Monday, August 18, 2008

FIR Cut: Searching by brand keywords on the rise

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Posted by neville on 08/18 at 10:36 AM
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FIR Cut: Launch of Blogs.com

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Posted by neville on 08/18 at 10:31 AM
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The Hobson & Holtz Report - Podcast #372: August 18, 2008

Content summary: Next FIR Live on Aug 23; update on PR Week blog contest; discussion: Is PR dead? Oh, God, not again…; the Media Monitoring minute with CustomScoop; News That Fits - Inc magazine study on US company adoption of social media, unique medical simulation in Second Life; Michael Netzley reports on Singapore’s Social Media Breakfast 3; listeners’ comments discussion and FIR Friendfeed round-up; music from Manda and The Marbles; and more.

Listen to FIR now:

Get FIR:

Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.

For Immediate Release: The Hobson & Holtz Report, for August 18, 2008: A 60-minute podcast recorded live from Concord, California, USA, and Wokingham, Berkshire, England.

FIR Show Notes links
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the show notes home page for info.

  • FIR #372 show notes at The New PR Wiki (link to come)


Share your comments or questions about this show, or suggestions for future shows, in the FIR FriendFeed Room. You can also email us at .(JavaScript must be enabled to view this email address); call the Comment Line at +1 206 222 2803 (North America), +44 20 8133 9844 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIR or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

Join the FIR Discussion Forum and extend your conversations with the FIR community. You can also join the FIR Facebook Community and become an FIR friend.

So, until Thursday August 21…

Posted by neville on 08/18 at 10:11 AM
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Thursday, August 14, 2008

FIR Cut: What should PR students be taught about social media?

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Download the file here (MP3, 3.18Mb; length 6:53), or sign up for the RSS feed to get this cut segment and all future ones automatically.

Posted by neville on 08/14 at 02:34 PM
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The Hobson & Holtz Report - Podcast #371: August 14, 2008

Content summary: Shel’s at the Ragan/eBay conference and on to New Media Expo; PR Week blog contest update; Dan York reports on WordPress 2.6, trusting the cloud, and more; the Media Monitoring Minute with CustomScoop; News That Fits - focus on social networking with Movable Type upgrade, visual trickery at the Olympic Games, reasons to embed content in your website; David Phillips explains Gartner’s Generation V; listeners’ comments discussion and FIR Friendfeed round-up; music from The Tallest Man On Earth; and more.

Listen to FIR now:

Get FIR:

Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.

For Immediate Release: The Hobson & Holtz Report, for August 14, 2008: A 62-minute podcast recorded live from Wokingham, Berkshire, England, and almost live from Concord, California, USA.

FIR Show Notes links
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the show notes home page for info.

  • FIR #371 show notes at The New PR Wiki (link to come)


Share your comments or questions about this show, or suggestions for future shows, in the FIR FriendFeed Room. You can also email us at .(JavaScript must be enabled to view this email address); call the Comment Line at +1 206 222 2803 (North America), +44 20 8133 9844 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIR or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

Join the FIR Discussion Forum and extend your conversations with the FIR community. You can also join the FIR Facebook Community and become an FIR friend.

So, until Monday August 18…

Posted by neville on 08/14 at 02:12 PM
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Tuesday, August 12, 2008

Next live call-in show August 23 on internal communications

UPDATE:The live call-in show has been postponed to Saturday, September 20, same times.

Our next live call-in show is set for Saturday,

August 23

September 20, at 10 a.m. Pacific, 1 p.m. Eastern, and 6 p.m. Neville time. We’ll discuss the question raised on the blog eGov.au: “I’ve often wondered about the strength of the relationship between an organisation’s commitment to internal communications and its commitment to an effective intranet. I have worked in organisations with strong internal comms cultures, but with very poor intranets.” The post came to our attention courtesy of Michael Vanderdonk. Listeners with an interest in employee communications should find this episode to be particularly intriguing! Details are on BlogTalkRadio.

Posted by shel on 08/12 at 10:52 AM
FIR LiveNews • (1) CommentsPermalink

Monday, August 11, 2008

The Hobson & Holtz Report - Podcast #370: August 11, 2008

Content summary: Appeal to a listener in Ireland; update on voting in PR Week blog contest; Michael Netzley in Singapore discusses Web 2.0 coverage of the Olympic Games and North Korea’s plan to join the world wide web; the Media Monitoring Minute with CustomScoop; News That Fits - SNCR report on changing patterns of influence through social media, pitching by video, what to do when PR firms pitch you badly, why do PR firms send unsolicited embargoed press releases?; Eric Schwartzman in Los Angeles with an op-ed PRSA panel; listeners’ comments discussion and FIR Friendfeed room round-up; news about next Thursday’s show; music from Seed; and more.

Listen to FIR now:

Get FIR:

Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.

For Immediate Release: The Hobson & Holtz Report, for August 11, 2008: A 62-minute podcast recorded live from Concord, California, USA, and Wokingham, Berkshire, England.

FIR Show Notes links
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the show notes home page for info.


Share your comments or questions about this show, or suggestions for future shows, in the FIR FriendFeed Room. You can also email us at .(JavaScript must be enabled to view this email address); call the Comment Line at +1 206 222 2803 (North America), +44 20 8133 9844 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIR or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

Join the FIR Discussion Forum and extend your conversations with the FIR community. You can also join the FIR Facebook Community and become an FIR friend.

So, until Thursday August 14…

Posted by neville on 08/11 at 12:11 PM
Show NotesHobson and Holtz • (1) CommentsPermalink

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