Sunday, March 02, 2014
Linked Conversations #10: PUR Gum CEO Jay Klein—3/2/14
Welcome to the latest episode of Linked Conversations with Chuck Hester.
In this episode, I cover the newest LinkedIn feature, Member Blocking. It adds an additional layer to your privacy controls by allowing you to block your profile, direct interactions, and network activity from logged in members who you don’t wish to interact or share personal information with. Many of my listeners will say: “Long time coming!”
My guest this week is Jay Klein, CEO of PUR Gum. While it might seem unusual to have a CEO of a gum company on LinkedConversations, this is actually the first of several interviews surrounding the Natural Products Expo that starts at the end of this week in Anaheim, CA. I am always interested in talking to executives about how they use social media to promote their businesses.
This interview definitely fits the bill. Jay shares not only the PUR Gum story, but how the company uses social media to promote their busienss and interact with customers – and potential customers.
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