Monday, April 19, 2010

FIR Interview: Kelly Hoey, president, 85 Broads

imageIn this FIR Interview, co-host Shel Holtz talks to Kelly Hoey, president of the women’s professional network 85 Broads. Kelly provides an overview of the network at its use of social media. As a non-practicing lawyer, she also offers views on employee access from work to social networks.

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About our Conversation Partner

imageKelly Hoey is the President of 85 Broads, a global networking group of 20,000+ professional women (85broads.com).  Kelly’s role at 85 Broads is focused on “conventional” as well as innovative ways to connect and promote members.  She could be described as 85 Broads “interactive creative director, social networking, business development strategies & corporate relationship officer, as well as Twitter curator”.  Kelly’s roots are in the legal world.  She is a recovered attorney, and she held two management roles, Manager of Global Alumni Programs and Manager of Professional Development, at White & Case LLP.  Kelly is vice-chair of the Board of inMotion (inmotiononline.org) a New York City based not-for-profit which provides legal assistance to women and children in domestic crisis.  She is also a member of the Honorary Advisory Board for Pace Law School’s New Direction Program.  Kelly can be found on Twitter @jkhoey.   

FIR on Friendfeed
Share your comments or questions about this podcast, or suggestions for future interviews, in the FIR FriendFeed Room. You can also email us at fircomments@gmail.com; call the Comment Line at +1 206 222 2803 (North America), +44 20 8133 9844 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIR or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

To receive all For Immediate Release podcasts including the twice-weekly Hobson & Holtz Report, subscribe to the full RSS feed.

This FIR Interview is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years. Information: www.ragan.com.

Podsafe music – On A Podcast Instrumental Mix (MP3, 5Mb) by Cruisebox.

Posted by shel on 04/19 at 04:21 PM
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The Hobson & Holtz Report - Podcast #543: April 19, 2010

Content summary: The Iceland volcano ash cloud means Neville can’t get to NewComm Forum; FIR Interview with Christian Gunning posted, another one coming soon; update on The New PR wiki; five minutes of "have you heard..?"; listener comments; News That Fits: social media to the fore in communicating the Iceland volcano crisis, the transformation of blogging, the Media Monitoring Minute with CustomScoop, Michael Netzley reports from Singapore with observations on social networks in Asia, bad PR forces Apple to reconsider an app, Dan York’s report; music from Jean Synodinos; and more.

Get FIR:

Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.

For Immediate Release: The Hobson & Holtz Report, for April 19, 2010: A 64-minute podcast recorded live from Wokingham, Berkshire, England, and Concord, California, USA.

FIR Show Notes links
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the show notes home page for info.

  • FIR #543 show notes at The New PR Wiki (as soon as the wiki is back online)

FIR on Friendfeed
Share your comments or questions about this show, or suggestions for future shows, in the FIR FriendFeed Room. You can also email us at fircomments@gmail.com; call the Comment Line at +1 206 222 2803 (North America), +44 20 8133 9844 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIR, or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

Join the FIR Discussion Forum and extend your conversations with the FIR community. You can also join the FIR Facebook Community and become an FIR friend.

To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.

So, until Monday April 26…

Posted by neville on 04/19 at 12:01 PM
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Wednesday, April 14, 2010

FIR Interview: Christian Gunning, Boingo

imageIn this FIR Interview, co-host Shel Holtz talks to Christian Gunning, director of Corporate Communications for Boingo, which provides WiFi service in airports across the U.S. On Saturday, April 10, an email meant to be used as a test was inadvertently sent, sometimes repeatedly, to Boingo customers. The company’s social media manager saw customers talking about it on Twitter, leading the company to deal quickly with the issue, reaching out to customers through a variety of channels.

Gunning discusses the use of the company’s home page as well as its blog, Twitter, Facebook and LinkedIn to keep the problem from escalating into a full-blown crisis.

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image

About our Conversation Partner

imageAs Boingo’s director of corporate communication, Christian Gunning is responsible for the public relations, social media, marketing communications and web asset functions.  He is blessed with a talented team of professionals who make his job a joy. He has been with Boingo since its inception in 2001, and has served in product management, product development, marketing communications, public relations, and myriad other roles — as necessary — during its startup phase.

Before Boingo, he served as director of public relations for eCompanies, a technology start-up incubator, and has also worked for networking, software and semiconductor companies in various senior roles at Shandwick International (via Miller/Shandwick Technologies) working with companies such as Microsoft and Compaq Computer in the U.S. and in Singapore. He got his start in the industry at Manning, Selvage & Lee working on the California Lottery and California Department of Forestry.  Christian has a BA from the University of Southern California’s School of Journalism, where he also served as an adjunct professor teaching “PR for the Internet and High Tech.”

FIR on Friendfeed
Share your comments or questions about this podcast, or suggestions for future interviews, in the FIR FriendFeed Room. You can also email us at fircomments@gmail.com; call the Comment Line at +1 206 222 2803 (North America), +44 20 8133 9844 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIR or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

To receive all For Immediate Release podcasts including the twice-weekly Hobson & Holtz Report, subscribe to the full RSS feed.

This FIR Interview is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years. Information: www.ragan.com.

Podsafe music – On A Podcast Instrumental Mix (MP3, 5Mb) by Cruisebox.

Posted by shel on 04/14 at 01:20 PM
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Monday, April 12, 2010

FIR goes weekly, introduces format changes

Change is inevitable, even for FIR.

Effective today, FIR will be a weekly podcast, produced on Mondays. The Thursday installment is now a thing of the past.

Additionally, we have made several changes to the FIR format, most resulting from the 2009 listener survey, the results of which were released about a year ago.

The switch to a weekly schedule is the result of increased time pressures both co-hosts are experiencing, particularly Neville since he took a full-time job late last year. The need to be in his company’s London offices and on evening conference calls made it increasingly difficult to be available on Thursdays for recording at the usual time, 5 p.m. UK and 9 a.m. Pacific. We considered several alternatives but opted to return to the original but short-lived weekly format in order to concentrate our efforts on producing a podcast of the highest possible quality.

We know some listeners will be dismayed. Others have told us over the years that two shows is just too much to keep up with. We hope the weekly format will ultimately attract more listeners while continuing to satisfy the information needs of our loyal audience.

We are also committed to continuing to produce interviews and other content for our several feeds.

As for format changes, these include…

  • A new intro to symbolize the change to the show
  • Listener comments moved closer to the beginning
  • Correspondents integrated into the “News That Fits” segment (both weekly correspondents, Dan York and Michael Netzley, will be featured on the weekly podcast, along with any of the occasional correspondents who contribute to FIR)
  • Shorter news items with more conversation between Shel and Neville
  • A quick review of goings-on in the past week that won’t be covered in the news; this will occur just before listener comments

One note: We plan to experiment over the next few weeks with the intro. We’re not yet satisfied with the music, so we’ll try several different themes, then ask for your input. Stay tuned for an FIR poll to appear sometime in late May asking which intro you like best. We’ll include MP3s so you can review the options.

Of course, we’d love to hear what you think of these changes. And thanks for your continued participation in FIR.

Posted by shel on 04/12 at 02:20 PM
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The Hobson & Holtz Report - Podcast #542: April 12, 2010

Content summary: FIR goes weekly from today: no more Thursday show, only Monday; other changes inspired by feedback from last year’s listener survey; take advantage of great discounts for NewComm Forum 2010 next week; The New PR wiki (where FIR show notes are published) is still down, Tony Molloy has posted time codes for last 3 shows to FriendFeed FIR room; What’s Up: 5 minutes of banter on topical issues: Inside PR milestone, fake Ikea Facebook fan pages, the kerfuffle surrounding the UK’s Digital Economy Act; listener comments; News That Fits: Where is PR as HP’s Slate comes under attack?, humankind is unready for Unvarnished, Dan York reports, the Media Monitoring Minute with CustomScoop, newspaper blogs break Twitter’s acquisition of Tweetie, what can we learn from Steve Rubel’s week-long iPad experiment?, Michael Netzley reports from Singapore; Kristin Brandt is guest co-host next Monday; music from Chainsaw Dupont; and more.

Get FIR:

Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.

For Immediate Release: The Hobson & Holtz Report, for April 12, 2010: A 68-minute podcast recorded live from Concord, California, USA, and Wokingham, Berkshire, England.

FIR Show Notes links
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the show notes home page for info.

  • FIR #542 show notes at The New PR Wiki (coming: site still down)

FIR on Friendfeed
Share your comments or questions about this show, or suggestions for future shows, in the FIR FriendFeed Room. You can also email us at fircomments@gmail.com; call the Comment Line at +1 206 222 2803 (North America), +44 20 8133 9844 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIR. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.

So, until Monday March 19…

Posted by neville on 04/12 at 10:19 AM
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Thursday, April 08, 2010

The Hobson & Holtz Report - Podcast #541: April 8, 2010

Content summary: Ron Ploof is guest co-host; interviews with Thomas Power and Matt Chagnon are up; FIR’s detailed show notes at The New PR remain inaccessible as the site is still down; it’s time to remove the FIR widget from your sites, since the service is no longer available; please join us at NewComm Forum starting April 20; Dan York reports on the iPad; Media Monitoring Minute; News That Fits: the real-time Web’s impact on news and community, Toyota turns to Digg for interaction with customers, Neville’s view on social media and the upcoming U.K. election, an update on the Irish kerfuffle over a newspaper report on an air traffic controller, “brand journalism” picks up speed; listener comments; music from Mean Gene Kelton and the Die Hards; and more.

About our guest co-host:

Ron Ploofimage has been a storyteller for as long as he can remember. Social media has enabled him to combine his passion for storytelling with 25 years of high-tech business experience to help companies tell their own stories, in their own voice, rather than relying on third parties to do so. The ultimate benefit for businesses is that at the end of the day, they’ll own their audiences instead of having to perpetually rent others.

Ron has presented recently before Fortune 50 companies, PRSA, Ragan Communications, MarketingProfs, Social Media Club, Forensic Expert Witness Association, Entrepreneur Magazine, Podcamp, and the University California San Diego.

Get FIR:

Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.

For Immediate Release: The Hobson & Holtz Report, for April 8, 2010: A 62-minute podcast recorded live from Orange County, California, and Concord, California, USA.

FIR Show Notes links
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the show notes home page for info.

  • FIR #541 show notes at The New PR Wiki (coming)

FIR on Friendfeed
Share your comments or questions about this show, or suggestions for future shows, in the FIR FriendFeed Room. You can also email us at fircomments@gmail.com; call the Comment Line at +1 206 222 2803 (North America), +44 20 8133 9844 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIR, or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

Join the FIR Discussion Forum and extend your conversations with the FIR community. You can also join the FIR Facebook Community and become an FIR friend.

To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.

So, until Monday, April 12…

Posted by shel on 04/08 at 10:20 AM
Show Notes • Hobson and Holtz • (0) Comments • Permalink

Wednesday, April 07, 2010

FIR Interview: Matt Chagnon, Public Service of New Hampshire

imageIn this FIR Interview, co-host Shel Holtz talks to Matt Chagnon, a communications specialist at Public Service of New Hampshire (PSNH), the state’s largest utility. Matt shares insights into the expansion of PSNH’s social media efforts since they were first addressed by senior company spokesman Martin Murray in an FIR interview conducted by correspondent Dan York in mid-January 2009..

He also explains how these resources were brought to bear during a recent devastating wind storm.

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About our Conversation Partner

imageMatt Chagnon is a communications specialist at Public Service of New Hampshire, where he focuses on media relations, content development, and social media. In addition to internal web applications, Matt manages psnhnews.com, which has become PSNH’s corporate news portal and media hub.

Together with senior company spokesman, Martin Murray, Matt has created and maintains PSNH’s presence on a number of social media sites, including Twitter, YouTube, Flickr, and Facebook. PSNH uses these tools everyday to communicate directly with its customers and the media.

Matt grew up in and around Manchester, N.H., and graduated from Juniata College in Central Pennsylvania. He became interested in social media and Web 2.0 after starting his first travel blog while teaching in China.

FIR on Friendfeed
Share your comments or questions about this podcast, or suggestions for future interviews, in the FIR FriendFeed Room. You can also email us at fircomments@gmail.com; call the Comment Line at +1 206 222 2803 (North America), +44 20 8133 9844 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIR or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

To receive all For Immediate Release podcasts including the twice-weekly Hobson & Holtz Report, subscribe to the full RSS feed.

This FIR Interview is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years. Information: www.ragan.com.

Podsafe music – On A Podcast Instrumental Mix (MP3, 5Mb) by Cruisebox.

Posted by shel on 04/07 at 11:12 AM
Show Notes • Interviews • (0) Comments • Permalink

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