Monday, December 07, 2009
The Hobson & Holtz Report - Podcast #507 - December 7, 2009
Content summary: Neville’s at the Social Media Huddle filing reports via iPadio; Michael Netzley’s report; Media Monitoring Minute; News That Fits: social websites like Facebook are signing on to new UK standards code for children, B2B companies are more active in social media than B2C companies, small businesses plan to increase social media spending in 2010, cities and towns take to Twitter for department-level communications, Southwest Airlines scores big with a Facebook video contest, questions about withdrawing controversial videos arise from the Method case study; listener comments including a roundup of the FIR Friendfeed room; music from MSU Orchestra; and more.
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For Immediate Release: The Hobson & Holtz Report, for October 15, 2009: A 63-minute podcast recorded live from Concord, California.
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the show notes home page for info.
Share your comments or questions about this show, or suggestions for future shows, in the FIR FriendFeed Room. You can also email us at fircomments@gmail.com; call the Comment Line at +1 206 222 2803 (North America), +44 20 8133 9844 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIR, or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
Join the FIR Discussion Forum and extend your conversations with the FIR community. You can also join the FIR Facebook Community and become an FIR friend.
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So, until Thursday, December 10…
Thursday, December 03, 2009
The Hobson & Holtz Report - Podcast #506: December 3, 2009
Content summary: Vote for FIR at Podcast Alley; Shel’s in Chicago and Neville’s back in the UK; Dan York reports on live video streaming Barak Obama, new TweetDeck features, DailyShoot.com, and more; the Media Monitoring Minute with CustomScoop; News That Fits: Would you hire a "certified" social media consultant?, Coca-Cola tries facial-recognition on Facebook, SEO writing is a must-have skill, children who use technology are better writers says survey; listeners’ comments discussion and FIR Friendfeed Room round-up; Neville’s co-hosting the Dell Social Media B2B Huddle on December 7; music from Antiqcool; and more.
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Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.
For Immediate Release: The Hobson & Holtz Report, for October 15, 2009: A 65-minute podcast recorded live from Chicago, Illinois, USA, and Wokingham, Berkshire, England.
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the show notes home page for info.
Share your comments or questions about this show, or suggestions for future shows, in the FIR FriendFeed Room. You can also email us at fircomments@gmail.com; call the Comment Line at +1 206 222 2803 (North America), +44 20 8133 9844 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIR, or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
Join the FIR Discussion Forum and extend your conversations with the FIR community. You can also join the FIR Facebook Community and become an FIR friend.
To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.
So, until Monday December 7…
Monday, November 30, 2009
The Hobson & Holtz Report - Podcast #505: November 30, 2009
Content summary: Neville’s in Las Vegas; no report this week from Michael Netzley; the Media Monitoring Minute from CustomScoop; News That Fits: Twitter inspiring more to go mobile, new research from Econsultancy shows opportunities in UK for social media, one bad tweet can cost 30 customers, more women than men use social networks says Pingdom study, have a Twitter Christmas; listener comments discussion and FIR Friendfeed Room round-up; music from Common Ground; and more.
Get FIR:
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Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.
For Immediate Release: The Hobson & Holtz Report, for November 30, 2009: A 61-minute podcast recorded live from Las Vegas, Nevada, and Concord, California, USA.
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute – see the show notes home page for info.
Share your comments or questions about this show, or suggestions for future shows, in the FIR FriendFeed Room. You can also email us at fircomments@gmail.com; call the Comment Line at +1 206 222 2803 (North America), +44 20 8133 9844 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIR, or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
Join the FIR Discussion Forum and extend your conversations with the FIR community. You can also join the FIR Facebook Community and become an FIR friend.
To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.
So, until Thursday December 3…
Friday, November 27, 2009
Introducing new FIR reporter Mark Story
If you listen to FIR episode #504, you’ll hear a report filed by a new correspondent – long-time listener Mark Story who’s based in Washington, DC.
Mark is Director of New Media at the US Securities and Exchange Commission. He’s been the architect behind some interesting public experimentation with social media by the SEC including a Twitter account and live-tweeting an SEC press conference.
As a contributor to FIR, Mark’s no stranger. In his guise as Adjunct Professor at Washington’s Georgetown University, he used FIR as a study example for his students who contributed comments to shows in October 2007 and again in October 2008.
Mark will be contributing occasional reports from his personal perspective as a senior communicator working in the heart of the US federal government. (It’s worth emphasizing that what Mark is doing with FIR is in his personal capacity and does not suggest any endorsement by the SEC nor that he’s doing this in any official capacity.)
We’re thrilled to have Mark as part of the FIR family, joining Shel and Neville plus regular correspondents Dan York (in New England) and Michael Netzley (Singapore), as well as occasional contributors Eric Schwartzman (Los Angeles), David Phillips (UK) and Sallie Goetsch (Bay Area).
Welcome aboard, Mark!
Thursday, November 26, 2009
The Hobson & Holtz Report - Podcast #504: November 26, 2009
Content summary: Happy Thanksgiving to our US listeners; welcoming Mark Story as an FIR correspondent; we’re going to try Jeremy Hague’s Vodburner app for Skype video calls; Dan York reports on Google Wave and LinkedIn APIs, and has a neat TweetDeck tip; the Media Monitoring Minute with CustomScoop; News That Fits: When the plug is pulled on BusinessWeek’s bloggers, can a Facebook profile serve as a marketing channel?, the convergence of internet and TV quickens in the UK, did microblogging really kill blogging?; Mark Story reports from inside the US Federal Government; listeners’ comments discussion; news about next Monday’s show; music from Ghosts On The Radio; and more.
Get FIR:
- Download the MP3 file (27.3Mb, 68:11)
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Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.
For Immediate Release: The Hobson & Holtz Report, for November 26, 2009: A 68-minute podcast recorded live from Concord, California, USA, and Wokingham, Berkshire, England.
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the show notes home page for info.
Share your comments or questions about this show, or suggestions for future shows, in the FIR FriendFeed Room. You can also email us at fircomments@gmail.com; call the Comment Line at +1 206 222 2803 (North America), +44 20 8133 9844 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIR, or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
Join the FIR Discussion Forum and extend your conversations with the FIR community. You can also join the FIR Facebook Community and become an FIR friend.
To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.
So, until Monday November 30…
Monday, November 23, 2009
The Hobson & Holtz Report - Podcast #503: November 23, 2009
Content summary: FIR Interview with Tac Anderson posted; the Media Monitoring Minute with CustomScoop; News That Fits: Texas hospital puts social media front and center in Fort Hood shooting crisis, "Facebook for business" coming soon from Salesforce, Goldman Sachs’ expensive and poorly-thought-out PR initiative, when too much information is bad for the office, the coming together of SEO and PR, what FIR listener @46alpha does with social media in his day job; listener comments discussion; there will be a show on Thanksgiving Day; music from George Thorogood; and more.
Get FIR:
- Download the MP3 file (25.5Mb, 63:42)
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- Get the show at iTunes
Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.
For Immediate Release: The Hobson & Holtz Report, for November 23, 2009: A 64-minute podcast recorded live from Wokingham, Berkshire, England, and Concord, California, USA.
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the show notes home page for info.
Share your comments or questions about this show, or suggestions for future shows, in the FIR FriendFeed Room. You can also email us at fircomments@gmail.com; call the Comment Line at +1 206 222 2803 (North America), +44 20 8133 9844 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIR, or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
Join the FIR Discussion Forum and extend your conversations with the FIR community. You can also join the FIR Facebook Community and become an FIR friend.
To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.
So, until Thursday November 26…
Saturday, November 21, 2009
FIR Interview: Tac Anderson, Social Media Director, Waggener Edstrom
Tac Anderson, in his role of Director of Social Media for the PR agency Waggener Edstrom, led an effort to adopt the lifestreaming tool, Posterous, as a communication channel for the launch of Microsoft’s retail stores. In this FIR Interview, co-host Shel Holtz explores with Tac the uses to which Microsoft is putting Posterous and how the results are being assessed. Tac also talks about Twendz Pro, the new real-time monitoring service launched recently by Waggener Edstrom.
Get this podcast:
- Download the MP3 file 9.89Mb, 24:34)
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- Subscribe to the FIR Interviews RSS feed
About our Conversation Partner
Tac Anderson is the Director of Social Media at Waggener Edstrom’s Studio D group. Prior to that he worked at Hewlett-Packard where he managed both internal and external social media initiatives. Some of his work was a featured case study in the Harvard Business Review book Groundswell.
Tac has been actively engaged in social media marketing for the last 5 years. He’s a regular public speaker and blogs at www.newcommbiz.com.
Tac has a BA in Communications and an MBA from Boise State University. He currently lives in the Seattle area with his wife and 3 children.
Share your comments or questions about this podcast, or suggestions for future interviews, in the FIR FriendFeed Room. You can also email us at fircomments@gmail.com; call the Comment Line at +1 206 222 2803 (North America), +44 20 8133 9844 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIR or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
To receive all For Immediate Release podcasts including the twice-weekly Hobson & Holtz Report, subscribe to the full RSS feed.
This FIR Interview is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years. Information: www.ragan.com.
Podsafe music - On A Podcast Instrumental Mix (MP3, 5Mb) by Cruisebox.
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