
Hobson and Holtz
The Hobson & Holtz Report
Monday, August 25, 2008
The Hobson & Holtz Report - Podcast #374: August 25, 2008
Content summary: Reminder of the next FIR Live: Sept 20; PR Week blog contest update; social media focus in latest IABC podcast; Jason Calacanis’ 10 PR tips for CEOs; from Singapore, Michael Netzley discusses India’s internet market; the Media Monitoring Minute with CustomScoop; News That Fits - the Christy Blatchford column, how to live the cloud life, Canadian CIOs shun enterprise Web 2.0, to comment or not to comment that is the question; listeners’ comment and FriendFeed FIR round-up; music from Heavenly States; and more.
Listen to FIR now:
Get FIR:
- Download the MP3 file (28.9Mb, 63:09)
- Subscribe to the RSS feed
- Get the show at iTunes
Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.
For Immediate Release: The Hobson & Holtz Report, for August 25, 2008: A 63-minute podcast recorded live from Wokingham, Berkshire, England, and Concord, California, USA.

Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the show notes home page for info.

Share your comments or questions about this show, or suggestions for future shows, in the FIR FriendFeed Room. You can also email us at fircomments@gmail.com; call the Comment Line at +1 206 222 2803 (North America), +44 20 8133 9844 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIR or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
Join the FIR Discussion Forum and extend your conversations with the FIR community. You can also join the FIR Facebook Community and become an FIR friend.
So, until Thursday August 28…
Thursday, August 21, 2008
The Hobson & Holtz Report - Podcast #373: August 21, 2008
Content summary: FIR Live postponed until September 20; PR Week blog contest update; Dan York reports on SpeechTEK, Technorati and more; the Media Monitoring Minute with CustomScoop; News That Fits - the SEC’s big IDEA, smarter talk about PR’s future, how a PR firm should provide value to clients about social media, Chicago Tribune’s Twitter army; Heidi Miller on the Knight News Challenge; listeners’ comments discussion; music from Munk; and more.
Listen to FIR now:
Get FIR:
- Download the MP3 file (28.5Mb, 62:16)
- Subscribe to the RSS feed
- Get the show at iTunes
Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.
For Immediate Release: The Hobson & Holtz Report, for August 21, 2008: A 62-minute podcast recorded live from Wokingham, Berkshire, England, and Concord, California, USA.

Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the show notes home page for info.

Share your comments or questions about this show, or suggestions for future shows, in the FIR FriendFeed Room. You can also email us at fircomments@gmail.com; call the Comment Line at +1 206 222 2803 (North America), +44 20 8133 9844 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIR or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
Join the FIR Discussion Forum and extend your conversations with the FIR community. You can also join the FIR Facebook Community and become an FIR friend.
So, until Monday August 25…
Monday, August 18, 2008
The Hobson & Holtz Report - Podcast #372: August 18, 2008
Content summary: Next FIR Live on Aug 23; update on PR Week blog contest; discussion: Is PR dead? Oh, God, not again…; the Media Monitoring minute with CustomScoop; News That Fits - Inc magazine study on US company adoption of social media, unique medical simulation in Second Life; Michael Netzley reports on Singapore’s Social Media Breakfast 3; listeners’ comments discussion and FIR Friendfeed round-up; music from Manda and The Marbles; and more.
Listen to FIR now:
Get FIR:
- Download the MP3 file (27.3Mb, 59:43)
- Subscribe to the RSS feed
- Get the show at iTunes
Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.
For Immediate Release: The Hobson & Holtz Report, for August 18, 2008: A 60-minute podcast recorded live from Concord, California, USA, and Wokingham, Berkshire, England.

Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the show notes home page for info.
- FIR #372 show notes at The New PR Wiki (link to come)

Share your comments or questions about this show, or suggestions for future shows, in the FIR FriendFeed Room. You can also email us at fircomments@gmail.com; call the Comment Line at +1 206 222 2803 (North America), +44 20 8133 9844 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIR or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
Join the FIR Discussion Forum and extend your conversations with the FIR community. You can also join the FIR Facebook Community and become an FIR friend.
So, until Thursday August 21…
Thursday, August 14, 2008
The Hobson & Holtz Report - Podcast #371: August 14, 2008
Content summary: Shel’s at the Ragan/eBay conference and on to New Media Expo; PR Week blog contest update; Dan York reports on WordPress 2.6, trusting the cloud, and more; the Media Monitoring Minute with CustomScoop; News That Fits - focus on social networking with Movable Type upgrade, visual trickery at the Olympic Games, reasons to embed content in your website; David Phillips explains Gartner’s Generation V; listeners’ comments discussion and FIR Friendfeed round-up; music from The Tallest Man On Earth; and more.
Listen to FIR now:
Get FIR:
- Download the MP3 file (28.2Mb, 61:33)
- Subscribe to the RSS feed
- Get the show at iTunes
Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.
For Immediate Release: The Hobson & Holtz Report, for August 14, 2008: A 62-minute podcast recorded live from Wokingham, Berkshire, England, and almost live from Concord, California, USA.

Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the show notes home page for info.
- FIR #371 show notes at The New PR Wiki (link to come)

Share your comments or questions about this show, or suggestions for future shows, in the FIR FriendFeed Room. You can also email us at fircomments@gmail.com; call the Comment Line at +1 206 222 2803 (North America), +44 20 8133 9844 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIR or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
Join the FIR Discussion Forum and extend your conversations with the FIR community. You can also join the FIR Facebook Community and become an FIR friend.
So, until Monday August 18…
Monday, August 11, 2008
The Hobson & Holtz Report - Podcast #370: August 11, 2008
Content summary: Appeal to a listener in Ireland; update on voting in PR Week blog contest; Michael Netzley in Singapore discusses Web 2.0 coverage of the Olympic Games and North Korea’s plan to join the world wide web; the Media Monitoring Minute with CustomScoop; News That Fits - SNCR report on changing patterns of influence through social media, pitching by video, what to do when PR firms pitch you badly, why do PR firms send unsolicited embargoed press releases?; Eric Schwartzman in Los Angeles with an op-ed PRSA panel; listeners’ comments discussion and FIR Friendfeed room round-up; news about next Thursday’s show; music from Seed; and more.
Listen to FIR now:
Get FIR:
- Download the MP3 file (28.5Mb, 62:18)
- Subscribe to the RSS feed
- Get the show at iTunes
Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.
For Immediate Release: The Hobson & Holtz Report, for August 11, 2008: A 62-minute podcast recorded live from Concord, California, USA, and Wokingham, Berkshire, England.

Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the show notes home page for info.

Share your comments or questions about this show, or suggestions for future shows, in the FIR FriendFeed Room. You can also email us at fircomments@gmail.com; call the Comment Line at +1 206 222 2803 (North America), +44 20 8133 9844 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIR or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
Join the FIR Discussion Forum and extend your conversations with the FIR community. You can also join the FIR Facebook Community and become an FIR friend.
So, until Thursday August 14…
Thursday, August 07, 2008
The Hobson & Holtz Report - Podcast #369: August 7, 2008
Content summary: Vote for FIR at Podcast Alley; a conversation with Shel in Washington, DC; the Media Monitoring Minute with CustomScoop; News That Fits - orchestrating social media: in business, somebody needs to do it, Wrapit plus Facebook equals angry brides to march on HSBC HQ, Dave Fleet’s e-book on communication planning, spoilt for choice with coverage of the Olympic Games: mainstream media and Qik; listeners’ comments discussion and FIR Friendfeed roundup; music from Glasshouse; and more.
Listen to FIR now:
Get FIR:
- Download the MP3 file (25.6Mb, 55:51)
- Subscribe to the RSS feed
- Get the show at iTunes
Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.
For Immediate Release: The Hobson & Holtz Report, for August 7, 2008: A 56-minute podcast recorded live from Wokingham, Berkshire, England, and almost live from Washington, DC, USA.

Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the show notes home page for info.

Share your comments or questions about this show, or suggestions for future shows, in the FIR FriendFeed Room. You can also email us at fircomments@gmail.com; call the Comment Line at +1 206 222 2803 (North America), +44 20 8133 9844 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIR or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
Join the FIR Discussion Forum and extend your conversations with the FIR community. You can also join the FIR Facebook Community and become an FIR friend.
So, until Monday August 11…
Monday, August 04, 2008
The Hobson & Holtz Report - Podcast #368: August 4, 2008
Content summary: Shel’s on the road; PR Week blog contest; Michael Netzley in Singapore discusses culture differences when making a promise; the Media Monitoring Minute with CustomScoop; News That Fits - ExxonMobil and Twitter: looks can be deceptive, lists of brands and media on Twitter, Sky News on Twitter with the Olympic Games, McKinsey survey on building the Web 2.0 Enterprise, a brand dilemma for Guinness, Microsoft instant messaging survey heavily misinterpreted, the Cadbury’s Wispa comeback: why good PR is like a good referee; listener comment and FIR Friendfeed roundup; Crowd Surfing from David Brain; London Girl Geek Dinners’ third anniversary; music from the Manic Street Preachers; and more.
Listen to FIR now:
Get FIR:
- Download the MP3 file (28.2Mb, 61:36)
- Subscribe to the RSS feed
- Get the show at iTunes
Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.
For Immediate Release: The Hobson & Holtz Report, for August 4, 2008: A 61-minute podcast recorded live from Wokingham, Berkshire, England, and almost live from Washington, DC, USA.

Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the show notes home page for info.

Share your comments or questions about this show, or suggestions for future shows, in the FIR FriendFeed Room. You can also email us at fircomments@gmail.com; call the Comment Line at +1 206 222 2803 (North America), +44 20 8133 9844 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIR or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
Join the FIR Discussion Forum and extend your conversations with the FIR community. You can also join the FIR Facebook Community and become an FIR friend.
So, until Thursday August 7…

