Hobson and Holtz

The Hobson & Holtz Report

Monday, March 11, 2013

The Hobson & Holtz Report - Podcast #694: March 11, 2013

Intro: Shel on a client assignment and Neville recording solo, welcome to new PR podcast The Echo Chamber from The Holmes Report, an experiment with this show includes some new voices;

Quick News: Cision University Programme for PR professionals, Pew study says Twitter sentiment is more negative than the general public, Pizza Hut and the 140-second job interviews at #SXSW, Facebook updates are seen by 1 in 3 friends study finds; Ragan promo;

News That Fits: Learning social media tricks from the big boys; Michael Netzley reports from Singapore on popular content on China’s Weibo platforms; op-ed with Ike Pigott: The State of Punditry; the Media Monitoring Minute with CustomScoop; listener comments; employees prefer face-to-face communication; Dan York reports on Google+ and Facebook changes, Google’s VP8 codec, ION Singapore, and more; the utility of Google+: voices from the Limerick Open Coffee Club, from Mark Lynch with Bernie Goldbach;

Music from Daniel Davidzon; and more.

Get FIR:

Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.

For Immediate Release: The Hobson & Holtz Report for March 11, 2013: A 76-minute podcast recorded live from Wokingham, Berkshire, England.


Links to websites, blog posts and other content we discuss in the show are posted as Delicious bookmarks to facilitate your connection with the discussions and sharing of that content.

FIR online communities

Share your comments or questions about this show, or suggestions for future shows, in the online FIR communities on Facebook, Friendfeed and Google+.

You can also email us at .(JavaScript must be enabled to view this email address); call the Comment Line at +1 415 895 2971 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments; comment at Twitter: @FIRpodcast. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.

So, until Monday March 18…

Posted by neville on 03/11 at 01:31 AM
Hobson and Holtz • Show Notes • (0) Comments • Permalink

Monday, March 04, 2013

The Hobson & Holtz Report - Podcast #693: March 4, 2013

Intro: Congratulations to Steve Rubel as Edelman’s new Chief Content Strategist, FIR Book Review coming from Bob LeDrew of Andrea Weckerle’s "Civility in the Digital Age", B2B Huddle scheduled for May 2: FIR will podcast keynote presentations, 10 percent discount for FIR listeners to Social Media Measurement & Monitoring 2013 in London, March 26-27;

Quick News: Nearly 60 percent of major brands are using Instagram, the decline of snark and the return of sweetness, is this the world’s first Vine press release?, Google unveils interactive site to show how search works; Ragan promo;

News that Fits: Yahoo’s telecommuting announcement and how it’s being communicated; Dan York comments on the Yahoo announcement, and reports on Evernote and secure passwords, on App.net’s free service level, collaborative music production at the International Space Station, and more; the agency pop-up store concept: what can JWT’s approach at SXSW teach PR firms?; the Media Monitoring Minute with CustomScoop; listener comments; Google+ rises for small and b2b businesses; Michael Netzley reports from Singapore on a new documentary examining the ideology of and propaganda in North Korea, and reports on an autopsy of a dead social network: Friendster; Dell gaining real-time intelligence into customer behaviors with social net advocacy tool;

Music from Second Saturday; and more.

Get FIR:

Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.

For Immediate Release: The Hobson & Holtz Report for March 4, 2013: An 88-minute podcast recorded live from Concord, California, USA, and Wokingham, Berkshire, England.


Links to websites, blog posts and other content we discuss in the show are posted as Delicious bookmarks to facilitate your connection with the discussions and sharing of that content.

FIR online communities

Share your comments or questions about this show, or suggestions for future shows, in the online FIR communities on Facebook, Friendfeed and Google+.

You can also email us at .(JavaScript must be enabled to view this email address); call the Comment Line at +1 415 895 2971 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments; comment at Twitter: @FIRpodcast. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.

So, until Monday March 11…

Posted by neville on 03/04 at 03:30 AM
Hobson and Holtz • Show Notes • (0) Comments • Permalink

Monday, February 25, 2013

The Hobson & Holtz Report – Podcast #692: February 25, 2013

Intro: Recording on Sunday Feb 24, experimenting with Diigo as an alternative to Delicious;

Quick News: New York Times gamifies reading, why podcasting should be the PR consultant’s best friend, slow video delivery dooms your video views, ad creep reaches the thighs of young Japanese women; Ragan promo;

News That Fits: 2012 Inc 500 Social Media report; Michael Netzley’s report shares an investigative journalism article and public protests challenging the Singapore government; challenges big and small highlighted in the CIPR’s State of the Profession 2012/13 report; the Media Monitoring Minute with CustomScoop; listener comments from the Google+ FIR Community; how Maker’s Mark turned a social media smackdown into a win; Dan York reports (from a ski lift) on Karen McGrane and "Adapting Ourselves To Adaptive Content"; Google downgrades Pagerank on UK media websites that sell links;

Music from David Cyr; and more.

Get FIR:

Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.

For Immediate Release: The Hobson & Holtz Report for February 25, 2013: An 84-minute podcast recorded live from Wokingham, Berkshire, England, and Concord, California, USA.


Links to websites, blog posts and other content we discuss in the show are posted as Delicious bookmarks to facilitate your connection with the discussions and sharing of that content.

FIR online communities

Share your comments or questions about this show, or suggestions for future shows, in the online FIR communities on Facebook, Friendfeed and Google+.

You can also email us at .(JavaScript must be enabled to view this email address); call the Comment Line at +1 415 895 2971 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments; comment at Twitter: @FIRpodcast. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.

So, until Monday March 4…

Posted by neville on 02/25 at 01:31 AM
Hobson and Holtz • Show Notes • (0) Comments • Permalink

Monday, February 18, 2013

The Hobson & Holtz Report – Podcast #691: February 18, 2013

Intro: FIR Interview with Allan Schoenberg is up;

Quick News: Software that tracks people on social media created by defence firm Raytheon, Twitter kills Posterous, American Express cardholders can tweet to buy, TD Bank invests in Google+ content; Ragan promo;

News That Fits: What do corporate directors and senior managers know about social media?; Dan York asks do you have current email contact info at your hosting providers?, reports on his experiments with Soundcloud and podcasting, and asks if you remember what it feels like to be a beginner again; the European #horsemeat scandal widens and deepens: how are big retailers communicating?; the Media Monitoring Minute with CustomScoop; listener comments from the FIR Community on Google+; is real-time marketing now a requirement?; Michael Netzley’s report didn’t make it from Singapore via the cloud: we hope it’s coming separately as an FIR Cut; does augmented reality work for PR?;

Music from Strangefolks; and more.

Get FIR:

Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.

For Immediate Release: The Hobson & Holtz Report for February 18, 2013: An 81-minute podcast recorded live from Concord, California, USA, and Wokingham, Berkshire, England.


Links to websites, blog posts and other content we discuss in the show are posted as Delicious bookmarks to facilitate your connection with the discussions and sharing of that content.

FIR online communities

Share your comments or questions about this show, or suggestions for future shows, in the online FIR communities on Facebook, Friendfeed and Google+.

You can also email us at .(JavaScript must be enabled to view this email address); call the Comment Line at +1 415 895 2971 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments; comment at Twitter: @FIRpodcast. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.

So, until Monday February 25…

Posted by neville on 02/18 at 12:13 PM
Hobson and Holtz • Show Notes • (0) Comments • Permalink

Monday, February 11, 2013

The Hobson & Holtz Report – Podcast #690: February 11, 2013

Intro: Recording on Sunday Feb 10, Allan Schoenberg interview set for this week, enhancements to FIR Google+ Community page;

Quick News: BBC trials trainee communicators’ programme, journalists taking refuge in the world of branded content, systems of engagement ‘will revolutionise technology’ by 2018 says Forrester, site plagiarizes blog posts then files DMCA takedown notice; Ragan promo;

News That Fits: Technorati’s ‘State of Digital Influence 2013’; Michael Netzley reports from Singapore and wishes everyone a prosperous Year of The Snake; trust in and reputation of brands and companies in crisis in the UK amid the #horsemeat scandal; the Media Monitoring Minute with CustomScoop; listener comments from the G+ FIR Community; the state of measurement by Katie Paine; Dan York reports on snowshoeing after Nemo, and asks are you prepared for disaster recovery?; balancing freedom of speech and individual responsibility in how the law treats what you say online;

Music from Q; and more.

Get FIR:

Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.

For Immediate Release: The Hobson & Holtz Report for February 11, 2013: An 88-minute podcast recorded live from Wokingham, Berkshire, England, and Concord, California, USA.


Links to websites, blog posts and other content we discuss in the show are posted as Delicious bookmarks to facilitate your connection with the discussions and sharing of that content.

FIR online communities

Share your comments or questions about this show, or suggestions for future shows, in the online FIR communities on Facebook, Friendfeed and Google+.

You can also email us at .(JavaScript must be enabled to view this email address); call the Comment Line at +1 415 895 2971 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments; comment at Twitter: @FIRpodcast. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.

So, until Monday February 18…

Posted by neville on 02/11 at 03:31 AM
Hobson and Holtz • Show Notes • (0) Comments • Permalink

Monday, February 04, 2013

The Hobson & Holtz Report - Podcast #689: February 4, 2013

Intro: Fix for FIR mobile app updates, Allan Schoenberg interview still planned;

Quick News: Companies failing to accommodate shift to mobile, IBM security tool can flag ‘disgruntled employees’, YouTube introducing paid subscriptions, Swedish bloggers commit to posting 50,000 blog posts in 100 days; Ragan promo;

News That Fits: Closing the gap between social media use and usefulness; Dan York reports on the Superbowl, streaming and social, binge-viewing and Netflix, and Apple’s AppStore.com domains; social media kerfuffles: HMV, Applebee’s, Smith & Wollensky; the Media Monitoring Minute with CustomScoop; listener comments, nearly all from the FIR Community on Google+; Ryanair’s new comms chief plans to eschew social media; no Asia report this week: Michael Netzley being treated for lost voice; new blogging tools and what they mean;

Music from emit; and more.

Get FIR:

Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.

For Immediate Release: The Hobson & Holtz Report for February 4, 2013: A 68-minute podcast recorded live from Concord, California, USA, and Wokingham, Berkshire, England.


Links to websites, blog posts and other content we discuss in the show are posted as Delicious bookmarks to facilitate your connection with the discussions and sharing of that content.

FIR online communities

Share your comments or questions about this show, or suggestions for future shows, in the online FIR communities on Facebook, Friendfeed and Google+.

You can also email us at .(JavaScript must be enabled to view this email address); call the Comment Line at +1 415 895 2971 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments; comment at Twitter: @FIRpodcast. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.

So, until Monday February 11…

Posted by neville on 02/04 at 01:41 PM
Hobson and Holtz • Show Notes • (0) Comments • Permalink

Monday, January 28, 2013

The Hobson & Holtz Report - Podcast #688: January 28, 2013

Intro: Welcome new listeners via the CIPR and MyNewsDesk, FIR Inteview with PRCA’s Francis Ingham published, upcoming FIR Interview with Allan Schoenberg of CME Group, today is Data Privacy/Protection Day;

Quick News: Many ways brands can use Vine and a caveat, social media branding is key for company reputation, the Pope urges Catholics to flock to Twitter, Pew says libraries and print still have a place in an ebook world; Ragan promo;

News That Fits: Discussion on the 2013 Edelman Trust Barometer; Michael Netzley reports from Singapore on the latest internet statistics from China from WeAreSocial’s research; the Media Monitoring Minute with CustomScoop; listener comments; Boeing keeps key buyer informed during Dreamliner crisis; Dan York  reports on Data Privacy Day, and more; if you don’t participate in online social networks, will you become disenfranchised?;

Music from Steph Barrak; and more.

Get FIR:

Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.

For Immediate Release: The Hobson & Holtz Report for January 28, 2013: A 79-minute podcast recorded live from Wokingham, Berkshire, England, and Concord, California, USA.


Links to websites, blog posts and other content we discuss in the show are posted as Delicious bookmarks to facilitate your connection with the discussions and sharing of that content.

FIR online communities

Share your comments or questions about this show, or suggestions for future shows, in the online FIR communities on Facebook, Friendfeed and Google+.

You can also email us at .(JavaScript must be enabled to view this email address); call the Comment Line at +1 415 895 2971 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments; comment at Twitter: @FIRpodcast. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.

So, until Monday February 4…

Posted by neville on 01/28 at 11:56 AM
Hobson and Holtz • Show Notes • (0) Comments • Permalink

Page 3 of 83 pages  < 1 2 3 4 5 >  Last ›