
Hobson and Holtz
The Hobson & Holtz Report
Monday, November 26, 2007
The Hobson & Holtz Report - Podcast #296: November 26, 2007
Content summary: Geeking out with the Nokia N95 8GB and the Marantz PMD-620; using seesmic for ‘visual twittering’; discussion: measuring social media; the Media Monitoring Minute with CustomScoop; Skype’s brewing PR problem over the withdrawal of SkypeIn 0207 numbers; the no-morals approach to YouTube marketing; Apple rejects conversation about Leopard or anything else; Lee Hopkins reports on the Australian election and more; listeners’ comments discussion; news about Thursday’s show; upcoming FIR Book Review; the music; and more.
[Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.]
Show notes for November 26, 2007
Welcome to For Immediate Release: The Hobson & Holtz Report, a 60-minute podcast recorded live from Concord, California, USA, and Wokingham, Berkshire, England.
Download the file here (MP3, 27.6MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod, subscribe with iTunes; good podcatchers include Juice and DopplerRadio, and RSS aggregators that supports podcasts such as FeedDemon.)
Listen to this podcast now:
In This Edition:

Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the home page for info.
If you have comments or questions about this show, or suggestions for our future shows, email us at fircomments@gmail.com; or call the Comment Line at +1 206 222 2803 (North America) or +44 20 8133 9844 (Europe); or Skype: fircomments; or comment at Twitter: twitter.com/FIR; or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
So, until Thursday November 29…
Thursday, November 22, 2007
The Hobson & Holtz Report - Podcast #295: November 22, 2007
Content summary: Happy Thanksgiving; one laptop per child; the Media Monitoring Minute with CustomScoop; social media and the US writers’ strike; 40% of news user-generated within three years: European media survey; bloggers and accuracy; companies still battling with internet time wasting: UK survey; Dan York reports on WordPress, screencasting on the Mac, PodCamp Ottawa; upcoming FIR Book Review: WordPress for Dummies; listeners’ comments discussion; Chris Hambly’s recommendation: music by Delaware; and more.
[Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.]
Show notes for November 19, 2007
Welcome to For Immediate Release: The Hobson & Holtz Report, a 59-minute podcast recorded live from Wokingham, Berkshire, England, and Concord, California, USA.
Download the file here (MP3, 27MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod, subscribe with iTunes; good podcatchers include Juice and DopplerRadio, and RSS aggregators that supports podcasts such as FeedDemon.)
Listen to this podcast now:
In This Edition:

Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the home page for info.
If you have comments or questions about this show, or suggestions for our future shows, email us at fircomments@gmail.com; or call the Comment Line at +1 206 222 2803 (North America) or +44 20 8133 9844 (Europe); or Skype: fircomments; or comment at Twitter: twitter.com/FIR; or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
So, until Monday November 26…
Monday, November 19, 2007
The Hobson & Holtz Report - Podcast #294: November 19, 2007
Content summary: New FIR Interview posted; upcoming FIR Interview; SNCR Research symposium in Boston; Neville and Trevor Cook get together; Lee Hopkins reports on being on the cusp of something big, tracking down Meryl David, and more; the Media Monitoring Minute with CustomScoop; Vodafone offers calls and text service inside Second Life, and handset design contest; Alcatel-Lucent turns to Second Life competition for crowdsourcing effort; conversational market study; Stormhoek marketing stage 3: Twitter; marketers bolster branded tutorials with social features; David Phillips reports on why PR’s reputation is going through the mill; listeners’ comments discussion; next FIR as usual on Thanksgiving Day; music from Jackie Greene; and more.
[Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.]
Show notes for November 19, 2007
Welcome to For Immediate Release: The Hobson & Holtz Report, a 59-minute podcast recorded live from Concord, California, USA, and Wokingham, Berkshire, England.
Download the file here (MP3, 27.1MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod, subscribe with iTunes; good podcatchers include Juice and DopplerRadio, and RSS aggregators that supports podcasts such as FeedDemon.)
Listen to this podcast now:
In This Edition:

Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the home page for info.
If you have comments or questions about this show, or suggestions for our future shows, email us at fircomments@gmail.com; or call the Comment Line at +1 206 222 2803 (North America) or +44 20 8133 9844 (Europe); or Skype: fircomments; or comment at Twitter: twitter.com/FIR; or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
So, until Thursday November 22…
Thursday, November 15, 2007
The Hobson & Holtz Report - Podcast #293: November 15, 2007
Content summary: Follow-ups: GM’s new podcasts and Max Kalehoff’s new gig; new FIR Facebook page; the Media Monitoring Minute with CustomScoop; the rise of APML; UK law firm Clifford Chance sponsors law blog; the coming mashup era; Wall Street Journal online to be free; a PR-specific Google hack; weak US dollar spells opportunity for US PR firms; Dan York reports on corporate blog portals and more; listeners’ comments discussion; music from Catriona; and more.
[Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.]
Show notes for November 15, 2007
Welcome to For Immediate Release: The Hobson & Holtz Report, a 58-minute podcast recorded live from Wokingham, Berkshire, England, and Concord, California, USA.
Download the file here (MP3, 26.8MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod, subscribe with iTunes; good podcatchers include Juice and DopplerRadio, and RSS aggregators that supports podcasts such as FeedDemon.)
Listen to this podcast now:
In This Edition:

Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the home page for info.
If you have comments or questions about this show, or suggestions for our future shows, email us at fircomments@gmail.com; or call the Comment Line at +1 206 222 2803 (North America) or +44 20 8133 9844 (Europe); or Skype: fircomments; or comment at Twitter: twitter.com/FIR; or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
So, until Monday November 19…
Monday, November 12, 2007
The Hobson & Holtz Report - Podcast #292: November 12, 2007
Content summary: Personal branding teleseminar podcasts available from Nov 12; Sallie Goetsch reports on fempowerment, bacon and more; the Media Monitoring Minute with CustomScoop; women are a major force among UK internet users; Hillary Clinton’s Fact Hub; a lot of pitching going on at BlogWorld Expo, says Todd Cochrane; pre-rolls rank lowest in IBM advertising study; listeners’ comments discussion; music by RAQ; and more.
[Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.]
Show notes for November 12, 2007
Welcome to For Immediate Release: The Hobson & Holtz Report, a 59-minute podcast recorded live from Concord, California, USA, and Wokingham, Berkshire, England.
Download the file here (MP3, 27MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod, subscribe with iTunes; good podcatchers include Juice and DopplerRadio, and RSS aggregators that supports podcasts such as FeedDemon.)
Listen to this podcast now:
In This Edition:

Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the home page for info.
If you have comments or questions about this show, or suggestions for our future shows, email us at fircomments@gmail.com; or call the Comment Line at +1 206 222 2803 (North America) or +44 20 8133 9844 (Europe); or Skype: fircomments; or comment at Twitter: twitter.com/FIR; or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
So, until Thursday November 12…
Thursday, November 08, 2007
The Hobson & Holtz Report - Podcast #291: November 8, 2007
Content summary: A Brand You World 2007 Global Telesummit takes place today; follow up on Wired’s Chris Anderson posting lame PRs email addresses; discussion: allow or ban anonymous commenting on blogs?; the Media Monitoring Minute with CustomScoop; Office Depot deploys mobile online marketing; what happens when Microsoft fires a senior executive in a communication vacuum?; the power of commenting on blogs; Google coming to a filling station near you; Dan York reports on Google’s Open Social initiative, and more; listeners comments discussion; music by Black Rebel Motorcycle Club; and more.
[Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.]
Show notes for November 8, 2007
Welcome to For Immediate Release: The Hobson & Holtz Report, a 59-minute podcast recorded live from Wokingham, Berkshire, England and Concord, California, USA.
Download the file here (MP3, 27.1MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod, subscribe with iTunes; good podcatchers include Juice and DopplerRadio, and RSS aggregators that supports podcasts such as FeedDemon.)
Listen to this podcast now:
In This Edition:

Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the home page for info.
If you have comments or questions about this show, or suggestions for our future shows, email us at fircomments@gmail.com; or call the Comment Line at +1 206 222 2803 (North America) or +44 20 8133 9844 (Europe); or Skype: fircomments; or comment at Twitter: twitter.com/FIR; or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
So, until Monday November 12…
Monday, November 05, 2007
The Hobson & Holtz Report - Podcast #290: November 5, 2007
Content summary: Neville on Guy Fawkes and the Gunpowder Plot; Facebook’s reversal on cancelling a nom de plume blogger’s account; the Media Monitoring Minute with CustomScoop; EU cracks down on fake blogs; Google and the Open Social API; how to be more than a blip in the blogosphere; social media study from the Council of PR Firms; David Phillips asks how do we measure networks?; listeners comments discussion; new FIR Interview posted; music from Rotten Cheri; and more.
[Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.]
Show notes for November 5, 2007
Welcome to For Immediate Release: The Hobson & Holtz Report, a 62-minute podcast recorded live from Concord, California, USA, and Wokingham, Berkshire, England.
Download the file here (MP3, 28.7MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod, subscribe with iTunes; good podcatchers include Juice and DopplerRadio, and RSS aggregators that supports podcasts such as FeedDemon.)
Listen to this podcast now:
In This Edition:

Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the home page for info.
If you have comments or questions about this show, or suggestions for our future shows, email us at fircomments@gmail.com; or call the Comment Line at +1 206 222 2803 (North America) or +44 20 8133 9844 (Europe); or Skype: fircomments; or comment at Twitter: twitter.com/FIR; or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
So, until Thursday November 8…


