Interview - Dianne Hessan, CEO Communispace Corp: June 9, 2006

Interview - Dianne Hessan, CEO Communispace Corp: June 9, 2006

From the Marketers Forum at the 2006 Innovative Marketing Conference in New York, produced by Corante and Columbia Business School’s Center on Global Brand Leadership.

Dianne Hessan, President and CEO of Communispace Corporation, talks about tapping into networks of customers to address business issues.

download mp3 podcastDownload the conversation here (MP3, 8Mb, 18:30), or sign up for the Interviews RSS feed to get it and our future interviews automatically. For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as the free Juice, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon. To receive all For Immediate Release podcasts including the twice-weekly Hobson & Holtz Report, sign up for the full RSS feed.

Listen to this podcast now:

Podsafe intro music - On A Podcast Intrumental Mix (MP3, 5Mb) by Cruisebox.

(First published in the marketing blogjam at FC Now, the Fast Company weblog.)

Posted by neville on 06/09 at 10:05 AM

  1. :coolsmile: (It’s hot here in Texas).
    Many thanks for the bite sized interviews with a variety of experts. Tremendous learning opportunity. For me Prof Schmitt reinforced the value of building brand conversations through social media, both between the owners of the brand (ie the company) and also between those who use or buy into the brand - typically customers who use a product or service.
    Again many thanks.

    Posted by .(JavaScript must be enabled to view this email address)  on  06/10  at  08:20 AM

Name:

Email:

Location:

URL:

Smileys

Remember my personal information

Notify me of follow-up comments?

Submit the word you see below:


Next entry: Interview - Craig Newmark, Founder Craigslist.org: June 9, 2006

Previous entry: Interview - Deepak Advani, CMO Lenovo International: June 9, 2006

<< Back to main