The Hobson and Holtz Report - Podcast #623: October 31, 2011

Content summary: FIR Interviews coming: Chris Boyer, Adobe’s Chad Warren, more in the pipeline; Dell B2B Social Media Huddle in London on November 3, sessions will be recorded at FIR Speakers & Speeches podcasts; Shel’s Zeppelin trip; News That Fits: Bribery scandal in the blogosphere by 43a?; Michael Netzley reports from Singapore on Burson-Marsteller Asia-Pacific’s Corporate Social Media Study 2011, and more; Ragan promo; the Klout kerfuffle and a question of trust; listener comments discussion and FIR Friendfeed Room round-up; Heidi Miller reports on the Chapstick ad kerfuffle; the Media Monitoring Minute with CustomScoop; customer service via social media; Dan York reports on the New England snowstorm and the value again of social networks in crisis situations, and more; Pollstream promo; time to cut the Facebook and Twitter clutter, says AOL’s ‘digital prophet’; music by Parakeets; and more.

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For Immediate Release: The Hobson & Holtz Report for October 31, 2011: An 80-minute podcast recorded live from Concord, California, USA, and Wokingham, Berkshire, England.

Links to websites, blog posts and other content we discuss in the show are posted as Delicious bookmarks to facilitate your connection with the discussions and sharing of that content.

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Names of blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Notes pages at The New PR Wiki. You can contribute time stamps – see the show notes home page for info.

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So, until Monday November 7…

Posted by neville on 10/31 at 01:10 PM
  1. I find it hard to believe someone would be bold enough (and dumb enough) to pull what 43a is appearing to pull. I went to their website which, as you reported, is a single-page site.  It has two paragraphs on it—both of which contain type-o’s.  Yeah, Just dumb.

    In response to David Shing’s suggestion that people will defriend and unfollow in order to cut the clutter:  Some may find it necessary to do that, but that seems like throwing the baby out with the bath water. (I.e., you might lose some good stuff in the process.)

    I think the time it would take to go through each profile and decide who stays and who goes could be better spent learning how to use filtering tools and putting together a selection strategy.  You don’t risk losing anything good, and find everything that is good.

    Debi Davis

    Posted by Debi Davis  on  11/06  at  08:52 PM
  2. Thanks for the discussion about “the Klout kerfuffle”, I’m finishing an essay on personal influence and online networks and this is a great case study of the pros and cons of measuring online influence.

    Posted by Laura Davies  on  12/06  at  09:25 AM






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