
Monday, May 17, 2010
The Hobson & Holtz Report - Podcast #547: May 17, 2010
Content summary: FIR Interview with BP’s Neil Chapman posted, Kris Gallagher’s interview and keynotes from NewComm Forum 2010 coming; What’s Up?: Shel Israel home from the hospital, TweetDeck’s wavy red line looks like it’s finally fixed, the Financial Times and the iPad, should PR agencies give in to threats?; listener comments and one from the Friendfeed FIR Room; News That Fits: Google slurps personal data with wifi collection, goodbye Facebook?, Henry Blodgett’s report on Facebook and relevance to PR, Dan York reports on Facebook and more, the Media Monitoring Minute with CustomScop, HSBC’s 100 Thoughts via Twitter, Michael Netzley reports from Singapore on China’s internet paradox and more; music from God Street Wine; and more.
Get FIR:
- Download the MP3 file (28.4Mb, 71:51)
- Subscribe to the RSS feed
- Get the show at iTunes
- Get the FIR app for your iPhone or Android device
Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.
For Immediate Release: The Hobson & Holtz Report, for May 17, 2010: A 71-minute podcast recorded live from Concord, California, USA, and Wokingham, Berkshire, England.
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the show notes home page for info.
Share your comments or questions about this show, or suggestions for future shows, in the FIR FriendFeed Room. You can also email us at fircomments@gmail.com; call the Comment Line at +1 206 222 2803 (North America), +44 20 8133 9844 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIR. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.
So, until Monday May 24…
Saturday, May 15, 2010
FIR Interview: Neil Chapman, BP, and Deepwater Horizon Response
What many commentators and opinion-formers see as the worst environmental disaster in US history happened off the US coast in the Gulf of Mexico last month when the Deepwater Horizon offshore drilling rig leased by BP exploded and sank, killing and injuring rig workers and releasing oil from a deepwater well that continues to pump its content out into the sea, estimated by some to be up to 25,000 barrels of crude oil every day.

During the last two episodes of The Hobson and Holtz Report, #546 and #545, we’ve discussed the disaster from the communication perspectives, looking at what the British oil company and US government agencies are doing from what we’ve observed online, as well as grassroots initiatives by others at the local level using social media.
In this FIR Interview, co-host Neville Hobson talks to Neil Chapman, BP Head of Refining and Marking Communications, about the objectives of and activities behind Deepwater Horizon Response, the US government-led unified command that links federal, state and other organizations involved in addressing the disaster and providing a forum for those organizations to make consensus decisions.
As a BP communications executive directly engaged with the unified command, Neil offers inside perspective on the command’s use of social media tools and channels to share information and engage with the public in places like Facebook, Twitter, YouTube and Flickr, some thoughts on BP’s own communications approach; and insight into how BP’s employees are being informed about the event and BP’s response, and how they’re being empowered to engage with people.
Get this podcast:
- Download the MP3 file (14.4Mb, 31:30)
- Get the show on iTunes
- Subscribe to the FIR Interviews RSS feed
- Get the FIR app for your iPhone or Android device
About our Conversation Partner
Neil Chapman has worked on high profile public affairs issues in different parts of the world for more than 25 years. He has responded to major crises in the US and UK - including deadly explosions, legal cases, oil spills and hurricanes. He is part of BP’s communications response team for the Deepwater Horizon oil spill in the Gulf of Mexico. He has been on the communications front line for controversial industrial projects, company takeovers, trading scandals and lobbying campaigns. Neil also has experience working on developments for growing business in Latin America, Africa and Asia. He was PR chair for three energy associations - the Natural Gas Supply Association and Center for LNG in the US, and the UK’s Offshore Operators Association - when they faced some of their most difficult communications challenges.
He has trained and counseled scores of business people at all levels on honing their presentation and media skills, particularly when delivering hard messages or facing hostile audiences.
Currently Neil heads communications for BP’s Global Refining and Marketing business that refines, markets, trades and transports crude oil and petroleum products to wholesale and retail customers in over 100 countries. Neil was a journalist in the UK, working for newspapers, TV and radio. He studied in England and the USA qualifying as a teacher. He also has a Bachelor of Arts degree.
Share your comments or questions about this podcast, or suggestions for future interviews, in the FIR FriendFeed Room. You can also email us at fircomments@gmail.com; call the Comment Line at +1 206 222 2803 (North America), +44 20 8133 9844 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIR. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
To receive all For Immediate Release podcasts including the weekly Hobson & Holtz Report, subscribe to the full RSS feed.
This FIR Interview is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years. Information: www.ragan.com.
Podsafe music On A Podcast Instrumental Mix (MP3, 5Mb) by Cruisebox.
Monday, May 10, 2010
The Hobson & Holtz Report - Podcast #546: May 10, 2010
Content summary: FIR Interview with Rhonda Bennetto posted; please vote for FIR at Podcast Alley; our best wishes to Shel Israel as he confronts open heart surgery; Hill & Knowlton reorganizes in the UK, how mobile carriers differentiate their iPad offerings; listener comments; News That Fits: how the iPad could revolutionise hotel communications, update on the BP oil spill and social media, Michael Netzley reports on China and the internet, the Media Monitoring Minute with CustomScoop, Reuters launches online video-on-demand platform, Twitter research on what gets retweeted and more, Dan York reports on 10 years of blogging, winning an iPad, scaling your Twitter support; music from The Smallvilles; and more.
Get FIR:
- Download the MP3 file (24.8Mb, 61:56)
- Subscribe to the RSS feed
- Get the show at iTunes
- Get the FIR app for your iPhone or Android device
Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.
For Immediate Release: The Hobson & Holtz Report, for March 1, 2010: A 62-minute podcast recorded live from Wokingham, Berkshire, England, and Concord, California, USA.
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the show notes home page for info.
Share your comments or questions about this show, or suggestions for future shows, in the FIR FriendFeed Room. You can also email us at fircomments@gmail.com; call the Comment Line at +1 206 222 2803 (North America), +44 20 8133 9844 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIR. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.
So, until Monday May 17…
Wednesday, May 05, 2010
FIR Interview: Rhonda Bennetto, TVI Pacific
A topic that’s often discussed on FIR The Hobson and Holtz Report concerning investor relations is the mix of online communication and social media: how does it work for publicly-listed companies with regulatory oversight?
We hear too often how companies can’t embrace such a mix – a toxic mix, as some view it – precisely because of regulators and a belief in what you can’t do.
In this FIR Interview, we hear a story that spells out very clearly what you can do with some terrific ideas, a clear mindset, board-level support and a little courage.
Rhonda Bennetto, Executive Director Investor Communications at Calgary, Canada-based TVI Pacific – a profitable, low cost copper producer focused on the production, development, exploration and acquisition of precious and base metal mining projects in the Philippines –tells FIR co-hosts Neville Hobson and Shel Holtz what she’s put in place at her firm that enables her to get her story out via online communication and social media that embraces the web, Twitter, YouTube, SlideShare and Facebook, the latter including an interactive discussion forum for engaging with shareholders.
Get this podcast:
- Download the MP3 file (11.3Mb, 24:42)
- Get the show on iTunes
- Subscribe to the FIR Interviews RSS feed
- Get the FIR app for your iPhone or Android device
About our Conversation Partner
Rhonda Bennetto is currently Executive Director Investor Communications for TVI Pacific Inc. Prior to this, Rhonda was Director of IR for EnerVest Management Ltd., Senior Director, Corporate Communications for New Gold Inc., Metallica Resources, Inc., Enterra Energy Trust, Enerflex Systems, Aquest Exploration Ltd. Rock Creek Resources and Rigel Energy Corporation, among others - all TSX or cross-border listed companies.
Rhonda is responsible for all aspects of investor relations including the strategic direction of all communications, regulatory activities, targeting and disclosure practices. She has effectively designed and coordinated investor relations programs, industry and media relations, investor products, presentations and special events for primarily undervalued companies.
Rhonda has over 15 years combined investor relations, communications and corporate secretarial experience, holds a Bachelor of Business Administration degree and has completed the Canadian Securities Course. Rhonda currently serves as the President of the Canadian Investor Relations Institute, Alberta Chapter.
Share your comments or questions about this podcast, or suggestions for future interviews, in the FIR FriendFeed Room. You can also email us at fircomments@gmail.com; call the Comment Line at +1 206 222 2803 (North America), +44 20 8133 9844 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIR. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
To receive all For Immediate Release podcasts including the weekly Hobson & Holtz Report, subscribe to the full RSS feed.
This FIR Interview is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years. Information: www.ragan.com.
Podsafe music On A Podcast Instrumental Mix (MP3, 5Mb) by Cruisebox.
Monday, May 03, 2010
The Hobson & Holtz Report - Podcast #545: May 3, 2010
Content summary: The New PR wiki is back; new FIR Interview coming; What’s Up? the new Inside PR podcast, the UK election campaign is too analogue, iPad limits and Apple the new big brother; listener comments; News That Fits: how Levi’s has integrated Facebook into its site, a look at BP’s communication in the Gulf of Mexico oil spill crisis, Dan York reports on ‘7ducattacks’ and more, the Media Monitoring Minute with CustomScoop, study shows lines blurring between PR and marketing, Michael Netzley reports from Singapore on Edelman’s Digital Brand Index; music from Gary Moore; and more.
Get FIR:
- Download the MP3 file (24.9Mb, 62:18)
- Subscribe to the RSS feed
- Get the show at iTunes
- Get the FIR app for your iPhone or Android device
Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.
For Immediate Release: The Hobson & Holtz Report, for May 3, 2010: A 62-minute podcast recorded live from Concord, California, USA, and Wokingham, Berkshire, England.
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the show notes home page for info.
Share your comments or questions about this show, or suggestions for future shows, in the FIR FriendFeed Room. You can also email us at fircomments@gmail.com; call the Comment Line at +1 206 222 2803 (North America), +44 20 8133 9844 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIR. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.
So, until Monday May 10…
Monday, April 26, 2010
The Hobson & Holtz Report - Podcast #544: April 26, 2010
Content summary: Neville’s solo on Sunday and Shel’s on a plane; FIR Interview with Kelly Hoey published, Katie Paine’s NewComm Forum session is up; Shel’s review of NewComm Forum 2010; Neville looks at celebrity iPhone apps and Google Maps Navigation; a shout out to Effective Edge Communications for the revised FIR banner; listener comments; News That Fits: Marriott launches virtual meetings, how social media helped travelers during the Iceland volcano crisis, the Media Monitoring Minute with CustomScoop, Michael Netzley in Singapore reports on political unrest in Thailand, a Canadian company adopts Facebook as its official investor forum, Dan York reports on Facebook, Ning, and the open internet; music from Jeff Ronay; and more.
Get FIR:
- Download the MP3 file (29.8Mb, 65:11)
- Subscribe to the RSS feed
- Get the show at iTunes
- Get the FIR app for your iPhone or Android device
Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.
For Immediate Release: The Hobson & Holtz Report, for April 26, 2010: A 65-minute podcast recorded live from Wokingham, Berkshire, England.
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the show notes home page for info.
Share your comments or questions about this show, or suggestions for future shows, in the FIR FriendFeed Room. You can also email us at fircomments@gmail.com; call the Comment Line at +1 206 222 2803 (North America), +44 20 8133 9844 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIR. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.
So, until Monday May 3…
Thursday, April 22, 2010
Speakers & Speeches: Katie Paine on measuring social media
Content summary:Katie Paine, CEO of KDPaine & Partners, was one of a host of speakers ast the Sixth Annual New Communications Forum held in San Mateo, California April 20-23, 2010. Paine’s breakout session, part of the NewComm Essentials track, was titled, “Defining Social Media ROI.”
Download a PDF of Katie’s PowerPoint presentation here.
About Katie Paine
Katie Delahaye Paine is the founder and CEO of KDPaine & Partners LLC, a New Hampshire based research consultancy that provides measurement and accountability for corporations, non-profits and government agencies world wide. Her book, “Measuring Public Relationships: the Data-Driven Communicator’s Guide to Success” was published in December 2007. Paine is the publisher of KDPaine’s Measurement Blog and The Measurement Standard, the first blog and the first newsletter for marketing and communications professionals dedicated entirely to measurement and accountability. Prior to launching KDPaine & Partners in 2002, Paine was the founder and president of The Delahaye Group, which she sold to Medialink in 1999.
For the past two decades, Paine has been providing marketers and communications professionals the tools, data and information to help them make better business decisions. She and her firms have read and analyzed millions of news articles, blogs, newsgroup postings and internal communications and have conducted hundreds of thousands of interviews in the relentless pursuit of quantitative and qualitative measures of her client’s marketing success. She works with some of the world’s most admired companies and organizations including Raytheon, MADD National, and Juniper Networks. Most recently, her endeavors have been focused on social media measurement as well as providing cost effective measurement programs for non-profits, universities, small businesses and government agencies.
Katie’s full biography is available from the KDPaine & Partners website.
- Download the file here (MP3, 21.9Mb, 54:47).

Share your comments or questions about this podcast, or suggestions for future shows, in the FIR FriendFeed Room. You can also email us at fircomments@gmail.com; call the Comment Line at +1 206 222 2803 (North America), +44 20 8133 9844 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIR. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
To receive all For Immediate Release podcasts including the twice-weekly Hobson & Holtz Report, subscribe to the full RSS feed.
This FIR Speakers & Speeches podcast is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years. Information: www.ragan.com.

