
Show Notes
LInks to items mentioned in the podcast
Saturday, February 16, 2008
FIR Report: IABC EuroComm 2008

The seventh annual IABC EuroComm Conference took place in Barcelona, Spain on February 4-5, 2008.
This professional development event, organized by IABC Europe and Middle East Region in cooperation with La Salle University, Barcelona, brought together communicators from across the region to learn and share best practices, examine case studies and discuss the latest developments in communication planning, practice and analysis.
Further information on The EuroComm Blog 2008.
FIR listener and IABC member Ronna Porter was there and provides commentary and opinion about the event, the programme and some of the sessions.
About our Commentator
Ronna Porter is a director at Sound Strategies Ltd. She brings in-depth experience in integrated, strategic marketing and communications for some of the world’s leading technology and telecommunications brands. Both in-house, and as a consultant for Report International, Hill & Knowlton and Citigate Corporate, she has directed cross-border programmes for Compaq Computer, Oracle, Motorola, Shell Services International, and BT.
Merging her sector and discipline expertise, Ronna is passionate about the challenges and opportunities that technological development brings to successful corporate and marketing communications, and its impact on continuous brand development. Ronna holds an MSc in Public Relations from the University of Stirling, plus a BA (Hons) in Commerce (with Marketing) from Napier University of Edinburgh.
Ronna blogs at Have your say about Sound.
Download the 14-minute report here (MP3, 6.5MB), or subscribe to the Speakers and Speeches RSS feed to get it and future podcasts automatically. For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as the free Juice, DopplerRadio or iTunes, or an RSS aggregator that supports podcasts such as FeedDemon.
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If you have comments or questions about this podcast, or suggestions for future content, email us at fircomments@gmail.com; or call the Comment Line at +1 206 222 2803 (North America) or +44 20 8133 9844 (Europe); or Skype: fircomments; or comment at Twitter: twitter.com/FIR; or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
This FIR Speakers and Speeches podcast is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years. Information: www.ragan.com.
Podsafe intro music - On A Podcast Instrumental Mix (MP3, 5Mb) by Cruisebox.
Thursday, February 14, 2008
FIR Cut: Social Media Release Functionality Among the News Wires
Download the file here (MP3, 1.46MB; length 3:08), or sign up for the RSS feed to get this cut segment and all future ones automatically.
FIR Cut: The Continuing Difficulty in Leaving Facebook
Download the file here (MP3, 1.72MB; length 3:41), or sign up for the RSS feed to get this cut segment and all future ones automatically.
The Hobson & Holtz Report - Podcast #319: February 14, 2008
Content summary: Vote in FIR Live call-in poll; upcoming FIR Interview and Speakers & Speeches podcasts; the Media Monitoring Minute with CustomScoop; CNN launching citizen journalism news site iReport.com; twittering your Yahoo layoff experience; environmental activists confront GM on GMNext blog; blogger influence on weekends; Dan York reports on Yahoo Live and OoVoo, and privacy issues; listeners’ comments discussion; music from City and Colour; and more.
[Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.]
Show notes for February 14, 2008
Welcome to For Immediate Release: The Hobson & Holtz Report, a 59-minute podcast recorded live from Wokingham, Berkshire, England, and Concord, California, USA.
Download the file here (MP3, 26.9MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod, subscribe with iTunes; good podcatchers include Juice and DopplerRadio, and RSS aggregators that supports podcasts such as FeedDemon.)
Listen to this podcast now:
In This Edition:

Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the home page for info.
If you have comments or questions about this show, or suggestions for our future shows, email us at fircomments@gmail.com; or call the Comment Line at +1 206 222 2803 (North America) or +44 20 8133 9844 (Europe); or Skype: fircomments; or comment at Twitter: twitter.com/FIR; or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
Join the FIR Discussion Forum and extend your conversations with the FIR community. You can also join the FIR Facebook Community and become an FIR friend.
So, until Monday February 18…
Monday, February 11, 2008
The Hobson & Holtz Report - Podcast #318: February 11, 2008
Content summary: My ooVoo Day: testing ooVoo desktop video conferencing; discussion: upcoming FIR Interview and Speakers & Speeches podcasts; the FIR Live show on BlogTalk Radio; the Media Monitoring Minute with CustomScoop; the social media news release and PRWeb: update from Dave Fleet; the new FastCompany community; mashups are breaking the mould at Microsoft; why are PR students not blogging?; corporate coming and going in Second Life; Eric Schwartzman meets the newswires on the future of the press release; listeners’ comments discussion; music from Heidi; and more.
[Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.]
Show notes for February 11, 2008
Welcome to For Immediate Release: The Hobson & Holtz Report, a 60-minute podcast recorded live from Concord, California, USA, and Wokingham, Berkshire, England.
Download the file here (MP3, 27.4MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod, subscribe with iTunes; good podcatchers include Juice and DopplerRadio, and RSS aggregators that supports podcasts such as FeedDemon.)
Listen to this podcast now:
In This Edition:

Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the home page for info.
If you have comments or questions about this show, or suggestions for our future shows, email us at fircomments@gmail.com; or call the Comment Line at +1 206 222 2803 (North America) or +44 20 8133 9844 (Europe); or Skype: fircomments; or comment at Twitter: twitter.com/FIR; or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
Join the FIR Discussion Forum and extend your conversations with the FIR community. You can also join the FIR Facebook Community and become an FIR friend.
So, until Thursday February 14…
Saturday, February 09, 2008
FIR Live Call-In Episode: February 9, 2008
Content summary:The live call-in episode on BlogTalk Radio. Our topic: the blurring line between internal and external communication.
[Message from our sponsor: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com.]
Show notes for the live call-in episode recorded February 9, 2008
Welcome to For Immediate Release: The Hobson & Holtz Report, a 60-minute podcast recorded live from Wokingham, Berkshire, England, Concord, California, USA, and all points in between thanks to our call-in participants.
Download the file here (MP3, 27.3MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod, subscribe with iTunes; good podcatchers include Juice and DopplerRadio, and RSS aggregators that supports podcasts such as FeedDemon.)
Listen to this podcast now:
If you have comments or questions about this show, or suggestions for our future shows, email us at fircomments@gmail.com; or call the Comment Line at +1 206 222 2803 (North America) or +44 20 8133 9844 (Europe); or Skype: fircomments; or comment at Twitter: twitter.com/FIR; or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
Join the FIR Discussion Forum and extend your conversations with the FIR community. You can also join the FIR Facebook Community and become an FIR friend.
So, until Monday February 11…
Thursday, February 07, 2008
The Hobson & Holtz Report - Podcast #317: February 7, 2008
Content summary: Problems with voting at Podcast Alley; how to participate in Saturday’s FIR live on BlogTalkRadio; the FIR Listener Contest: announcing the winners; Dan York reports on Microsoft/Yahoo as well as AOL, Google’s social graph API, and more; the Media Monitoring Minute with CustomScoop; why social applications will thrive in a recession; new corporate blogs show businesses start to ‘get it’; hurdles to jump for the social media news release; Steve Lubetkin reports on Jeff Pulver on the road with the Social Media Breakfast; listeners’ comments discussion; music from Loveless; and more.
[Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.]
Show notes for February 7, 2008
Welcome to For Immediate Release: The Hobson & Holtz Report, a 58-minute podcast recorded live from Wokingham, Berkshire, England, and Concord, California, USA.
Download the file here (MP3, 26.5MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod, subscribe with iTunes; good podcatchers include Juice and DopplerRadio, and RSS aggregators that supports podcasts such as FeedDemon.)
Listen to this podcast now:
In This Edition:

Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the home page for info.
If you have comments or questions about this show, or suggestions for our future shows, email us at fircomments@gmail.com; or call the Comment Line at +1 206 222 2803 (North America) or +44 20 8133 9844 (Europe); or Skype: fircomments; or comment at Twitter: twitter.com/FIR; or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
Join the FIR Discussion Forum and extend your conversations with the FIR community. You can also join the FIR Facebook Community and become an FIR friend.
So, until Monday February 11…

