immediate Release podcasts including the twice-weekly Hobson & Holtz Report, sign up for the full RSS feed.

About our Conversation Partner

Silvia Cambié has 15 years experience in journalism and public relations. She is the founder of Chanda Communications and Coaching, a London-based communications consultancy firm specialized in international media relations, public affairs and training.

Silvia spent most of the 90s in Eastern Europe and the former Soviet Union as correspondent for a number of leading British and German business publications. Prior to founding Chanda, Silvia worked in Brussels for several years doing communications and public affairs for international trade associations.

Silvia holds a degree in social sciences and business administration from the University of Innsbruck, Austria, and a diploma with distinction from The Coaching Academy in the UK. She speaks five languages.

Listen to this podcast now:

If you have comments or questions about this podcast, or suggestions for future interviews, email us at fircomments@gmail.com; or call the Comment Line at +1 206 222 2803 (North America) or +44 20 8133 9844 (Europe); or Skype: fircomments. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

Podsafe intro music - On A Podcast Intrumental Mix (MP3, 5Mb) by Cruisebox.

Posted by neville on 06/27 at 08:38 AM
Show Notes • (0) Comments • Permalink

Monday, June 26, 2006

The Hobson & Holtz Report - Podcast #149: June 26, 2006

Content summary: Call for entries for SNCR awards; listener discount for Web 2.0 conference in Amsterdam; BloggerCon and civility in the blogosphere; Second Life: the conference experience, FIR presence, opportunities for communicators; the value and uses of group blogs; trust and reputation: crises facing Cadbury and British Airways; FIR interview with new IABC Europe Director; the music; and more.

Show notes for June 26, 2006

Welcome to For Immediate Release: The Hobson & Holtz Report, a 93-minute podcast recorded live from Amsterdam, The Netherlands, and Concord, California, USA.

Listen to this podcast now:

In This Edition:

#149 show notes at The New PR Wiki

So, until Thursday June 29…

Posted by neville on 06/26 at 10:48 AM
Show Notes • (1) Comments • Permalink

Sunday, June 25, 2006

FIR in Second Life

We’ve just set up shop in Second Life, the virtual world where there’s already a growing community of podcasters.

FIR in Second Life

The FIR Shop is located on the ground floor in the Podcasters Mall on Podcast Island. If you’re a member of the Second Life community, teleport to the island at 139,75,25 and follow the red arrow to get to the store.

It’s pretty bare bones at the moment as the screenshot shows, but we’ll be spending a bit of time there in the coming weeks getting the place a bit more ship-shape. We’ll also be talking in upcoming FIR episodes about what we’re planning to be doing in Second Life.

We look forward to seeing you there - Shel Witte and Jangles Junot. No prizes for guessing which of us is which!

Posted by neville on 06/25 at 09:11 AM
News • (7) Comments • Permalink

Saturday, June 24, 2006

That’s it for Innovative Marketing Conference podcasts

Audio problem puts the kabosh on the conference’s second day

We had intended to post presentations from the second day of the 2006 Innovative Marketing conference, but it isn’t going to happen. I pulled up the files from the second day and found nothing on them. While Neville and I were conducting interviews with speakers, my digital recorder—a Marantz PMD-660—was hooked into the sound board in use for the public address system. When we arrived, I handed the Marantz to the sound guy, and I saw him plug it in. But either he had the output from the sound board going into the wrong input on the recorder or the sound board line out wasn’t set properly. In any case, there were a lot of big MP3 files, none of which had any sound.

Bottom line: The files that are currently up from the conference represent everything we have available. We hope you enjoy them!

Posted by shel on 06/24 at 11:43 AM
News • (0) Comments • Permalink

Friday, June 23, 2006

Speakers & Speeches - David Weinberger at the CMO Summit: June 8, 2006

Podcaster’s note: This is the the third in a series of talks given at the 2006 Innovative Marketing Conference that were recorded as Neville and I were recording our one-on-one interviews in another room. The volume on the recordings turned out to be very low, and I’ve been working as time allows to manipulate the files to make them listenable. In this particular talk, David Weinberger interacted with the audience for much of the presentation, although there were no microphones for audience participants. Weinberger did a good job of expressing the question in his answers, and I’ve bumped the audio for audience contributions (with considerable background hiss), but it’s listenable. I’ll continue posting these files as I’m able to complete them.

Content summary: David Weinberger, co-author of “The Cluetrain Manifesto” and author of “Small Pieces Loosely Joined,” is a regular writer for the New York Times, Wired magazine, and Salon. He also is a regular commentator on NPR’s “All things Considered.” He spoke on the afternoon of June 8 at the CMO Summit in New York on the first day of the 2006 Innovative Marketing conference, co-sponsored by Columbia Business School and Corante.

Notes for David Weinberger’s presentation

The new marketing department - does it even exist? Companies and agencies are struggling to find a new model that builds on the proven principles of the past while incorporating successful new practices to take them into the future. How does a company plan and allocate resources, human and otherwise, in a time of such disruptive change? How will the dynamics of this emerging marketplace impact the way companies are configured, how products are developed, and how brands are built? What does the marketing department of the future look like?

Download the file here (MP3, 25.6 MB, 1:03), or sign up for the Speakers & Speeches RSS feed to get it and future speeches automatically. For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as the free Juice, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon. To receive all For Immediate Release podcasts including the twice-weekly Hobson & Holtz Report, sign up for the full RSS feed.

Listen to this podcast now:

Posted by shel on 06/23 at 09:51 AM
(0) Comments • Permalink

Thursday, June 22, 2006

The Hobson & Holtz Report - Podcast #148: June 22, 2006

Content summary: Additional phone Comment Line in Europe; vote for FIR in Marketing Sherpa contest; MP3 download problem on Tues night/Wed morning; let Phil Gomes know what you’d like to ask Edelman’s senior managers; WetPaint wikis; copyright your documents with the Microsoft/Creative Commons add-in for Office; PRWeek US edition starts podcasting; the General Motors/New York Times editorial page kerfuffle produces benefits for GM; different views on RSS and email; who’s the winner in World Cup alleged ambush marketing controversy; David Phillips reports; upcoming FIR interviews; listeners’ comments discussion; FIR Frappr community update; the music; and more.

Show notes for June 22, 2006

Welcome to For Immediate Release: The Hobson & Holtz Report, a 93-minute podcast recorded live from Concord, California, USA, and Amsterdam, The Netherlands.

Listen to this podcast now:

In This Edition:

#148 show notes at The New PR Wiki

So, until Monday June 26…

Posted by neville on 06/22 at 09:48 AM
Show Notes • (2) Comments • Permalink

Speakers & Speeches - John Hagel at the CMO Summit: June 8, 2006

Podcaster’s note: This is the second in a series of talks given at the 2006 Innovative Marketing Conference that were recorded as Neville and I were recording our one-on-one interviews in another room. The volume on the recordings turned out to be very low, and I’ve been working as time allows to manipulate the files to make them listenable. I’ll post these files as I’m able to complete them.

Content summary: John Hagel, independent consultant and author of Net Gain, Net Worth and The Only Sustainable Edge (with John Seely Brown), spoke on the morning of June 8 at the CMO Summit in New York on the first day of the 2006 Innovative Marketing conference, co-sponsored by Columbia Business School and Corante.

Notes for John Hagel’s presentation

The new scarcity = attention: Competition is fierce and the market ever more dense with new products and services all vying for the attention of consumers. Media is increasing fragmented and complex, yet more networked than ever before. How then to differentiate, gain attention, and rise above the morass of options that inundate consumers. How do you change the way you communicate in an attention-scarce economy?

Download the file here (MP3, 7.1 MB, 18:00), or sign up for the Speakers & Speeches RSS feed to get it and future speeches automatically. For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as the free Juice, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon. To receive all For Immediate Release podcasts including the twice-weekly Hobson & Holtz Report, sign up for the full RSS feed.

Listen to this podcast now:

Posted by shel on 06/22 at 04:23 AM
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Wednesday, June 21, 2006

Speakers & Speeches - David Sutherland at the CMO Summit: June 8, 2006

Podcaster’s note: This is the first in a series of talks given at the 2006 Innovative Marketing Conference that were recorded as Neville and I were recording our one-on-one interviews in another room. The volume on the recordings turned out to be very low, and I’ve been working as time allows to manipulate the files to make them listenable. I’ll post these files as I’m able to complete them.

Content summary: David Sutherland PhD, Founder and Managing Director USA of Launch Institute, spoke on the morning of June 8 at the CMO Summit in New York on the first day of the 2006 Innovative Marketing conference, co-sponsored by Columbia Business School and Corante.

Notes for David Sutherland’s presentation

Models for innovation: Creating successful new products and services. New product innovations are increasingly involving co-creation with customers and partners. What other innovation processes are working and how can they interact with co-creation? Case studies will be discussed, successful (and unsuccessful) strategies shared, new methodologies analyzed, and existing approaches that work affirmed.

Download the file here (MP3, 10.2 MB, 25:00), or sign up for the Speakers & Speeches RSS feed to get it and future speeches automatically. For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as the free Juice, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon. To receive all For Immediate Release podcasts including the twice-weekly Hobson & Holtz Report, sign up for the full RSS feed.

Related: FIR Interview with David Sutherland, June 8, 2006.

Listen to this podcast now:

Posted by shel on 06/21 at 04:55 PM
Show Notes • (0) Comments • Permalink

Temporary glitch resolved

You can get show #147 again

Apologies to those who have had difficulty getting show #147. The problem has been resolved and the file is available once again.

In a nutshell, we’re testing a new podcast stat service that’s in beta (which rocks, incidentally). The problem occurred when we made a change to our profile. Using the service requires that we redirect any references to the MP3 file’s URL through the service’s domain. When we made the change, the service picked up the previous URL instead of the original one, which pointed to the home of our MP3 files over at Libsyn. It took a while to identify the problem and then to get the service to let us update the profile with the correct redirect URL. But all is well now and everything’s working just fine.

We’ll report on the service we’re using once it moves out of beta; we’ve been asked to keep it quiet until then. But it definitely shows considerably more downloads of the show than Libsyn’s stats service.

Posted by shel on 06/21 at 07:20 AM
News • (0) Comments • Permalink

Monday, June 19, 2006

The Hobson & Holtz Report - Podcast #147: June 19, 2006

Content summary: Jeremy Wright’s b5media co-branded blogs for Fox Media’s TV shows; Netscape returns with a Digg-like news page; a new Digg-like service for PR; retailer opens store in Second Life; Nielsen releases email newsletter/RSS usability report; Robert Scoble speaks for Microsoft on BBC TV; classified advertising stats: new media aren’t killing old media; press releases are preferred content type among knowledge workers: survey; Lee Hopkins reports; Jeremy Pepper highlights trademark issues in Second Life; David Phillips reports; listeners’ comments discussion; the music; and more.

Show notes for June 19, 2006

Welcome to For Immediate Release: The Hobson & Holtz Report, a 93-minute podcast recorded live from Amsterdam, The Netherlands, and Concord, California, USA.

Listen to this podcast now:

In This Edition:

#147 show notes at The New PR Wiki

If you have comments or questions about this show, or suggestions for our future shows, email us at fircomments@gmail.com; or call the Comment Line at +1 206 222 2803 or Skype fircomments. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

So, until Thursday June 22…

Posted by neville on 06/19 at 02:39 AM
Show Notes • (3) Comments • Permalink

Friday, June 16, 2006

Speakers & Speeches - Neville and Shel at IAOC European conference: June 16, 2006

Recording of keynote presentation at “Where Content and Technology Meet,” presented by the International Association of Online Communicators

Content summary: Neville (in person) and Shel (via Skype) present the keynote address at the IAOC European conference “Where Content and Technology Meet” on Friday, June 16, 2006 at the IBM Forum in Brussels, Belgium. The conference was organized by the International Association of Online Communicators (IAOC), sponsored by Vocus, Rowan University, IBM and PR Newswire. You can download the PowerPoint presentation that accompanied the talk so you can follow along as you listen.

Show notes for June 16, 2006

Welcome to For Immediate Release: Speakers & Speeches, an 82-minute podcast recorded live from Brussels, Belgium.

Download the file here (MP3, 32.9MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as the free Juice, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon).

Listen to this podcast now:

If you have comments or questions about this show, or suggestions for our future shows, email us at fircomments@gmail.com, or call the Comment Line at +1 206 222 2803. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

Posted by shel on 06/16 at 09:36 AM
Show Notes • (0) Comments • Permalink

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