Thursday, January 16, 2014
FIR On Strategy with Andrea Vascellari, Episode 11: January 16, 2014
The first thing you need to do when you start to work on a communication plan is to define where you are starting from and what’s the focus of your initiative. This is exactly what the context analysis helps us with. In this episode we will understand what is a context analysis, why it’s so important and how to conduct one.
Here you can find the accurate description of what’s discussed in this episode. If you feel a bit lost, if you are new to this, or if the topics seem to be too complicated, don’t worry. You can take your time and listen to the show while you follow this post that I have already prepared for you.
This will also save you time because you don’t need to take notes or write down everything I say in each episode: I already did it for you.
Get this podcast:
- Download the MP3 file (8.8Mb, 18:13)
- Get the show on iTunes
- Subscribe to the FIR On Strategy with Andrea Vascellari RSS feed
- Get the FIR app for your mobile device - iPhone | Android | Windows 8 / Windows Phone
About Your Host
Andrea Vascellari is an award-winning digital marketing consultant and keynote speaker in the online communications industry.
With over 10 years of professional experience and a deep understanding of marketing and communications, including public and media relations, Andrea helps his clients integrate new technologies and social media communication into their organizations by building dynamic relationships with shareholders and other key audiences.
Connect with Andrea on Twitter: @vascellari.
Share your comments or questions about this podcast, or suggestions for future podcasts, in the online FIR Podcast Community on Google+.
. If you wish, you can email your comments, questions and suggestions as MP3 file attachments (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
To receive all For Immediate Release podcasts including the weekly Hobson and Holtz Report, subscribe to the full RSS feed.
FIR On Strategy with Andrea Vascellari is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years. Information: www.ragan.com.