Hobson and Holtz

The Hobson & Holtz Report

Monday, May 03, 2010

The Hobson & Holtz Report - Podcast #545: May 3, 2010

Content summary: The New PR wiki is back; new FIR Interview coming; What’s Up? the new Inside PR podcast, the UK election campaign is too analogue, iPad limits and Apple the new big brother; listener comments; News That Fits: how Levi’s has integrated Facebook into its site, a look at BP’s communication in the Gulf of Mexico oil spill crisis, Dan York reports on ‘7ducattacks’ and more, the Media Monitoring Minute with CustomScoop, study shows lines blurring between PR and marketing, Michael Netzley reports from Singapore on Edelman’s Digital Brand Index; music from Gary Moore; and more.

Get FIR:

Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.

For Immediate Release: The Hobson & Holtz Report, for May 3, 2010: A 62-minute podcast recorded live from Concord, California, USA, and Wokingham, Berkshire, England.

FIR Show Notes links
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the show notes home page for info.

FIR on Friendfeed
Share your comments or questions about this show, or suggestions for future shows, in the FIR FriendFeed Room. You can also email us at fircomments@gmail.com; call the Comment Line at +1 206 222 2803 (North America), +44 20 8133 9844 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIR. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.

So, until Monday May 10…

Posted by neville on 05/03 at 10:42 AM
Show Notes • Hobson and Holtz • (2) Comments • Permalink

Monday, April 26, 2010

The Hobson & Holtz Report - Podcast #544: April 26, 2010

Content summary: Neville’s solo on Sunday and Shel’s on a plane; FIR Interview with Kelly Hoey published, Katie Paine’s NewComm Forum session is up; Shel’s review of NewComm Forum 2010; Neville looks at celebrity iPhone apps and Google Maps Navigation; a shout out to Effective Edge Communications for the revised FIR banner; listener comments; News That Fits: Marriott launches virtual meetings, how social media helped travelers during the Iceland volcano crisis, the Media Monitoring Minute with CustomScoop, Michael Netzley in Singapore reports on political unrest in Thailand, a Canadian company adopts Facebook as its official investor forum, Dan York reports on Facebook, Ning, and the open internet; music from Jeff Ronay; and more.

Get FIR:

Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.

For Immediate Release: The Hobson & Holtz Report, for April 26, 2010: A 65-minute podcast recorded live from Wokingham, Berkshire, England.

FIR Show Notes links
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the show notes home page for info.

FIR on Friendfeed
Share your comments or questions about this show, or suggestions for future shows, in the FIR FriendFeed Room. You can also email us at fircomments@gmail.com; call the Comment Line at +1 206 222 2803 (North America), +44 20 8133 9844 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIR. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.

So, until Monday May 3…

Posted by neville on 04/26 at 07:59 AM
Show Notes • Hobson and Holtz • (0) Comments • Permalink

Monday, April 19, 2010

The Hobson & Holtz Report - Podcast #543: April 19, 2010

Content summary: The Iceland volcano ash cloud means Neville can’t get to NewComm Forum; FIR Interview with Christian Gunning posted, another one coming soon; update on The New PR wiki; five minutes of "have you heard..?"; listener comments; News That Fits: social media to the fore in communicating the Iceland volcano crisis, the transformation of blogging, the Media Monitoring Minute with CustomScoop, Michael Netzley reports from Singapore with observations on social networks in Asia, bad PR forces Apple to reconsider an app, Dan York’s report; music from Jean Synodinos; and more.

Get FIR:

Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.

For Immediate Release: The Hobson & Holtz Report, for April 19, 2010: A 64-minute podcast recorded live from Wokingham, Berkshire, England, and Concord, California, USA.

FIR Show Notes links
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the show notes home page for info.

  • FIR #543 show notes at The New PR Wiki (as soon as the wiki is back online)

FIR on Friendfeed
Share your comments or questions about this show, or suggestions for future shows, in the FIR FriendFeed Room. You can also email us at fircomments@gmail.com; call the Comment Line at +1 206 222 2803 (North America), +44 20 8133 9844 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIR, or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

Join the FIR Discussion Forum and extend your conversations with the FIR community. You can also join the FIR Facebook Community and become an FIR friend.

To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.

So, until Monday April 26…

Posted by neville on 04/19 at 12:01 PM
Show Notes • Hobson and Holtz • (0) Comments • Permalink

Monday, April 12, 2010

The Hobson & Holtz Report - Podcast #542: April 12, 2010

Content summary: FIR goes weekly from today: no more Thursday show, only Monday; other changes inspired by feedback from last year’s listener survey; take advantage of great discounts for NewComm Forum 2010 next week; The New PR wiki (where FIR show notes are published) is still down, Tony Molloy has posted time codes for last 3 shows to FriendFeed FIR room; What’s Up: 5 minutes of banter on topical issues: Inside PR milestone, fake Ikea Facebook fan pages, the kerfuffle surrounding the UK’s Digital Economy Act; listener comments; News That Fits: Where is PR as HP’s Slate comes under attack?, humankind is unready for Unvarnished, Dan York reports, the Media Monitoring Minute with CustomScoop, newspaper blogs break Twitter’s acquisition of Tweetie, what can we learn from Steve Rubel’s week-long iPad experiment?, Michael Netzley reports from Singapore; Kristin Brandt is guest co-host next Monday; music from Chainsaw Dupont; and more.

Get FIR:

Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.

For Immediate Release: The Hobson & Holtz Report, for April 12, 2010: A 68-minute podcast recorded live from Concord, California, USA, and Wokingham, Berkshire, England.

FIR Show Notes links
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the show notes home page for info.

  • FIR #542 show notes at The New PR Wiki (coming: site still down)

FIR on Friendfeed
Share your comments or questions about this show, or suggestions for future shows, in the FIR FriendFeed Room. You can also email us at fircomments@gmail.com; call the Comment Line at +1 206 222 2803 (North America), +44 20 8133 9844 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIR. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.

So, until Monday March 19…

Posted by neville on 04/12 at 10:19 AM
Show Notes • Hobson and Holtz • (0) Comments • Permalink

Thursday, April 08, 2010

The Hobson & Holtz Report - Podcast #541: April 8, 2010

Content summary: Ron Ploof is guest co-host; interviews with Thomas Power and Matt Chagnon are up; FIR’s detailed show notes at The New PR remain inaccessible as the site is still down; it’s time to remove the FIR widget from your sites, since the service is no longer available; please join us at NewComm Forum starting April 20; Dan York reports on the iPad; Media Monitoring Minute; News That Fits: the real-time Web’s impact on news and community, Toyota turns to Digg for interaction with customers, Neville’s view on social media and the upcoming U.K. election, an update on the Irish kerfuffle over a newspaper report on an air traffic controller, “brand journalism” picks up speed; listener comments; music from Mean Gene Kelton and the Die Hards; and more.

About our guest co-host:

Ron Ploofimage has been a storyteller for as long as he can remember. Social media has enabled him to combine his passion for storytelling with 25 years of high-tech business experience to help companies tell their own stories, in their own voice, rather than relying on third parties to do so. The ultimate benefit for businesses is that at the end of the day, they’ll own their audiences instead of having to perpetually rent others.

Ron has presented recently before Fortune 50 companies, PRSA, Ragan Communications, MarketingProfs, Social Media Club, Forensic Expert Witness Association, Entrepreneur Magazine, Podcamp, and the University California San Diego.

Get FIR:

Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.

For Immediate Release: The Hobson & Holtz Report, for April 8, 2010: A 62-minute podcast recorded live from Orange County, California, and Concord, California, USA.

FIR Show Notes links
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the show notes home page for info.

  • FIR #541 show notes at The New PR Wiki (coming)

FIR on Friendfeed
Share your comments or questions about this show, or suggestions for future shows, in the FIR FriendFeed Room. You can also email us at fircomments@gmail.com; call the Comment Line at +1 206 222 2803 (North America), +44 20 8133 9844 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIR, or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

Join the FIR Discussion Forum and extend your conversations with the FIR community. You can also join the FIR Facebook Community and become an FIR friend.

To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.

So, until Monday, April 12…

Posted by shel on 04/08 at 10:20 AM
Show Notes • Hobson and Holtz • (0) Comments • Permalink

Monday, April 05, 2010

The Hobson & Holtz Report - Podcast #540: April 5, 2010

Content summary: Special discounts for NewComm Forum 2010; upcoming FIR interviews; Michael Netzley reports from Singapore; the Media Monitoring Minute with CustomScoop; News That Fits: the next wave in computing and tales from the iPad hype cycle, healthcare is moving faster into the social media space; listener comments’ discussion; Ron Ploof will be guest co-host on Thursday’s show with Shel; music from The Early Days; and more.

Get FIR:

Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.

For Immediate Release: The Hobson & Holtz Report, for April 5, 2010: A 63-minute podcast recorded live from Wokingham, Berkshire, England, and Concord, California, USA.

FIR Show Notes links
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the show notes home page for info.

  • FIR #540 show notes at The New PR Wiki (coming)

FIR on Friendfeed
Share your comments or questions about this show, or suggestions for future shows, in the FIR FriendFeed Room. You can also email us at fircomments@gmail.com; call the Comment Line at +1 206 222 2803 (North America), +44 20 8133 9844 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIR, or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

Join the FIR Discussion Forum and extend your conversations with the FIR community. You can also join the FIR Facebook Community and become an FIR friend.

To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.

So, until Thursday April 8…

Posted by neville on 04/05 at 12:05 PM
Show Notes • Hobson and Holtz • (4) Comments • Permalink

Thursday, April 01, 2010

The Hobson & Holtz Report - Podcast #539: April 1, 2010

Content summary: Donna Papacosta is guest co-host in Neville’s absence; please vote for FIR at Podcast Alley; if you’re using the FIR widget, it’s time to take it down; Dan York reports on a Facebook gaffe; Media Monitoring Minute from CustomScoop; News That Fits: Facebook plans to let you “like” a page rather than become a “fan,” launch of Unvarnished is one more signal that you don’t own your personal brand, Neville reports on a motor conference focused on social media, Toronto transportation union reacts to critical social media coverage with in-person town hall meetings, location-based services like FourSquare will inevitably become enterprise tools; a roundup of comments in the FIR FriendFeed room; music from Jean Synodinos; and more.

About our guest co-host:

imageDonna Papacosta’s early career was in systems analysis, but she soon realized she preferred the communications aspect of the job over the techie part. She the world of systems behind in 1985 to study journalism and to start her own business, Trafalgar Communications. Soon after, Donna was writing for trade journals, then consumer magazines, and finally corporate clients. These days, most of her writing involves internal communications for $1B+ corporations. She also does marketing communications for medium and large companies. In the last few years, Donna has developed a penchant for communicating via social media and multimedia.

Since September 2005 Donna has been producing the Trafcom News Podcast, which is a show for “people who care about communicating.” She also develops videos and podcasts for organizations; produces conference podcasts (as well as the Conference Success Podcast); and leads seminars, workshops and Webinars on communications, podcasting and social media. Donna blogs at the Trafcom News blog.

Get FIR:

Get the FIR app for your iPhone or Android device

Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.

For Immediate Release: The Hobson & Holtz Report, for March 29, 2010: A 67-minute podcast recorded live from Concord, California, USA and Oakville, Ontario, Canada.

FIR Show Notes links
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the show notes home page for info.

FIR on Friendfeed
Share your comments or questions about this show, or suggestions for future shows, in the FIR FriendFeed Room. You can also email us at fircomments@gmail.com; call the Comment Line at +1 206 222 2803 (North America), +44 20 8133 9844 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIR, or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

Join the FIR Discussion Forum and extend your conversations with the FIR community. You can also join the FIR Facebook Community and become an FIR friend.

To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.

So, until Monday, April 5…

Posted by shel on 04/01 at 10:43 AM
Show Notes • Hobson and Holtz • (0) Comments • Permalink

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