Hobson and Holtz
The Hobson & Holtz Report
Monday, May 13, 2013
The Hobson & Holtz Report - Podcast #703: May 13, 2013
Intro: First B2B Huddle keynote published as an FIR Speakers and Speeches podcast, more this week and next; FIR Book Review of Philip Sheldrake’s ‘Attenzi’ coming;
Quick News: Calgary Zoo publishes annual report to Instagram, Salesforce acquires bookmarking startup Clipboard, Associated Press updates its social media guidelines, Facebook’s newsfeed will get even more annoying with video ads… or will it?; Ragan promo;
News That Fits: American Airlines’ influencer promotion with Klout (and is it misleading?); Dan York reports on GaggleAmp, SoundCloud, and more; McDonald’s tweets illustrate the risks of marketing in real time; the Media Monitoring Minute with CustomScoop; listener comments and roundup from the FIR Community on Google+; addressing the dark side of reputation management; Michael Netzley reports from Singapore on suggestive marketing tactics in Japan and China from Fleishman Hillard’s Authenticity Gap study; the big picture in the Fleishman-Hillard data reveals the authenticity gap;
Music from Novi Novak; and more.
Get FIR:
- Download the MP3 file (37.1Mb, 92:13)
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- Get the FIR app for your iPhone and for your Android device from the Amazon App Store
Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.
For Immediate Release: The Hobson & Holtz Report for May 13, 2013: A 92-minute podcast recorded live from Wokingham, Berkshire, England, and Concord, California, USA.
Links to websites, blog posts and other content we discuss in the show are posted as Delicious bookmarks to facilitate your connection with the discussions and sharing of that content.
Share your comments or questions about this show, or suggestions for future shows, in the online FIR communities on Facebook, Friendfeed and Google+.
You can also email us at fircomments@gmail.com; call the Comment Line at +1 415 895 2971 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments; comment at Twitter: @FIRpodcast. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.
So, until Monday May 20…
Monday, May 06, 2013
The Hobson & Holtz Report - Podcast #702: May 6, 2013
Intro: FIR Interview with SoundCloud’s Eric Wahlforss is up, keynoter podcasts coming from The B2B Huddle;
Quick News: 300 social media policies, software engineer develops tool for retracting a tweet, thoughts after a week or two with Google Glass, Lowe’s cracks the code on using Vine for marketing; Ragan promo;
News That Fits: The future of PR agencies; Michael Netzley reports on companies in Singapore ranked by reputation; the Media Monitoring Minute with CustomScoop; listener comments and Google+ FIR Community roundup; the change in how we learn with the rise of MOOCs; Dan York reports on the challenges using SoundCloud;
Music from Kim Jarrett; and more.
Get FIR:
- Download the MP3 file (36.2Mb, 87:49)
- Subscribe to the RSS feed
- Get the show at iTunes
- Get the FIR app for your iPhone and for your Android device from the Amazon App Store
Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.
For Immediate Release: The Hobson & Holtz Report for May 6, 2013: An 88-minute podcast recorded live from Concord, California, USA, and Wokingham, Berkshire, England.
Links to websites, blog posts and other content we discuss in the show are posted as Delicious bookmarks to facilitate your connection with the discussions and sharing of that content.
Share your comments or questions about this show, or suggestions for future shows, in the online FIR communities on Facebook, Friendfeed and Google+.
You can also email us at fircomments@gmail.com; call the Comment Line at +1 415 895 2971 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments; comment at Twitter: @FIRpodcast. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.
So, until Monday May 13…
Monday, April 29, 2013
The Hobson & Holtz Report - Podcast #701: April 29, 2013
Intro: No Shel live this week (we have contributions), Stephen Waddington joins Neville in a guest segment; Bob LeDrew’s FIR Book Review of Peter Shankman’s Nice Companies Finish First is up, review coming soon from Eric Schwartzman of Brian Solis’ What’s the Future of Business?; FIR Interview with Eric Wahlforss, co-founder and CTO of SoundCloud, coming on April 30; The B2B Huddle is on May 2 and keynote speeches will be FIR podcasts;
Quick News: Can communicators convey company messages via fiction?, fake Twitter followers and a dirty marketing secret, new examples of smart use of QR codes; Ragan promo;
News That Fits: Concise report on the Socialbakers Engage 2013 conference and FT Digital Media Conference 2013, both in London; Dan York’s report includes a reply to Norbert Mayer-Whittmann re domain names, changing categories in Google+ Communities, Google+ mobile app usage, FCC request for comments about changing US phone numbers to no longer be connected to geographies; Neville with Stephen Waddington on the Associated Press’ Twitter account hack and the implications for trust and security, should British politicians take notes from Barack Obama’s campaign team?, and Stephen’s perspectives on the international challenges for the PR profession; the Media Monitoring Minute with CustomScoop; Michael Netzley reports from Singapore on Gengo’s crowd-sourced translation services in Japan and a new McKinsey report on Indonesia’s consumers; listener comments and FIR Google+ Community round-up;
Music from Mother Redcap; and more.
Get FIR:
- Download the MP3 file (41.5Mb, 90:15)
- Subscribe to the RSS feed
- Get the show at iTunes
- Get the FIR app for your iPhone and for your Android device from the Amazon App Store
Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.
For Immediate Release: The Hobson & Holtz Report for April 29, 2013: A 90-minute podcast recorded live from Wokingham, Berkshire, England.
Links to websites, blog posts and other content we discuss in the show are posted as Delicious bookmarks to facilitate your connection with the discussions and sharing of that content.
Share your comments or questions about this show, or suggestions for future shows, in the online FIR communities on Facebook, Friendfeed and Google+.
You can also email us at fircomments@gmail.com; call the Comment Line at +1 415 895 2971 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments; comment at Twitter: @FIRpodcast. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.
So, until Monday May 6…
Monday, April 22, 2013
The Hobson & Holtz Report - Podcast #700: April 22, 2013
Intro: Donna’s FIR Interview with Shel and Neville coming, Google Voice call-in line notifications, one week until Viral Video Summit, The B2B Huddle on May 2 and keynote speeches will be FIR podcasts;
Quick News: UK PR agencies investigated for use of unpaid interns, free career advice for Millennials that’s worth a fortune from Todd Defren and Steve Earl, Quantas gives up on Twitter for PR purposes, the top 100 banks on social media; Ragan promo;
News That Fits: Donna Papacosta’s interview with Neville and Shel: a clip from the 50-minute interview (to be published on April 23); Michael Netzley reports from Singapore with news from Asia and a China e-tail report from McKinsey; the Media Monitoring Minute with CustomScoop; listener comments; copyright and online content licensing: Meltwater and PRCA win UK legal judgement as Supreme Court refers case to European Court of Justice; Dan York reports with musings on 700 shows, loving the trend of posting photos in the G+ community, G+ comments to Blogger, WordPress security, SIPNO; the Boston Marathon Bombing and the debate over business social media;
Shel’s in New Orleans during FIR 701 next week: Neville will be joined for a show segment by Stephen Waddington; music from Cruisebox; and more.
Get FIR:
- Download the MP3 file (40.6Mb, 100:54)
- Subscribe to the RSS feed
- Get the show at iTunes
- Get the FIR app for your iPhone and for your Android device from the Amazon App Store
Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.
For Immediate Release: The Hobson & Holtz Report for April 22, 2013: An 101-minute podcast recorded live from Concord, California, USA, and Wokingham, Berkshire, England.
Links to websites, blog posts and other content we discuss in the show are posted as Delicious bookmarks to facilitate your connection with the discussions and sharing of that content.
Share your comments or questions about this show, or suggestions for future shows, in the online FIR communities on Facebook, Friendfeed and Google+.
You can also email us at fircomments@gmail.com; call the Comment Line at +1 415 895 2971 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments; comment at Twitter: @FIRpodcast. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.
So, until Monday April 29…
Monday, April 15, 2013
The Hobson & Holtz Report - Podcast #699: April 15, 2013
Intro: Donna Papacosta’s call for questions for her upcoming interview of Shel and Neville for episode 700; FIR Book Club podcast with Andrea Weckerle is up; review of Brian Solis’ new book "What’s the Future of Business?" coming soon from Eric Schwartzman, and an interview with Brian Solis is in planning; Neville speaking at ‘The next stage of social media’ panel at Socialbakers Engage 2013 in London on April 23, and covering the FT Digital Media Conference in London on April 25-26 for Social Media Today; Shel moderating panel at Viral Video Summit in San Francisco on April 26; the B2B Huddle take place at Oracle UK on May 2, with keynotes to come as FIR podcasts;
Quick News: How secure is your WordPress site against hacker attacks?, SEC/social media update, 8 reasons why you need to establish yourself as an authority on Google+, Digg surveys Google Reader users; Ragan promo;
News That Fits: New social media case studies: the good, the bad and the ugly of Caribou Coffee and Duane Reade; Michael Netzley’s Asia report coming as an FIR Cut; Dan York reports from Beijing on ICANN46, and more; free speech and censorship: the BBC’s tough choice on the Wizard of Oz ‘Ding Dong’ song and Margaret Thatcher; the Media Monitoring Minute with CustomScoop; listener comments; social data, social business boosting role of CMOs; survey finds social media hurts friendships;
Music from Belladonna; and more.
Get FIR:
- Download the MP3 file (33.7Mb, 83:48)
- Subscribe to the RSS feed
- Get the show at iTunes
- Get the FIR app for your iPhone and for your Android device from the Amazon App Store
Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.
For Immediate Release: The Hobson & Holtz Report for April 15, 2013: An 84-minute podcast recorded live from Wokingham, Berkshire, England, and Concord, California, USA.
Links to websites, blog posts and other content we discuss in the show are posted as Delicious bookmarks to facilitate your connection with the discussions and sharing of that content.
Share your comments or questions about this show, or suggestions for future shows, in the online FIR communities on Facebook, Friendfeed and Google+.
You can also email us at fircomments@gmail.com; call the Comment Line at +1 415 895 2971 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments; comment at Twitter: @FIRpodcast. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.
So, until Monday April 22…
Monday, April 08, 2013
The Hobson & Holtz Report - Podcast #698: April 8, 2013
Intro: FIR Book Club podcast recording with Bob LeDrew, Andrea Weckerle and Donna Papacosta coming, listen to it at Talkshoe in the meantime; FIR Interview with Edelman’s Steve Rubel is up; coming on May 2: The 2013 B2B Huddle, with keynote speeches published as FIR podcasts;
Quick News: Just how important are hashtags?, is Vine the next big thing for brands?, crowdsourcing can slow the spread of false rumors during a crisis, Microsoft issues statement apologizing for employee’s Twitter comments; Ragan promo;
News That Fits: Collaborative data journalism - how 86 journalists in 46 countries can work on a single investigation; Dan York heads to Beijing and reports on ICANN 46; SEC permits use of social media channels for compliance with Reg FD; the Media Monitoring Minute with CustomScoop; listener comments; can Google Hangouts replace press conferences?: a case study from Keene Communications about Australia’s Tourism Northern Territory; Michael Netzley reports from Singapore on Accenture’s study on Asian companies realizing value from their growth strategies; is social media changing the language of PR?;
Music from Robert Walker and the Century Band; and more.
Get FIR:
- Download the MP3 file (36.4Mb, 90:25)
- Subscribe to the RSS feed
- Get the show at iTunes
- Get the FIR app for your iPhone and for your Android device from the Amazon App Store
Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.
For Immediate Release: The Hobson & Holtz Report for April 8, 2013: A 90-minute podcast recorded live from Concord, California, USA, and Wokingham, Berkshire, England.
Links to websites, blog posts and other content we discuss in the show are posted as Delicious bookmarks to facilitate your connection with the discussions and sharing of that content.
Share your comments or questions about this show, or suggestions for future shows, in the online FIR communities on Facebook, Friendfeed and Google+.
You can also email us at fircomments@gmail.com; call the Comment Line at +1 415 895 2971 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments; comment at Twitter: @FIRpodcast. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.
So, until Monday April 15…
Monday, April 01, 2013
The Hobson & Holtz Report - Podcast #697: April 1, 2013
Intro: Coming soon - Steve Rubel interview, FIR Speakers & Speeches of London panel on content marketing with MarketingProfs’ Ann Handley, FIR Book Club with Andrea Weckerle, Bob LeDrew and Donna Papacosta on April 5;
Quick News: Google’s secrets of innovation empowering its employees, Google wants sponsored content out of Google News, BBC global survey shows evolving news consumption habits across multiple screens, language of social media permeates advertising; Ragan promo;
News That Fits: Flipboard now lets you publish your own magazine, what does that mean for you?; how Ford stopped a kerfuffle created by JWT, its ad agency in India, becoming a crisis; Dan York (visitor) and Michael Netzley (resident) share perspectives of Singapore, from Singapore; the Media Monitoring Minute with CustomScoop; listener comments; how social media can benefit a CEO in his first 100 days; Kred brings together 200+ influencers in London, introduces Kred for Brands;
Music from Harmony and Groove; and more.
Get FIR:
- Download the MP3 file (37.1Mb, 92:09)
- Subscribe to the RSS feed
- Get the show at iTunes
- Get the FIR app for your iPhone and for your Android device from the Amazon App Store
Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.
For Immediate Release: The Hobson & Holtz Report for April 1, 2013: A 92-minute podcast recorded live from Wokingham, Berkshire, England, and Concord, California, USA.
Links to websites, blog posts and other content we discuss in the show are posted as Delicious bookmarks to facilitate your connection with the discussions and sharing of that content.
Share your comments or questions about this show, or suggestions for future shows, in the online FIR communities on Facebook, Friendfeed and Google+.
You can also email us at fircomments@gmail.com; call the Comment Line at +1 415 895 2971 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments; comment at Twitter: @FIRpodcast. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.
So, until Monday April 8…
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