
Thursday, November 03, 2005
Trouble getting FIR?
Update 4-Nov: The problem was resolved by Libsyn yesterday evening. Turns out the problem was to do with Libsyn’s domain name listing in Whois. To cut a long story short, Libsys say they’re changing their domain registrar. So, you should be able to retrieve the shows as per normal including via iTunes and Yahoo! Podcasts. I just manually downloaded #82 from the normal link, and that was fine. If you do continue having a problem, use the link Shel included in this post, above. - Neville.
The service that hosts and serves up our audio files, LibSyn, is sort of out of commission right now, per their message on their home page:
We are having a DNS issue that may be out of our hands. We have contacted our registrar who responded that we may be affected by issues with some of their “core servers” that announce the IP address for our domain. We are working to resolve this issue and will keep you guys updated.
You can get to LibSyn at their dot-org address (http://www.libsyn.org), but that won’t help you get our podcast. Check back every now and then to see if LibSyn has resolved the problem. As soon as Neville or I find that the issue has been resolved, we’ll add a follow-up to this post so you’ll know that FIR is once again available and ready for download from LibSyn.
Wednesday, November 02, 2005
The Hobson & Holtz Report - Podcast #82: November 2, 2005
Content summary: Listeners’ comments; Euroblogs survey; Steve Rubel and the cancer blog; speaking engagements; the anti-women ad executive who resigned; Bacon’s cluelessness; Panasonic’s character blog; Arla Foods three blogs; Dan York’s Report; pimping for podcast votes; and more.
Show notes for November 2, 2005
Welcome to For Immediate Release: The Hobson & Holtz Report, an 84-minute conversation recorded live from Amsterdam, The Netherlands, and almost live from Hawaii, USA.
Download the file here (MP3, 34MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as the free iPodder, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon).

[Show notes OPML file to come]: Get the show notes on your own PC, Mac, PDA or other device. To use this file, we suggest trying Dave Winer’s OPML Editor (for Windows).
In this Edition:
- Detailed show notes to come

Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are now posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the home page for info.
If you have comments or questions about this show, or suggestions for our future shows, email us at .(JavaScript must be enabled to view this email address), or call the Comment Line at +1 206 984 0931. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
So, until Monday November 7…
Monday, October 31, 2005
The Hobson & Holtz Report - Podcast #81: October 31, 2005
Content summary: Listeners’ comments discussion; launch interview with Jen McClure of Society for New Communciations Research; Forbes magazine attacks blogs; minding the conversation gap; Lee Hopkins report.
Show notes for October 31, 2005
Welcome to For Immediate Release: The Hobson & Holtz Report, an 86-minute conversation recorded live from Amsterdam, The Netherlands, and Concord, California, USA.
Download the file here (MP3, 35MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as the free iPodder, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon).

[Show notes OPML file to come]: Get the show notes on your own PC, Mac, PDA or other device. To use this file, we suggest trying Dave Winer’s OPML Editor (for Windows).
In this Edition:
- Detailed show notes to come

Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are now posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the home page for info.
If you have comments or questions about this show, or suggestions for our future shows, email us at .(JavaScript must be enabled to view this email address), or call the Comment Line at +1 206 984 0931. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
So, until Thursday November 3…
Thursday, October 27, 2005
The Hobson & Holtz Report - Podcast #80: October 27, 2005
Content summary: Listeners’ comments discussion (creating a reverse thesaurus; what’s in a name: ‘business continuity planning’; more on hearing about blogs; Libsyn glitches with podcast downloads); Yahoo RSS white paper; faux research from Advertising Age; the use of blogs during labour disputes; TypePad has service problems from rapid growth; OpenOffice 2.0 is out; Waxmail for voice email; Microsoft joins Yahoo and Google with a book project; Dan York’s report; Shel’s report on the CPRF panel in New York; upcoming FIR book reviews.
Show notes for October 27, 2005
Welcome to For Immediate Release: The Hobson & Holtz Report, an 86-minute conversation recorded live from Amsterdam, The Netherlands, and Concord, California, USA.
Download the file here (MP3, 35MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as the free iPodder, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon).

[Show notes OPML file to come]: Get the show notes on your own PC, Mac, PDA or other device. To use this file, we suggest trying Dave Winer’s OPML Editor (for Windows).
In this Edition:
Intro:
- 00:36 Neville introduces the show; what the show’s about; what’s in this edition; show notes
Listeners’ comments discussion:
- 02:40 Josh Hallett suggests creating a reverse thesaurus to help figure out buzzwords and jargon
- 03:17 Bryan Person thinks ‘business continuity planning’ is a silly corporate-speak term
- 04:27 Donna Papacosta isn’t surprised at what Shel heard at the IABC Canada conference re blogs, and says we should keep on evangelizing
- 08:07 Clarence Jones reports on difficulties he’s had with downloading FIR, and other shows hosted on Libsyn
News:
- 14:00 Yahoo’s white paper ‘RSS: Crossing Into the Mainstream’ (PDF) presents some interesting facts on RSS awareness and usage
- 23:35 Advertising Age astonishes with faux research on time-wasting in US business by employees reading blogs
- 32:28 Hospital workers’ strike illustrates the power of blogs as communication channels in labour disputes: “Strikers are using text messaging to communicate on the picket lines and picket-line leaders are coming home at night and describing what it was like that day”
- 37:29 TypePad‘s growing pains impact service to users - will communicating about the problems with promises to resolve them help retain customer loyalty?
Features:
- 48:48 OpenOffice 2.0 is out - how does the free open source software suite compare to Microsoft Office? Good, we think, but it does eat up your PC’s resources according to ZDNet
- 54:41 Voice email with Waxmail - is this the easiest audio email-messaging tool yet?
- 58:42 Microsoft starts a book indexing project - unlike Google’s, this is an opt-in system for copyright owners; why don’t Google, Yahoo and Microsoft collaborate on book indexing?
- 61:15 Dan York‘s Report - voice over IP security alliance threat taxonomy wiki, podcast solutions book, K7.Net, DomainDirect, my new experimental TypePad blog
- 69:03 Shel talks about his experience in New York yesterday as a participant in the Council of Public Relations Firms’ panel discussion on ‘Straddling the Fault in a Shifting Media Landscape: New Roles for PR’ with Richard Edelman, Stephen Baker and Ross Mayfield (session recorded as an FIR podcast for download)
Outro:
- 75:38 Shel outros the show; how to give your feedback; upcoming book reviews
- 79:17 The music - Beneath Your Surface by Elizabeth Lohninger Quartet via Podsafe Music Network

Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are now posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the home page for info.
If you have comments or questions about this show, or suggestions for our future shows, email us at .(JavaScript must be enabled to view this email address), or call the Comment Line at +1 206 984 0931. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
So, until Monday October 31…
Speakers and Speeches: October 26, 2005 CPRF Critical Issues Forum
In our second special audio file, we offer up a panel discussion presented on Wednesday, October 26, 2005, in New York City, hosted by the Council of Public Relations Firms at its Critical Issues Forum 2005. The panel was titled, “Straddling the Fault in a Shifting Media Landscape: New Roles for PR.” CPRF described the session:
“Media relations is a cornerstone of the public relations profession. As the field of journalism undergoes fundamental changes and new means of personal communications gain in popularity, what are the implications for public relations firms? Hear what firms can do to use new communications platforms to help their businesses.”
The panel was moderated by Jonah Bloom, executive editor, Advertising Age. Panelists included Stephen Baker, senior writer for BusinessWeek and co-author of the Blogspotting blog; Richard Edelman, president and CEO of Edelman Public Relations, Ross Mayfield, CEO of SocialText, and Shel Holtz, principal, Holtz Communication + Technology and co-host of For Immediate Release.
Download the conversation here (MP3, 38MB). (For automatic synchronization with your iPod or other digital player, you’ll also need software such as the FeedDemon RSS aggregator, or the free ipodder or DopplerRadio). Speakers and Speeches podcasts are not included in the regular “For Immediate Release” RSS feed. To subscribe, please use the special feed dedicated just to these features.
Monday, October 24, 2005
Interview - Jonathan Mast and Aidan Hagood - October 24, 2005
In this edition of For Immediate Release podcast interviews, Shel enjoyed a 24-minute conversation with Jonathan Mast and Aidan Hagood. Jonathan is a senior communications specialist with Sedgwick Claims Management Services; Aidan is the communications department admin. Together, they host “QuickCast,” arguably the first completely internal podcast.
Download the conversation here (MP3, 9MB), or sign up for the RSS feed to get it and our future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need software such as the FeedDemon RSS aggregator, or the free ipodder or DopplerRadio).
Interview Segment Time Points:
- 00:20 Audio clip of the intro to “QuickCast”
- 00:38 Shel introduces the interview
- 01:35 Shel introduces Jonathan and Aidan
- 01:52 Jonathan provides some background on Sedgwick CMS
- 03:02 A look at Sedgwick’s traditional communications
- 03:44 The motivation for producing a podcast for employees
- 04:15 The strategic planning behind the podcast
- 05:35 They conducted research on digital media player ownership among employees
- 06:17 Sedgwick PCs have audio capabilities
- 07:12 A look at the content of “QuickCast”
- 08:45 An opportunity to get employees closer to the customer
- 10:02 How the podcast was marketed to employees
- 11:25 How “QuickCast” is distributed and plans for RSS feeds
- 12:58 How “QuickCast” is recorded
- 13:50 They try to keep “QuickCast” to no more than six and a half minutes
- 14:30 Employee feedback on the podcast
- 16:00 Measuring listenership
- 17:35 Jonathan and Aiden on developing a co-hosting relationship
- 19:04 What it costs
- 19:21 Future podcasting plans
- 20:27 Final comments
- 21:07 A clip of a “QuickCast” featuring Sedgwick CMS President and CEO Dave North
- 21:35 Shel wraps up the interview segment
- 22:03 General information on “For Immediate Release”
Links for the individuals and organizations we discussed or mentioned in the conversation:
Sedgwick Claims Management Services, Audacity audio recording and editing software, Lawrence Ragan Communications Inc.
The Hobson & Holtz Report - Podcast #79: October 24, 2005
Content summary: Listeners’ comments discussion (podcast artwork and iTunes; fake blogs; ‘sprawlopolis’; Blogger.com and Captcha; how to measure podcast listenership; what’s “The Giant Global Focus Group” at IABC EuroComm?); The Spinfluencer interviews Heather Green; Neville guests on Britcaster podcast #3; anonymous Publix employee blog vanishes; measuring blog effectiveness; Guidewire responds to blog survey criticisms; PRSA cancels Florida conference; legal woes for Apple over iPod nano; Lee Hopkins’ report; upcoming FIR interviews and book reviews.
Show notes for October 24, 2005
Welcome to For Immediate Release: The Hobson & Holtz Report, an 84-minute conversation recorded live from Concord, California, USA, and Amsterdam, The Netherlands.
Download the file here (MP3, 35MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as the free iPodder, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon).

[Show notes OPML file to come]: Get the show notes on your own PC, Mac, PDA or other device. To use this file, we suggest trying Dave Winer’s OPML Editor (for Windows).
In this Edition:
Intro:
- 00:31 Shel introduces the show; what the show’s about; what’s in this edition; how to give your feedback; show notes
- 02:08 Upcoming interview today with Jonathan Mast of Sedgwick CMS
- 02:48 Shel speaking on Council of Public Relations Firms panel in New York on Wednesday which he’ll record as an FIR podcast
Listeners’ comments discussion:
- 04:51 Glenn Slaven on podcast artwork not showing in iTunes, and on fake blogs
- 09:26 Sallie Goetsch loves ‘sprawlopolis’; and on Blogger and Captcha
- 12:24 Howard Harawitz offers some suggestions on how to measure podcast listenership
- 16:54 Marc Wright wants to know what the panel discussion on ‘The Giant Global Focus Group’ at the IABC EuroComm conference in December is all about
News & Features:
- 23:29 The Spinfluencer - Eric Schwartzman interviews Heather Green, Business Week technology editor and BW’s Blogspotting blogger
- 30:09 Neville’s guest slot on the third Britcaster podcast
- 32:58 The blog by the anonymous Publix employee blogger has vanished (show #77 has the background to this story)
- 34:50 How do you measure the effectiveness of blogs? KD Paine has some suggestions; we think it’s quite a complex subject
- 43:19 Guidewire responds to critical questioning by Constantin Basturea on the validity of the results of their blogging survey presented at the BlogOn conference last week
- 49:53 PRSA cancels its annual conference in Florida because of Hurricane Wilma
- 56:02 Problems could continue for Apple over the iPod nano screen scratches, with a lawsuit filed in the US
- 61:05 From Our Correspondent Down Under: Lee Hopkins - on Apple’s 75% reported market share of mp3 players; comms within a company that doesn’t communicate; corporate cliches; the semantic web: man’s search for meaning; McDonalds, the new battlelines and the possibility of our evangelism being a waste of energy and time
Outro:
- 72:12 Shel’s extra item related to the Podictionary definition of ‘celebrate’
- 75:11 Neville outros the show; how to give your feedback, upcoming interviews
- 76:54 A queue of books for podcast review - Naked Conversations, The Virtual Handshake, Communities Dominate Brands, Beyond Bullet Points, and Return on Customer
- 78:17 The music - Grey (Citizens Cope) by Brianna via Garageband.com

Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are now posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the home page for info.
If you have comments or questions about this show, or suggestions for our future shows, email us at .(JavaScript must be enabled to view this email address), or call the Comment Line at +1 206 984 0931. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
So, until Thursday October 27…












