Hobson and Holtz

The Hobson & Holtz Report

Monday, June 11, 2007

The Hobson & Holtz Report - Podcast #248: June 11, 2007

Content summary: Shel’s on his own today; Neville’s in Belgium; Media Monitoring Minute; follow-up on PR agency effort to recruit social media consultants; Lee Hopkins’ Report; One-Minute News: NBC releases widgets, Apple fans post iPhone commercials to YouTube, McDonalds takes a risk with mommy bloggers, revisiting the London 2012 Olympics logo fiasco, HP’s Eric Kintz answers B.L. Ochman’s question about hidden corporate blogs, 17 marketing uses for Twitter; Dan York’s report; the PR Store opens; listener comments; the music; and more.

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Show notes for June 11, 2007

download For Immediate Release podcast

Welcome to For Immediate Release: The Hobson & Holtz Report, a 61-minute podcast recorded live from Concord, California.

Download the file here (MP3, 27.9MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as Juice, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon).

Listen to this podcast now:

In This Edition:

FIR Show Notes links
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the home page for info.

If you have comments or questions about this show, or suggestions for our future shows, email us at fircomments@gmail.com; or call the Comment Line at +1 206 222 2803 (North America) or +44 20 8133 9844 (Europe); or Skype: fircomments; or comment at Twitter: twitter.com/FIR; or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

So, until Thursday, June 14…

Posted by shel on 06/11 at 11:29 AM
Show NotesHobson and Holtz • (1) CommentsPermalink

Thursday, June 07, 2007

The Hobson & Holtz Report - Podcast #247: June 7, 2007

Content summary: Live from the Engagement & Social Media conference in London; the Media Monitoring Minute with CustomScoop; interviews with John Smythe, Mark Ragan, Niall Cook, Marc Wright, Gerry McGovern, Steve Crescenzo; discussion: the controversy over the London 2012 Olympics brand and the PR challenge; listeners’ comments discussion; news about next Monday’s show; no music today (and why); plus, as always, more.

[Message from our sponsor: Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.]

Show notes for June 7, 2007

download For Immediate Release podcast

Welcome to For Immediate Release: The Hobson & Holtz Report, a 67-minute podcast recorded live from London, England.

Download the file here (MP3, 30.7MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as Juice, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon).

Listen to this podcast now:

In This Edition:

FIR Show Notes links
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the home page for info.

If you have comments or questions about this show, or suggestions for our future shows, email us at fircomments@gmail.com; or call the Comment Line at +1 206 222 2803 (North America) or +44 20 8133 9844 (Europe); or Skype: fircomments; or comment at Twitter: twitter.com/FIR; or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

So, until Monday June 11…

Posted by neville on 06/07 at 03:39 PM
Show NotesHobson and Holtz • (1) CommentsPermalink

Monday, June 04, 2007

The Hobson & Holtz Report - Podcast #246: June 4, 2007

Content summary: Today’s show from Switzerland and the UK; vote for FIR at Podcast Alley; something special in the works for FIR #250; the Media Monitoring Minute with CustomScoop; Lee Hopkins reports; doctor blogs his own malpractice trial; Google buys FeedBurner; new RealPlayer to capture web video; targeting 20 million Facebook users with polls; David Phillips reports; listeners’ comments discussion; news about next Thursday’s show; the music; and more.

[Message from our sponsor: Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.]

Show notes for June 4, 2007

download For Immediate Release podcast

Welcome to For Immediate Release: The Hobson & Holtz Report, a 58-minute podcast recorded live from Zurich, Switzerland, and Wokingham, Berkshire, England.

Download the file here (MP3, 26.6MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as Juice, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon).

Listen to this podcast now:

In This Edition:

FIR Show Notes links
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the home page for info.

If you have comments or questions about this show, or suggestions for our future shows, email us at fircomments@gmail.com; or call the Comment Line at +1 206 222 2803 (North America) or +44 20 8133 9844 (Europe); or Skype: fircomments; or comment at Twitter: twitter.com/FIR; or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

So, until Thursday June 7…

Posted by neville on 06/04 at 06:42 AM
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Thursday, May 31, 2007

The Hobson & Holtz Report - Podcast #245: May 31, 2007

Content summary: Join the FIR Facebook community; FIR #250 is soon; a bunch of ‘FIR Interview’ podcasts coming; IABC ConferenceCasts get underway; the Media Monitoring Minute with CustomScoop; a social media job description; Bruce Willis joins the conversation; the FanLib.com kerfuffle; the Melcrum Communicators’ Network debuts; it’s that time again: more dissing of PR; Google Gears blurs online and offline; Dan York reports on Mashable, the Melcrum Communicators’ Network, Facebook platform, Twitter ‘replies’ tab, new Windows Live Writer beta; listeners’ comments discussion; conferences next week: Delivering The New PR 2.0 and Engagement, Social Media and the Internal Communication Revolution; news about next week’s shows; the music; and more.

[Message from our sponsor: Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.]

Show notes for May 31, 2007

download For Immediate Release podcast

Welcome to For Immediate Release: The Hobson & Holtz Report, a 60-minute podcast recorded live from Wokingham, Berkshire, England, and Concord, California, USA.

Download the file here (MP3, 27.4MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as Juice, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon).

Listen to this podcast now:

In This Edition:

FIR Show Notes links
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the home page for info.

If you have comments or questions about this show, or suggestions for our future shows, email us at fircomments@gmail.com; or call the Comment Line at +1 206 222 2803 (North America) or +44 20 8133 9844 (Europe); or Skype: fircomments; or comment at Twitter: twitter.com/FIR; or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

So, until Monday June 4…

Posted by neville on 05/31 at 12:06 PM
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Monday, May 28, 2007

The Hobson & Holtz Report - Podcast #244: May 28, 2007

Content summary: The Media Monitoring Minute with CustomScoop; Lee Hopkins reports: talk about Second Life; Reuters CEO starts blogging; Vocus’ huge blogger relations mistake; McDonald’s petitions for change of dictionary definition of McJob; Sun Microsystems and the ambient conversation; Facebook opens up for third party widgets; UK survey: 40 percent of bloggers post damaging information; David Phillips reports on user generated markets; listeners’ comments discussion; the music; and more.

[Message from our sponsor: Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.]

Show notes for May 28, 2007

download For Immediate Release podcast

Welcome to For Immediate Release: The Hobson & Holtz Report, a 59-minute podcast recorded live from Concord, California, USA, and Wokingham, Berkshire, England.

Download the file here (MP3, 27.2 MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as Juice, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon).

Listen to this podcast now:

In This Edition:

FIR Show Notes links
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the home page for info.

If you have comments or questions about this show, or suggestions for our future shows, email us at fircomments@gmail.com; or call the Comment Line at +1 206 222 2803 (North America) or +44 20 8133 9844 (Europe); or Skype: fircomments; or comment at Twitter: twitter.com/FIR; or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

So, until Thursday May 31…

Posted by neville on 05/28 at 11:25 AM
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Friday, May 25, 2007

The Hobson & Holtz Report - Podcast #243: May 24, 2007

Content summary: Neville’s explanatory intro; Sallie Goetsch co-hosts again; the Media Monitoring Minute with CustomScoop; are there any truly net-savvy politicians out there?; Bob Lutz’ thick skin; what is PR 2.0 anyway?; MyRagan.com clamps down on the Social Media Club community group; Dan York reports on music, ghost blogging and Technorati’s relaunch; some answers to the Question of The Week on Dolphin Music; listeners’ comments discussion; the music; and more.

[Message from our sponsor: Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.]

Show notes for May 24, 2007

download For Immediate Release podcast

Welcome to For Immediate Release: The Hobson & Holtz Report, an 81-minute podcast recorded live from El Cerrito, California, USA, and Wokingham, Berkshire, England.

Download the file here (MP3, 37MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as Juice, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon).

Listen to this podcast now:

In This Edition:

FIR Show Notes links
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the home page for info.

If you have comments or questions about this show, or suggestions for our future shows, email us at fircomments@gmail.com; or call the Comment Line at +1 206 222 2803 (North America) or +44 20 8133 9844 (Europe); or Skype: fircomments; or comment at Twitter: twitter.com/FIR; or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

So, until Monday May 28…

Posted by neville on 05/25 at 02:53 PM
Show NotesHobson and Holtz • (0) CommentsPermalink

Thursday, May 24, 2007

Episode 243 struck by lightning

They say that lightning doesn’t strike twice in the same place. Well, it does.

Today’s show #243 should have been up by now, but it’s not. In fact, it won’t be until tomorrow.

The recording gremlins had a field day today, brilliantly assisted by me through not paying attention to which button I’m clicking on during recording of the show over Skype with guest co-host Sallie Goetsch.

End result - no recording at my end. Luckily, we have Sallie’s capture.

Keen listeners might note a disturbing similarity to the result that happened the last time Sallie and I recorded FIR together.

Well, yes, although it’s different lightning.

Anyway, my apologies for the delay; the show will be up within 24 hours.

Posted by neville on 05/24 at 01:49 PM
Hobson and Holtz • (8) CommentsPermalink

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