The Hobson & Holtz Report - Podcast #71: September 26, 2005

The Hobson & Holtz Report - Podcast #71: September 26, 2005

Content summary: Listeners’ comments discussion (building engagement; figuring out b5media; the problem with Google Print; good and bad batteries; ID3 tags; finding the needle in the haystack); soundvertising with Senseo; sound quality challenges with podcast interviewing by phone; podcasting: tech challenges and communication opportunities; new business podcasts; tagging; Lee Hopkins report; end of the road for Land Rover customer; Apple’s problems with scratchy iPod nano; PR Week RSS feeds.

Show notes for September 26, 2005

Welcome to For Immediate Release: The Hobson & Holtz Report, an 82-minute conversation recorded live from Amsterdam, The Netherlands, and almost live from Concord, California, USA.

Download the file here (MP3, 33MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as the free iPodder, DopplerRadio or iTunes, or an RSS aggregator that supports podcasts such as FeedDemon).

Show notes OPML: Get the show notes on your own PC, Mac, PDA or other device. To use this file, we suggest trying Dave Winer’s OPML Editor (for Windows).

In this Edition:

Intro:

• 00:29 Neville introduces the show; Shel’s on the road today; what the show’s about; what’s in this edition; how to give your feedback; show notes

Listeners’ comments discussion:

• 04:03 Andrew Marritt builds engagement and asks if we missed something from show #70’s show notes
• 06:07 Jeremy Wright is figuring b5media out on the go
• 06:41 Sallie Goetsch says the problem with Google Print isn’t the project itself but the opt-out approach not opt-in
• 10:17 Dan York with more on batteries - alkalines good, NiMH not good
• 12:29 Sebastian Keil guesses iTunes is messing up FIR’s ID3 tags, has some suggestions about batteries, and says Vodafone Germany has the technology for VoIP blocking
• 14:42 Craig Jolley tries to find a needle in the FIR haystack and wonders about Podcast Anxiety and Podcast Unavailability Trauma

News and Features:

• 17:58 Soundvertising - is Adam Curry’s suggestion for Senseo a neat advertising idea (stop, look around, note your surroundings and think about Senseo), or is it just more personal bandwidth overload?
• 25:29 Hurricane Katrina public service announcement from 1st Music 1st for Cutting Edge Sound
• 27:19 About the FIR interview with Charles Pizzo, communicator and Katrina evacuee, and Steve Lubetkin’s interview with John Deveney, communicator and Katrina evacuee
• 31:07 Podcasting - technical issues and challenges: networks, echos and other gremlins
• 35:40 Podcasting - communication opportunities for business as more organizations dive in with this new medium
• 44:45 How blog tagging can support organizations working together in a crisis such as Hurricane Katrina, as well as for other more traditional purposes
• 51:14 From Our Correspondent Down Under: Lee Hopkins - blogging again beats the MSM; a call to Adelaide business communicators to meet up; amusing bumper sign; Donna Papacosta now smoking the podcasting dope; inaugural IABC conference in Australia doesn’t include social media
• 58:00 Concluding the Land Rover Discovery saga - not a happy ending for customer Adrian Melrose; quality issues for Land Rover take this beyond communications
• 62:43 Apple has a quality problem with the new iPod nano - are scratches on the screen developing into a crisis of brand confidence?
• 74:22 PR Week launches RSS feeds

Outro:

• 75:36 Neville outros the show; how to give your feedback; show notes; the music
• 77:13 Shel solo on Thursday with recorded contribution from Neville

Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show:

Listeners’ comments discussion - Andrew Marritt, Jeremy Wright, b5media, Gawker, WeblogsInc, Sallie Goetsch, Google Print, The Writing Show, Barbara Quint, Authors Guild, Dan York, Marantz PMD660, iRiver, Sebastian Keil, Mike Strock, Vodafone Germany, Craig Jolley, OPML, Dave Winer’s OPML editor.

News and Features - Senseo, Adam Curry, Daily Source Code, Joseph Jaffe, Steve Rubel, Across the Sound, Philips, Douwe Egberts, Minority Report, Guinness, American Express, Hurricane Katrina, 1st Music 1st for Cutting Edge Sound, Podshow.com Relief, Charles Pizzo, FIR interview with Charles Pizzo, IABC, Steve Lubetkin, LOBP #10 interview with John Deveney, Skype, Hot Recorder, Adobe Audition for Windows, ConferenceCall.com, SkypeOut, GM FastLane podcasts, Bob Lutz podcast, BMW podcasts, Shel Israel, Naked Conversations, St John Ambulance podcasts, Global PR Blog Week 2.0, Neville’s article on podcasting, Shel’s article on podcasting, Edelman Employee Engagement, Christopher Hannegan, Reaching Employees Through Podcasting (PDF), Forrester Research’s Podcasting for Marketers, Alexandra Samuel, What is RSS?, You’re It! A blog on tagging, Technorati tags, Lee Hopkins, Bookseller of the Year post, Donna Papacosta, Heidi Miller, IABC Victoria conference, Trevor Cook, Warren Bickford, The Truth About the Land Rover Discovery, Adrian Melrose, Land Rover, Adrian’s comment on what’s next for Land Rover, Apple, iPod nano, Apple Discussions forum, FlawedMusicPlayer.com, Google News media reports, The Register article, Steve Rubel, PR Week.

Outro - Garageband.com, Beat & Path, Poor You, For Immediate Release, A Shel of My Former Self, NevOn.

If you have comments or questions about this show, or suggestions for our future shows, email us at fircomments@gmail.com, or call the Comment Line at +1 206 984 0931. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

So, until Thursday September 29…

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