Show Notes
LInks to items mentioned in the podcast
Thursday, April 06, 2006
Interview - Andy Abramson on bloggers breaking news ahead of the media - April 6, 2006
In this edition of For Immediate Release podcast interviews, Shel enjoyed a 28-minute conversation with Andy Abramson, CEO of Comunicano, who used his VOIP-focused blog to break the story of RICO charges filed against Skye well ahead of the mainstream news media.”
Download the conversation here (MP3, 11.5 MB), or sign up for the Interviews RSS feed to get it and our future interviews automatically. For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as the free Juice, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon. To receive all For Immediate Release podcasts including the twice-weekly Hobson & Holtz Report, sign up for the full RSS feed.
About our Conversation Partner:
Andy Abramson is the founder of Comunicano, Inc., a boutique marketing consultancy geared to providing clients with a full service agency, senior advising and marketer-in-residence services to start-ups, companies in transition and established brands with regard to marketing, advertising, public relations, promotion, events and reputation management. He is also co-founder, President and Senior Strategy Officer of The Next Box, Inc, a virtual marketing service agency.
A veteran of the marketing and public relations industry, Andy has over 31 years of experience in all facets of marketing and corporate communications. In addition to his daily marketing and public relations activities Andy also co-hosts “The World Technology Round Up,” a daily technology webcast that is heard via KenRadio.com and its syndication partners, by more than 200,000 daily listeners around the globe. He has also served as the BBC’s Consumer Electronics Market analyst in the USA at CES, and was seen in 46 countries and 45 PBS stations, by more than 11 million people. Along with Rutkowski, Abramson co-hosts the annual San Diego Telecom Council’s GadgetFest, each fall, a preview event of the newest and coolest consumer technology products around.
Often quoted both in the consumer and industry press, Andy authors VoIPWatch, a daily weblog.
Listen to this podcast now:
Podsafe intro music - On A Podcast Intrumental Mix (MP3, 5Mb) by Cruisebox.
The Hobson & Holtz Report - Podcast #126: April 6, 2006
Content summary: Survey update; a deal for listeners; a new FIR interview; Neville rants about travel; IABC’s ConferenceCast; Forrester’s podcast report; David Phillips on blogs and relationships; the death of email mailing lists; Neville on Rellatio and other blog-related issues; reports from Dan York, David Phillips and Eric Schwartzman; listener comments (including podsafe music for podcasters); the music; and more.
Show notes for April 6, 2006
Welcome to For Immediate Release: The Hobson & Holtz Report, an 74-minute podcast recorded live from Concord, California, and nearly live from the UK.
Download the file here (MP3, 30MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as the free Juice, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon).
Listen to this podcast now:
In This Edition:
- Detailed show notes to come.
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the home page for info. If you have comments or questions about this show, or suggestions for our future shows, email us at .(JavaScript must be enabled to view this email address), or call the Comment Line at +1 206 222 2803. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
So, until Monday, April 10…
Monday, April 03, 2006
The Hobson & Holtz Report - Podcast #125: April 3, 2006
Content summary: Vote at Podcast Alley; podcast reviews at iTunes; take the FIR listener survey; Kami Huyse and the PR powerwomen; where should employee communications report?; how Mercedes-Benz is redeeming its reputation; David Phillips reports; one more contribution to the employee blogger credibility vs authority debate; Inside PR podcast launches; Strumpette very briefly; April Fool’s Day gags; the FIR mashup with Across The Sound; listeners’ comments discussion; music from Rob Safuto at PodcastNYC; and more.
Show notes for April 3, 2006
Welcome to For Immediate Release: The Hobson & Holtz Report, an 84-minute podcast recorded live from Amsterdam, The Netherlands, and nearly live from Concord, California, USA.
Download the file here (MP3, 39MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as the free Juice, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon).
Listen to this podcast now:
In This Edition:
- Detailed show notes to come.
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the home page for info. If you have comments or questions about this show, or suggestions for our future shows, email us at .(JavaScript must be enabled to view this email address), or call the Comment Line at +1 206 222 2803. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
So, until Thursday, April 6…
Thursday, March 30, 2006
The Hobson & Holtz Report - Podcast #124: March 30, 2006
Content summary: Social tagging as an enterprise tactic; a look at the eyebrow-raising Strumpette blog; an update on our discussion of employee bloggers as authoritative sources; the CEO’s changing responsibilities: the example of Procter & Gamble; a new PR trade weekly in the UK; Dan York reports; listeners’ comments discussion (double-act via Skype; sharing FIR; the power of podcasting; Windows Vista communication; Flash websites); the music.
Show notes for March 30, 2006
Welcome to For Immediate Release: The Hobson & Holtz Report, an 80-minute podcast recorded live from Concord, California, USA, and nearly live from Manchester, UK.
Download the file here (MP3, 38MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as the free Juice, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon).
Listen to this podcast now:
In This Edition:
Intro:
- 00:29 Shel introduces the show; what the show’s about; how to give your feedback; show notes
News and Commentary:
- 03:08 Neville in Manchester, England, reports on the Melcrum workshop he’s co-presenting on March 30 about intranets and social media
- 06:43 Strumpette raises quite a few eyebrows in the PR community and beyond - is it a refreshing satire of the PR industry or a collection of offensive cheap shots? Or something else? And who is Strumpette (Amanda Chapel) anyway?
- 20:24 An update on the question of whether employee bloggers are authoritative sources - it only looks like ‘maybe’ at Microsoft; comment on a report of a Watson Wyatt survey on the bottom-line benefit of effective communication
- 33:18 Dan York reports - clarity about spam (report in show #118); dates as well as show numbers; companies’ blocking RSS; upcoming National Association of Broadcasters conference; the IAOC presentation; speaking at upcoming Yankee IABC Chapter conference
- 39:30 The spam problem: unauthorized use of content from blogs and now podcasts - this will become a big issue
- 41:35 Robert Scoble shouts out!
- 41:57 The CEO’s changing responsibilities - the example of Procter & Gamble CEO A.G. Lafley
- 50:10 First PR Week and now PR Business - a new PR trade weekly hits the UK newsstands this month
Listeners’ Comments Discussion:
- 52:19 Sallie Goetsch likes the double-act via Skype with the IAOC presentation and suggests a webcam; an iPod nano just for podcasts
- 54:42 Steve Fielding shares FIR listening with his colleagues; thinks Sparklines is a great tip (show #122); and has suggestions for the potential new intro music
- 56:54 Clarence Jones muses on the power of podcasting to get one’s voice out there; authority is the key issue for Microsoft on the Windows Vista communication issue; and likes the potential new intro music
- 61:33 Sebastian Keil is confused about the Windows Vista code rewrite issue
- 62:10 Bryan Person was impressed overall with the Flash website discussed in show #122, but has some caveats; and wonders why we don’t record the show together a day early if one of us is travelling
Outro:
- 68:27 A special episode of the show coming up soon - a mashup between FIR and Across The Sound with Joseph Jaffe
- 69:26 The growing FIR Frappr community - why not join?
- 70:45 Thanks for voting for FIR at Podcast Alley
- 71:17 Shel wraps the show; let us know your views about today’s discussions; how and where to send your comments; where to find the show notes
- 75:01 Outro podsafe music from the Podsafe Music Network - Wasted by Kevin Reeves
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the home page for info. If you have comments or questions about this show, or suggestions for our future shows, email us at .(JavaScript must be enabled to view this email address), or call the Comment Line at +1 206 222 2803. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
So, until Monday, April 3…
Monday, March 27, 2006
The Hobson & Holtz Report - Podcast #123: March 27, 2006
Content summary: The IAOC/PRSA keynote presentation; Allan Jenkins’ latest on Mobitype; followup on South West Airlines; Windows Vista “isn’t people-ready”; Microsoft employee bloggers: credibility vs. authority; exoneration/whitewash of The Lincoln Group; Eric Schwartzman interviews Jakob Nielsen; RICO lawsuit against Skype: PR and IR implications; David Phillips reports; listeners’ comments discussion (Flash-enabled websites; calendar of events; tips for subscribing via iTunes); the music.
Show notes for March 27, 2006
Welcome to For Immediate Release: The Hobson & Holtz Report, a 91-minute podcast recorded live from Concord, California, USA, and Amsterdam, The Netherlands.
Download the file here (MP3, 37MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as the free Juice, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon).
Listen to this podcast now:
In This Edition:
Intro:
- 00:28 Shel introduces the show; what the show’s about; what’s in this edition; how to give your feedback; show notes
News and Commentary:
- 02:40 The IAOC/PRSA keynote - podcast and PowerPoint presentation available for download
- 06:46 Allan Jenkins places Mobitype on double-secret probation
- 10:07 South West Airlines and gaming the online check-in system - what the PR implications could have been
- 14:29 Windows Vista “isn’t people-ready,” says Forbes magazine (via Mike Soulier)
- 16:10 Microsoft and employee bloggers: the delay in the launch of Windows Vista, allegations of code rewrites, blogger denials, weekend blog discussions, and the regulatory and financial framework - are Microsoft employee bloggers official spokepeople? They may have credibility but do they speak with authority on behalf of the company to represent official views? And how ready is blogging to assume a primary role in organizational communication?
- 42:30 Exoneration of The Lincoln Group - whitewash, says Paul Holmes
- 48:32 From the Spinfluencer in LA - Eric Schwartzman talks to web usability guru Jakob Nielsen
- 62:03 RICO lawsuit filed against Skype, reports Andy Abramson; summary of the key issues; Skype is blowing it from the PR point of view, says Jeremy Pepper; a look at the PR and IR implications
- 71:44 Josh Hallett shouts out!
- 72:05 David Phillips reports from Wiltshire, England - Why are publishers so bad at providing new media conferences? Is it because they no longer have the asset of well-informed, finger-on-the-pulse journalists? Did the baby go out with the MBA’s bathwater?
Listeners’ Comments Discussion:
- 76:42 Mike Soulier has more on Windows Vista - the public perception is anything but confident in this upcoming release
- 77:27 Warren Allan Johnson on a good Flash-enabled website (show #119)
- 69:29 Justin Hunt’s $0.02 on adding info about upcoming events and presentations
- 80:32 Tips for Craig Coleman on subscribing to FIR via iTunes from Fred Zelders and Sebastian Keil
Outro:
- 82:19 Neville wraps the show; let us know your views about today’s discussions; how and where to send your comments; where to find the show notes
- 84:22 Either Neville or Shel will be doing the next three shows solo
- 85:13 Outro podsafe music from the Podsafe Music Network - The Enron Song: Where Dat Money Go? by David Ippolito
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the home page for info.
If you have comments or questions about this show, or suggestions for our future shows, email us at .(JavaScript must be enabled to view this email address), or call the Comment Line at +1 206 222 2803. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
So, until Thursday March 30…
Thursday, March 23, 2006
The Hobson & Holtz Report - Podcast #122: March 23, 2006
Content summary: Sparklines; Mobitype scraping blog content; Shel’s road weary trek; South West Airlines tackles gaming of online check-in; the IAOC conference; Josh Hallett on FPRA Blog Week; Luke Armour’s intro music #2; David Phillips reports; listeners’ comments and trackbacks discussion (Firefox extension for Bugmenot; conversion rates trump Google juice; the Glenfiddich blog; the purpose of measurement; the podcasting book; subscribing to FIR via iTunes; the French government and iTunes; a promo); the music.
Show notes for March 23, 2006
Welcome to For Immediate Release: The Hobson & Holtz Report, a 75-minute podcast recorded live from Amsterdam, The Netherlands, and almost live from Philadelphia, Pennsylvania, USA.
Download the file here (MP3, 34MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as the free Juice, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon).
Listen to this podcast now:
In This Edition:
Intro:
- 00:28 Neville introduces the show; what the show’s about; how to give your feedback; show notes
News and Commentary:
- 03:48 Sparklines graphics offers some interesting approaches to the concept of a picture being worth a thousand words
- 12:00 Mobitype is stealing blog content, says Allan Jenkins, and suggests how he’ll make money out of it
- 20:21 From California to Texas to Pennsylvania, Shel’s road weary
- 22:31 South West Airlines tackles the gaming of its online check-in system, which upset some people; could it have become a PR issue for the airline?
- 31:59 Upcoming IAOC conferences - Shel’s and Neville’s double act
- 35:06 Josh Hallett and the FPRA Blog Week 2006 on April 10-14
- 44:27 Potential new FIR intro music #2 from Luke Armour - what do you think?
- 47:00 David Phillips reports on the value of relationships
Listeners’ Comments and Trackbacks Discussion:
- 51:11 Rob Clark says there’s a Firefox extension for Bugmenot
- 53:41 Stephen Turcotte thinks conversion rates trump Google Juice as the ultimate measure of success
- 56:02 Rob Safuto on the Genfiddich blog - they’re doing a good job, he says
- 57:30 Lee Hopkins was put off by the measurement focus in the IABC Golf Quill Awards, prompting a comment from Robert Holland who wonders if Lee has misunderstood the purpose of measurement
- 58:49 Joseph Jaffe emails congrats on our podcasting book deal. Thanks, Joseph!
- 60:59 Craig Coleman has a problem subscribing to FIR via iTunes. Does any listener have a suggestion to help Craig?
- 63:09 Sebastian Keil comments on Top 10 Sources, Bugmenot and IABC Gold Quill, and asks: what do we think about the French government’s plans to force Apple to open up access to iTunes?
- 66:46 Clarence Jones sends us a promo!
Outro:
- 68:23 Neville wraps the show; let us know your views about today’s discussions; how and where to send your comments; where to find the show notes
- 70:47 Outro podsafe music from the Podcast Music Network - Better Life by Common Ground
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the home page for info.
If you have comments or questions about this show, or suggestions for our future shows, email us at .(JavaScript must be enabled to view this email address), or call the Comment Line at +1 206 222 2803. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
So, until Monday March 27…
Monday, March 20, 2006
The Hobson & Holtz Report - Podcast #121: March 20, 2006
Content summary: Judging the IABC Gold Quill Awards; is Google Juice the ultimate measure of success?; the rise of memetrackers; Glenfiddich starts a blog; Warren Bickford shouts out; Lee Hopkins reports; listeners’ comments discussion (flying above the radar; Bugmenot; the last word on Wal-Mart/Edelman?; Apple customer service policy); the FIR Frappr community; PRSA/IAOC conference; the music; and more.
Show notes for March 20, 2006
Welcome to For Immediate Release: The Hobson & Holtz Report, an 87-minute podcast recorded live from Amsterdam, The Netherlands, and Concord, California, USA.
Download the file here (MP3, 35MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as the free Juice, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon).
Listen to this podcast now:
In This Edition:
Intro:
- 00:29 Neville introduces the show; what the show’s about; how to give your feedback; show notes
- 02:02 Congratulations to Lee Hopkins - celebrating one year in the blogosphere
News and Commentary:
- 03:34 David Phillips reports - Rupert Murdoch embraces the web and Microsoft embraces publishing; the digital divide is disappearing from view
- 08:35 Shel spends two days judging the 2006 IABC Gold Quill Awards
- 20:47 Is Google Juice the ultimate measure of success?
- 30:20 The rise of memetrackers like Digg and Memeorandum, and soon AOL’s Netscape, are a growing new way of delivering news and information - can there be a balance between computer algorithms and people’s choices?
- 44:36 Glenfiddich starts a blog - how does it measure up?
- 54:27 Warren Bickford shouts out!
- 54:42 From Our Correspondent Down Under: Lee Hopkins - my blog’s 1 year anniversary; Arle De Geus and the Marxist reality of today’s business world; Ron Shewchuk and the future of employee comms; Press Release: Internet stops for 24 hours; new psychology blog
Listeners’ Comments Discussion:
- 63:16 Rob Safuto flies above the radar now
- 65:03 Pachey gets into Comment is free via Bugmenot
- 67:04 Terry Fallis with the last word (perhaps) on the Wal-Mart/Edelman blogger outreach controversy
- 75:46 Dan loves the show, says MacFan is wrong about Apple’s customer policy (show #120) and Lee’s comments were fightin’ words
- 76:38 Howard Harawitz comes out of hibernation with some pithy comment on the Apple story
Outro:
- 79:07 Shel wraps the show; let us know your views about today’s discussions; how and where to send your comments; where to find the show notes; Neville’s solo on Thursday’s show
- 81:23 The growing FIR Frappr community
- 81:56 Shel’s presenting a keynote at a PRSA/IAOC conference in Philadelphia on Friday, with Neville joining in via Skype plus video
- 83:11 Outro podsafe music from the Podcast Music Network - Perfect Design by Laura Cheadle
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the home page for info.
If you have comments or questions about this show, or suggestions for our future shows, email us at .(JavaScript must be enabled to view this email address), or call the Comment Line at +1 206 222 2803. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
So, until Thursday March 23…
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