
Hobson and Holtz
The Hobson & Holtz Report
Monday, July 30, 2007
The Hobson & Holtz Report - Podcast #262: July 30, 2007
Content summary: You can contribute to the show notes wiki; vote for FIR in the Podcast Awards 2007; what listeners think of FIR Cuts; the Media Monitoring Minute with CustomScoop; Lee Hopkins reports on The Age of the Vanishing Context, and the Annual Pig and Pussy Hunt; RSS has highest business value among Web 2.0 apps; B2B marketers’ Web 2.0 preferences; Sun Microsystems announces financial results first on the web and via RSS; what UK educators are doing in Second Life: survey; transparency in an employee blog; PodCamp UK promo; listeners’ comments discussion; the music; and more.
[Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.]
Show notes for July 30, 2007
Welcome to For Immediate Release: The Hobson & Holtz Report, a 57-minute podcast recorded live from Wokingham, Berkshire, England, and Concord, California, USA.
Download the file here (MP3, 26.2MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as Juice, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon).
Listen to this podcast now:
In This Edition:

Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the home page for info.
If you have comments or questions about this show, or suggestions for our future shows, email us at fircomments@gmail.com; or call the Comment Line at +1 206 222 2803 (North America) or +44 20 8133 9844 (Europe); or Skype: fircomments; or comment at Twitter: twitter.com/FIR; or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
So, until Thursday August 2…
Thursday, July 26, 2007
The Hobson & Holtz Report - Podcast #261: July 26, 2007
Content summary: What happened to Lee Hopkins; FIR nominated for Podcast Awards 2007; Dan York reports on Slideshare and offline blog editors; the Media Monitoring Minute with CustomScoop; tech acceptance rates in PR: report; community writes script via wiki for Ford-sponsored online sitcom; dueling podcasting associations emerge; Power 150 goes to Advertising Age; listeners’ comments discussion; PodCamp UK and PodCamp Ireland; the music; and more.
[Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.]
Show notes for July 26, 2007
Welcome to For Immediate Release: The Hobson & Holtz Report, a 62-minute podcast recorded live from Concord, California, USA, and Wokingham, Berkshire, England.
Download the file here (MP3, 28.4MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as Juice, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon).
Listen to this podcast now:
In This Edition:

Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the home page for info.
If you have comments or questions about this show, or suggestions for our future shows, email us at fircomments@gmail.com; or call the Comment Line at +1 206 222 2803 (North America) or +44 20 8133 9844 (Europe); or Skype: fircomments; or comment at Twitter: twitter.com/FIR; or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
So, until Monday July 30…
Monday, July 23, 2007
The Hobson & Holtz Report - Podcast #260: July 23, 2007
Content summary: Floods in England; iMeme conference interviews by Sallie Goetsch in upcoming FIR Interviews podcast; discussion on offline blog editors; the Media Monitoring Minute with CustomScoop; Facebook activisim; 17,500 Microsoft employees use Facebook; ignore online writers at your peril; the blurring line between online and offline advertising; employee firings for online activities on the rise; should newspapers become local blog networks?; David Phillips reports on floods and social media: in times of crisis, where does the power to provide the news come from?; the music; and more.
[Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.]
Show notes for July 23, 2007
Welcome to For Immediate Release: The Hobson & Holtz Report, a 60-minute podcast recorded live from Wokingham, Berkshire, England, and Los Angeles, California, USA.
Download the file here (MP3, 27.4MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as Juice, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon).
Listen to this podcast now:
In This Edition:

Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the home page for info.
If you have comments or questions about this show, or suggestions for our future shows, email us at fircomments@gmail.com; or call the Comment Line at +1 206 222 2803 (North America) or +44 20 8133 9844 (Europe); or Skype: fircomments; or comment at Twitter: twitter.com/FIR; or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
So, until Thursday July 26…
Thursday, July 19, 2007
The Hobson & Holtz Report - Podcast #259: July 19, 2007
Content summary: Steve Lubetkin reports from BlogPhiladelphia; feedback on the Ragan sponsorship; the Media Monitoring Minute with CustomScoop; Joseph Jaffe gets a free iPhone; Edelman introduces the Social Media Index; Dan York reports on the Jing Project, Melcrum’s blog reviews, Facebook; you can buy buzz: Nielsen study; Dell to offer customer support in Second Life; listeners’ comments discussion including discussion topic suggestion from Donna Papacosta; the music; and more.
[Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.]
Show notes for July 19, 2007
Welcome to For Immediate Release: The Hobson & Holtz Report, a 59-minute podcast recorded live from Wokingham, Berkshire, England, and Kimberley, Wisconsin, USA.
Download the file here (MP3, 22.7MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as Juice, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon).
Listen to this podcast now:
In This Edition:

Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the home page for info.
If you have comments or questions about this show, or suggestions for our future shows, email us at fircomments@gmail.com; or call the Comment Line at +1 206 222 2803 (North America) or +44 20 8133 9844 (Europe); or Skype: fircomments; or comment at Twitter: twitter.com/FIR; or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
So, until Monday July 23…
Monday, July 16, 2007
The Hobson & Holtz Report - Podcast #258: July 16, 2007
Content summary: Shel travelling this week; SouthWest Airlines and social media communication; Lee Hopkins reports on his email experiment, an interview with Bill Sweetman, more on Windows Live Writer, this wonderful world; the Media Monitoring Minute with CustomScoop; internet radio saved for now; disrupting the music industry: the Prince album giveaway by a UK newspaper; Nielsen change; stealth advertising: marketing creeps into the evening news; marketing has no impact on company performance, study shows; listeners’ comments discussion; the music; and more.
[Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.]
Show notes for July 16, 2007
Welcome to For Immediate Release: The Hobson & Holtz Report, a 62-minute podcast recorded live from Concord, California, USA, and Wokingham, Berkshire, England.
Download the file here (MP3, 28.4MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as Juice, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon).
Listen to this podcast now:
In This Edition:

Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the home page for info.
If you have comments or questions about this show, or suggestions for our future shows, email us at fircomments@gmail.com; or call the Comment Line at +1 206 222 2803 (North America) or +44 20 8133 9844 (Europe); or Skype: fircomments; or comment at Twitter: twitter.com/FIR; or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
So, until Thursday July 19…
Thursday, July 12, 2007
The Hobson & Holtz Report - Podcast #257: July 12, 2007
Content summary: Network issues delay FIR; Shel’s in Las Vegas; Apple iPhone PR update; the Media Monitoring Minute with CustomScoop; Dan York reports on screen capture utilities, a social network event; face reviews, Windows Live Writer; UK newspapers offer more free content online; blogging increasingly common among elected officials in the US: report; Microsoft is the UK’s number one brand: Superbrands 2007 survey; Debbie Weil stir on pimping for comments for client’s blog; David Phillips reports on managing uncertainty or how we can take what seem to be greater risks using social media; listeners’ comments discussion including Paull Young on the Second Chance Trees Project; the music; and more.
[Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.]
Show notes for July 12, 2007
Welcome to For Immediate Release: The Hobson & Holtz Report, a 60-minute podcast recorded live from Wokingham, Berkshire, England, and almost live from Las Vegas, Nevada, USA.
Download the file here (MP3, 27.3MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as Juice, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon).
Listen to this podcast now:
In This Edition:

Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the home page for info.
If you have comments or questions about this show, or suggestions for our future shows, email us at fircomments@gmail.com; or call the Comment Line at +1 206 222 2803 (North America) or +44 20 8133 9844 (Europe); or Skype: fircomments; or comment at Twitter: twitter.com/FIR; or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
So, until Monday July 16…
Monday, July 09, 2007
The Hobson & Holtz Report - Podcast #256: July
Content summary: Shel in face-to-face conversation with Bryan Person and Sallie Goetsch about social media; iPhone PR strategy: anyone know what it is?; the Media Monitoring Minute with CustomScoop; Lee Hopkins reports on offline blog editors, email and social networks; top baseball pitcher Felix Hernandez listens to bloggers; McKinsey survey on how businesses are using Web 2.0; Best Buy intranet update; Google’s SocialStream may be the answer for unifying different social networks; David Phillips on evaluating online PR; listeners’ comments discussion including Clarence Jones’ homage to internet radio; vote for FIR in Podcast Awards 2007; reviews of the podcasting book begin to appear; news about Thursday’s show; the music; and more.
[Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.]
Show notes for July 9, 2007
Welcome to For Immediate Release: The Hobson & Holtz Report, a 62-minute podcast recorded live from Wokingham, Berkshire, England, and Concord, California, USA.
Download the file here (MP3, 29.6MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as Juice, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon).
Listen to this podcast now:
In This Edition:

Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the home page for info.
If you have comments or questions about this show, or suggestions for our future shows, email us at fircomments@gmail.com; or call the Comment Line at +1 206 222 2803 (North America) or +44 20 8133 9844 (Europe); or Skype: fircomments; or comment at Twitter: twitter.com/FIR; or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
So, until Thursday July 12…


