The Hobson & Holtz Report - Podcast #261: July 26, 2007
The Hobson & Holtz Report - Podcast #261: July 26, 2007
Content summary: What happened to Lee Hopkins; FIR nominated for Podcast Awards 2007; Dan York reports on Slideshare and offline blog editors; the Media Monitoring Minute with CustomScoop; tech acceptance rates in PR: report; community writes script via wiki for Ford-sponsored online sitcom; dueling podcasting associations emerge; Power 150 goes to Advertising Age; listeners’ comments discussion; PodCamp UK and PodCamp Ireland; the music; and more.
[Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.]
Show notes for July 26, 2007
Welcome to For Immediate Release: The Hobson & Holtz Report, a 62-minute podcast recorded live from Concord, California, USA, and Wokingham, Berkshire, England.
Download the file here (MP3, 28.4MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as Juice, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon).
Listen to this podcast now:
In This Edition:
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the home page for info.
If you have comments or questions about this show, or suggestions for our future shows, email us at fircomments@gmail.com; or call the Comment Line at +1 206 222 2803 (North America) or +44 20 8133 9844 (Europe); or Skype: fircomments; or comment at Twitter: twitter.com/FIR; or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
So, until Monday July 30…
I have several Wordpress.com blogs and use Windows Live Writer for all. A few months back they issued an update which allows you to schedule future posts. For someone like me who is not skilled in html and doesn’t have the time to learn, WLW is a really useful and time saving tool.
Wordpress.com recently recommended WLW to its community. http://wordpress.com/blog/2007/07/13/windows-live-writer-ftw/
Love the podcast, thanks for sharing! Keep up the great work!
Posted by Peter A. Mello on 07/28 at 06:54 AMHi guys, just a few more quick thoughts about the Ragan sponsorship…
In the last show, Ragan talked about the forthcoming conference, Corporate Communications and the Social Media Revolution.
While their recording was good in its own way, it was again more advert than advertorial, and my instinctive thought was this: Why not invite some of the keynote speakers at said conference to give either a precis of what they’ll talk about, or better, one take-home tip from their presentation.
Even if that can’t be done, a take-home tip from any of the other elements of the conference (Why writing still matters in a wired, multimedia world; or how to encourage your employees to blog…)
It still acts as a trailer for the event, I just think it might do so in a slightly more social media kind of way.
As you can tell, the contrast between the CustomScoop and Ragan sponsorships has really caught my imagination. How is sponsorship in general adapting to web2.0? My only experiences are here, but do others have any other insights? What problems are there, and what are people doing to get round them? I’d be interested to hear your thoughts.
As ever, keep up the good work and I’ll keep listening.Posted by chris marritt on 07/29 at 11:49 AM
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