FIR’s new sponsor: Lawrence Ragan Communications

FIR’s new sponsor: Lawrence Ragan Communications

We are delighted to announce that Lawrence Ragan Communications, Inc., has entered into a long-term sponsorship arrangement with “For Immediate Release.” Under the terms of the sponsorship, FIR will include an ad on its website (which you can see under the “FIR Sponsors” label in the right-hand sidebar of the blog) and a 30-second clip on each episode of all the various FIR podcasts (including interviews, book reviews, and speakers/speeches, in addition to The Hobson & Holtz Report). We also will announce each episode as sponsored by Ragan Communications. For its part, Ragan will promote FIR on its various properties.

We see this as a three-way win. FIR attracts new listeners from the vast ranks of Ragan customers. (We also made a bit of money, we must admit.) Ragan can promote its activities to FIR listeners. Listeners win biggest of all, given the growth in the FIR community and the related content and connections that accompany such growth. Listeners also will learn of new professional development opportunities and content channels, many of which have no cost associated with them.

Ragan has been a leading provider of communications content since internal communications legend Larry Ragan founded the company some 35 years ago. The company produces newsletters, books and manuals, conferences, seminars, workshop and teleseminars, aimed at organizational communicators. (Another Ragan business unit focuses on management skills.)

FIR will continue its association with CustomScoop, bringing our total sponsorship level to two, which is the maximum we have set for ourselves. (This is the second time we have featured two sponsors: CustomScoop joined the lineup while we were still promoting GoToMeeting.)

Please read the social media version of the press release set for distribution on July 6. We welcome your feedback on this relationship.

Posted by shel on 07/05 at 03:36 PM

  1. guys, congrats on this.

    u always get your commercial tie ups right.

    it’s just good to see you guys getting more from what you do!

    M

    Posted by Matt O'Neill  on  07/05  at  05:50 PM

  2. Congratulations, Shel and Neville. This relationship makes a lot of sense.

    Posted by Donna Papacosta  on  07/05  at  07:22 PM

  3. Thanks, Matt and Donna, really appreciate your warm words.

    Posted by Neville Hobson  on  07/06  at  01:19 AM

  4. Great meeting you both in London at the Simply-Communicate conference.

    Also having meet Mark Ragan and having startet to hear you both twice a week I see a lot of sence in what you are doing.

    I also loved to hear you could pronounce my hometown Aarhus and that you spoke about the Danish Journalism School. Keep up the good work. I will try to get hold of you as I would love to present you on the next IntraTeam Event 5. and 6. March 2008. Our focus is “Creating value with intranet and internal communication”

    Keep up the good work. Just recommended you to day so you might have a new listener from today. I also recommend you to our 260 members of our danish network of employees working with intranet.

    Have a great weekend.

    Posted by Kurt Kragh Sørensen - IntraTeam, Denmark  on  07/06  at  09:59 AM

  5. Congrats! guys. Really nice to see the continued success of FIR.

    Posted by Toby  on  07/07  at  07:40 AM

Name:

Email:

Location:

URL:

Smileys

Remember my personal information

Notify me of follow-up comments?

Submit the word you see below:


Next entry: The Hobson & Holtz Report - Podcast #256: July

Previous entry: The Hobson & Holtz Report - Podcast #255: July 5, 2007

<< Back to main