Thought Leadership

Thought Leadership is more important than ever with the customer taking charge of the sales process. Thought Leadership attracts customers and opens the door to many opportunities. In each podcast, co-hosts Mitchell Levy and Michael Procopio will interview a thought leader or someone involved in thought leadership to tease out how to become an effective thought leader and best practices.

Tuesday, March 03, 2015

Thought Leader Life with Mitchell Levy, Episode 62: March 3, 2015

Thought Leader Life with Mitchell Levy

Our co-host for the month of February is Lori Ruff (@loriruff) and our guest for February 21 was Migdalia Diaz (@_MigdaliaDiaz).

In this episode, Mitchell Levy @HappyAbout and his co-host for the month of February, Lori Ruff @loriruff, hang out with Migdalia Diaz @_MigdaliaDiaz, president of ALPFA: Association of Latino Professionals For America, Boston Chapter (http://www.alpfa-boston.org). The interview continues the discussion from the last episode about mentoring and how non-profit organizations like ALPFA have been helping many young Latino and even non-Latino professionals advance to leadership positions and succeed in their chosen career.

Lori Ruff

Migdalia was referred by Lori as an inspirational leader who has been sought out by other chapter presidents of ALPFA for motivation and advice. Having taken a key role in steering such a big organization, Migdalia points out that being a leader allows you to think in ways that you may not in any other opportunity. She also notes that, as a mentor to other chapter presidents, all that was needed was to give them a good nudge and encouraging words like, “Just get out there and do it!” Migdalia sees mentorship as an opportunity to give back, and that it becomes a different relationship and a different conversation when you invest in the development of a person.

Migdalia Diaz

Lori emphasizes that, as a mentor, it is important for you to be authentic and unafraid to share your vulnerability. Migdalia agrees, and also notes that when you have a willingness to be that vulnerable, there is always the risk that people are going to judge you. The important thing is that you tried,so you just have to be forgiving of yourself enough to take the next step forward.

To learn more about Thought Leadership and how it can help you be successful, subscribe to the channel: http://youtube.com/user/thoughtleaderlife.

Here are a couple of Aha moments from the episode. See more in the “Aha Moments from Thought Leader Life” eBooks available in the social media-enabled eBook platform, Aha Amplifier: http://AhaAmplifier.com/.

• Don’t discriminate because you never know who will provide you with opportunity. @_migdaliadiaz #TLL
• Be authentic. Let people know,”Hey! You’re not alone!”@loriruff #TLL
• An organization like ALPFA is a place to experiment in a safe environment. @happyabout #TLL
• It’s truly a profound experience to have an impact on someone’s personal life & their confidence. @_migdaliadiaz

Join us 11 am PT / 2 pm ET / 7 pm GMT on Saturday every week. The show blog is Thought Leader Life.

Any comments or suggestions for the show please send them. Thank you for listening and if you like what you hear, please leave a review on iTunes!

This episode was sponsored, in part, by THiNKaha.com, helping experts become thought leaders.

You can connect with Mitchell at MitchellLevy.com, @HappyAbout on Twitter, or join his Thought Leadership Best Practices Group.

Get this podcast:

FIR Community on Google+Share your comments or questions about this podcast, or suggestions for future podcasts, in the online FIR Podcast Community on Google+.

You can also send us instant voicemail via SpeakPipe, right from the FIR website. Or, call the Comment Line at +1 415 895 2971 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments. You can tweet us: @FIRpodcast. And you can email us at .(JavaScript must be enabled to view this email address). If you wish, you can email your comments, questions and suggestions as MP3 file attachments (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

To receive all podcasts in the FIR Podcast Network, subscribe to the “everything” RSS feed. To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.

FIR presents Thought Leaders Life with Mitchell Levy is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years. Information: www.ragan.com.

Posted by Michael Procopio on 03/03 at 07:51 AM
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Tuesday, February 17, 2015

Thought Leader Life with Mitchell Levy, Episode 60: February 17, 2015

Thought Leader Life with Mitchell LevyOur co-host for the month of February is Lori Ruff (@loriruff) and our guest for February 14 was Paula A. Garcia (@_Paula_Garcia).

In this episode, Mitchell and his co-host for the month of February, Lori Ruff (@loriruff), hang out with Paula A. Garcia (@_Paula_Garcia), the VP for Marketing at the Boston Chapter of ALPFA: Association of Latino Professionals For America in Finance and Accounting (http://www.alpfaboston.org).advantages of being part of a volunteer service organization and how leaders should see the value of professional development and employee empowerment. Lori explains how joining a volunteer service organization like ALPFA: Association of Latino Professionals For America, can bring value to Latino professionals, helping them do their job better. Volunteer service and Lori Ruffprofessional development is investing in yourself, making you worth more to others so they will invest in you, keeping you in the loop and on the playground.  The conversation touches on the Paula notes that some leaders of today take more time to see the value of investing in one’s self. She hastens to add that, as leaders, they are also required to think about what more you can do not just for yourself, but for the world.

Paula GarciaBeing the leader at your own company, it’s important to appreciate the tangible things. All interactions and networking within a volunteer service organization can put you a step ahead. For Paula, the goal of leaders is to find other people who speak that same voice and share your passion. Lori adds that you should surround yourself with people who really invest in their success and lead you to also invest in yourself and develop your leadership more. Both Paula and Lori agree that leaders are typically visionaries and that they should be able to share their stories and struggles of how they got where they are. This is because leaders should “send the elevator back down” for those who need advice and monitoring.

To learn more about Thought Leadership and how it can help you be successful, subscribe to the channel: http://youtube.com/user/thoughtleaderlife.

Here are a couple of aha moments from the episode. See more in the “Aha Moments from Thought Leader Life” eBooks available in the social media-enabled eBook platform, Aha Amplifier: http://AhaAmplifier.com/.

• It’s important to think, “What more can I do not just for myself, but for the world?” @_paula_garcia #TLL
• If you want to be a #ThoughtLeader, an entrepreneur, and to do things, do it today! @happyabout #TLL
• Surround yourself with leaders to develop your leadership even more. @loriruff
• Every opportunity you have to touch & interact with somebody is an opportunity to learn, help & grow. @happyabout #TLL
• Interactions & networking put you a step ahead of what’s going on in the world. @_paula_garcia

Join us 11 am PT / 2 pm ET / 7 pm GMT on Saturday every week. The show blog is Thought Leader Life.

Any comments or suggestions for the show please send them. Thank you for listening and if you like what you hear, please leave a review on iTunes!

This episode was sponsored, in part, by THiNKaha.com, helping experts become thought leaders.

You can connect with Mitchell at MitchellLevy.com, @HappyAbout on Twitter, or join his Thought Leadership Best Practices Group.

Get this podcast:

FIR Community on Google+Share your comments or questions about this podcast, or suggestions for future podcasts, in the online FIR Podcast Community on Google+.

You can also send us instant voicemail via SpeakPipe, right from the FIR website. Or, call the Comment Line at +1 415 895 2971 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments. You can tweet us: @FIRpodcast. And you can email us at .(JavaScript must be enabled to view this email address). If you wish, you can email your comments, questions and suggestions as MP3 file attachments (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

To receive all podcasts in the FIR Podcast Network, subscribe to the “everything” RSS feed. To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.

FIR presents Thought Leaders Life with Mitchell Levy is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years. Information: www.ragan.com.

Posted by Michael Procopio on 02/17 at 01:37 AM
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Tuesday, January 27, 2015

Thought Leader Life with Mitchell Levy, Episode 57: January 27, 2015

Thought Leader Life with Mitchell Levy

Our guest and co-host for the month of January is Kelley Steven-Waiss (@ExtremeKelley).

Kelley Steven-Waiss serves as Senior Vice President of Worldwide Human Resources where she is responsible for the Company’s global human capital strategies. Kelley oversees every aspect of Extreme Networks’ talent management strategy, including all global staffing, compensation, employee communications, talent development, and business partnering. She excels in aligning people and resources to effectively execute the business strategy.

Kelley Steven-Waiss Kelley has 20 years of executive management experience in human resources, change management, and corporate communications. She excels in aligning people and resources to meet business goals in addition to staff development and recruiting. Kelley comes to Extreme Networks from Integrated Device Technology (IDT) where she served as Vice President of Worldwide Human Resources. Prior to IDT, Kelley was Vice President, Worldwide Human Resources for PMC-Sierra. She has also held executive management and consulting positions in large global consulting firms, public software and retail companies. Kelley earned her MA in human resources and organizational development from the University of San Francisco and a BA in journalism from the University of Arizona.

Our guest on 24 January was Ayelet Baron (@ayeletb).

Ayelet Baron As a Futurist, Ayelet Baron combines lessons learned from more than a decade as a high-tech industry executive with her roots as a researcher, change catalyst and global leader. This rare blend of expertise enables her to assess and advise individuals and organizations that seek to embrace new ways of running a business from innovation to results. As a futurist at Simplifying Work, she is building a diagnostic tool to assess whether an organization has industrial or 21st century practices to help leaders transform and build healthy and resilient organizations.

Ayelet speaks on the future of work and how to integrate technology solutions (like social media, Enterprise 2.0 and knowledge sharing) into organizations. Most recently, she spoke at SxSW and client’s executive team off-sites.

Prior to Simplifying Work, Ayelet was the Chief Strategist, Cisco Canada and helped position Canada as the second largest revenue generating country for Cisco at $1.9B. She was also on the executive team of Cisco’s Emerging Markets (covering Africa, Middle East, Latin America, CEE, Russia/CIS) and was the chief strategist for Cisco’s $2B global mobile business. As a Cisco Leadership Fellow, she worked with 21 of the largest NGOs and developed a social networking handbook for social good and ICT for Healthcare initiatives.

Join us 11 am PT / 2 pm ET / 7 pm GMT on Saturday every week. The show blog is Thought Leader Life.

Any comments or suggestions for the show please send them. Thank you for listening and if you like what you hear, please leave a review on iTunes!

This episode was sponsored, in part, by THiNKaha.com, helping experts become thought leaders.

You can connect with Mitchell at MitchellLevy.com, @HappyAbout on Twitter, or join his Thought Leadership Best Practices Group.

Get this podcast:

FIR Community on Google+Share your comments or questions about this podcast, or suggestions for future podcasts, in the online FIR Podcast Community on Google+.

You can also send us instant voicemail via SpeakPipe, right from the FIR website. Or, call the Comment Line at +1 415 895 2971 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments. You can tweet us: @FIRpodcast. And you can email us at .(JavaScript must be enabled to view this email address). If you wish, you can email your comments, questions and suggestions as MP3 file attachments (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

To receive all podcasts in the FIR Podcast Network, subscribe to the “everything” RSS feed. To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.

FIR presents Thought Leaders Life with Mitchell Levy is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years. Information: www.ragan.com.

Posted by Michael Procopio on 01/27 at 03:08 AM
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Tuesday, January 20, 2015

Thought Leader Life with Mitchell Levy, Episode 56: January 20, 2015

Thought Leader Life with Mitchell Levy

Our guest and co-host for the month of January is Kelley Steven-Waiss (@ExtremeKelley).

Kelley Steven-Waiss serves as Senior Vice President of Worldwide Human Resources where she is responsible for the Company’s global human capital strategies. Kelley oversees every aspect of Extreme Networks’ talent management strategy, including all global staffing, compensation, employee communications, talent development, and business partnering. She excels in aligning people and resources to effectively execute the business strategy.

Kelley Steven-Waiss Kelley has 20 years of executive management experience in human resources, change management, and corporate communications. She excels in aligning people and resources to meet business goals in addition to staff development and recruiting. Kelley comes to Extreme Networks from Integrated Device Technology (IDT) where she served as Vice President of Worldwide Human Resources. Prior to IDT, Kelley was Vice President, Worldwide Human Resources for PMC-Sierra. She has also held executive management and consulting positions in large global consulting firms, public software and retail companies. Kelley earned her MA in human resources and organizational development from the University of San Francisco and a BA in journalism from the University of Arizona.

Our guest on 17 January was Michael Grove (@collabworks).

Michael Grove Michael Grove is the Founder and CEO of CollabWorks, a software and professional services company. After many interviews and workshops CollabWorks has developed a revolutionary process called Worker-as-a-Service™ (WaaS). The process empowers employees to improve both the work and their talent to their mutual benefit. Michael leads a thought leadership community committed to improving work, worker, and workplace.

Michael has been a CEO for 25 years and has deep functional experience in sales, marketing, engineering, and program management in a broad range of businesses including – aerospace, renewable energy, M&A, semiconductor, systems management, social networking, and productivity tools. He is an expert in blending on demand contingent workers to optimize employee talent.

His earlier funded ventures include: Open Country, a leader of remote systems management; Introplus, a social matching-engine company; and MicroModule Systems, a semiconductor packaging company. Prior to founding these companies, Michael was a Director of New Ventures at Lockheed-Martin. He has published numerous papers, received several patents, and coached a variety of startup companies.

Join us 11 am PT / 2 pm ET / 7 pm GMT on Saturday every week. The show blog is Thought Leader Life.

Any comments or suggestions for the show please send them. Thank you for listening and if you like what you hear, please leave a review on iTunes!

This episode was sponsored, in part, by THiNKaha.com, helping experts become thought leaders.

You can connect with Mitchell at MitchellLevy.com, @HappyAbout on Twitter, or join his Thought Leadership Best Practices Group.

Get this podcast:

FIR Community on Google+Share your comments or questions about this podcast, or suggestions for future podcasts, in the online FIR Podcast Community on Google+.

You can also send us instant voicemail via SpeakPipe, right from the FIR website. Or, call the Comment Line at +1 415 895 2971 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments. You can tweet us: @FIRpodcast. And you can email us at .(JavaScript must be enabled to view this email address). If you wish, you can email your comments, questions and suggestions as MP3 file attachments (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

To receive all podcasts in the FIR Podcast Network, subscribe to the “everything” RSS feed. To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.

FIR presents Thought Leaders Life with Mitchell Levy is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years. Information: www.ragan.com.

Posted by Michael Procopio on 01/20 at 05:40 AM
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Thought Leader Life with Mitchell Levy, Episode 55: January 20, 2015

Thought Leader Life with Mitchell Levy

Our guest and co-host for the month of January is Kelley Steven-Waiss (@ExtremeKelley).

Kelley Steven-Waiss serves as Senior Vice President of Worldwide Human Resources where she is responsible for the Company’s global human capital strategies. Kelley oversees every aspect of Extreme Networks’ talent management strategy, including all global staffing, compensation, employee communications, talent development, and business partnering. She excels in aligning people and resources to effectively execute the business strategy.

Kelley Steven-Waiss Kelley has 20 years of executive management experience in human resources, change management, and corporate communications. She excels in aligning people and resources to meet business goals in addition to staff development and recruiting. Kelley comes to Extreme Networks from Integrated Device Technology (IDT) where she served as Vice President of Worldwide Human Resources. Prior to IDT, Kelley was Vice President, Worldwide Human Resources for PMC-Sierra. She has also held executive management and consulting positions in large global consulting firms, public software and retail companies. Kelley earned her MA in human resources and organizational development from the University of San Francisco and a BA in journalism from the University of Arizona.

Our guest on 17 January were JP Laqueuer (@JPLaqueur) and Sally Thornton (@ForshayTalent).

For almost 25 years, JP Laqueur has been helping B2B tech companies do a better job telling their story.
JP began his career in the telecom industry supporting the product, marketing and communications efforts of early internet pioneers such as MCI, PanAmSat, Qwest and Broadwing. Since leaving the telecom industry, JP has founded three successful firms: Idea-ware LLC, a boutique marketing communications agency; Idea-ware Digital an early SEO firm; and Brandstone LLC, a boutique brand consultancy. Through these ventures, and as a member of Vistage in NYC, JP became a trusted brand and marketing strategy advisor to executives at leading tech firms such as GTL, Voxel (InterNAP), Symbol (Motorola), WilTel (Level3), Smoothstone, Logicworks and many others.

JP Laqueur

JP’s current focus is to bridge the worlds of Marketing and Human Resources. As a storyteller, he has always been fascinated by the ability of great brands to capture the imagination of employees, as well as customers and prospects. By fusing elements of branding with organizational & cultural development, JP proves it is possible for organizations to transcend the over-used language of features & benefits and get to the heart of what makes them truly different: their people and culture.

By aligning the the efforts of HR and Marketing in this manner, companies achieve deeper employee engagement, greater customer loyalty and higher enterprise valuation. Or as he likes to put it, “Happier people, healthier companies.”

Sally Thorton Sally Thorton founded Forshay to build a new business model for how top talent can engage with some of the Bay Area’s most progressive companies, through an on-demand model that provides ‘just enough’ structure to support their best work, or through direct-hire opportunities. Sally has extensive experience addressing the unique talent needs of the Bay Area’s most remarkable companies, having worked with iconic leaders such as Genentech and Levi Strauss, rapid-growth start ups including ngmoco:) and Sonos, and radically creative companies like Method Home and IDEO. Prior to creating Forshay, Sally co-founded Flexperience in 2006, growing it into a nationally acclaimed talent firm that was named in 2010 to San Francisco Business Times’ “Top 100 Fastest Growing Private Companies”.

As a thought leader on the future of work and talent, Sally has been featured in the Wall Street Journal, KQED radio, Forbes, NBC11 News, ABC7 News, Entrepreneur.com, ABC’s View From the Bay, and BNET.com. She has presented to audiences ranging from large business conferences to guest lectures at both Stanford’s Graduate School of Business and UC Berkeley’s Haas School of Business. Sally works with Stanford’s “Redesigning and Redefining Work” project to support efforts to restructure workplaces so they are more aligned with the lives of today’s workforce and so companies can better harness talent for their success. Sally is a frequent keynote speaker on the topics of the future of work, talent recruitment and engagement strategies, how to increase the number of women in leadership, and how to apply research on happiness & meaningfulness into a practical work/life blend. Sally is honored to be on the Advisory Council of Stanford’s Clayman Institute for Gender Research, which is the educational partner of LeanIn.org.

Join us 11 am PT / 2 pm ET / 7 pm GMT on Saturday every week. The show blog is Thought Leader Life.

Any comments or suggestions for the show please send them. Thank you for listening and if you like what you hear, please leave a review on iTunes!

This episode was sponsored, in part, by THiNKaha.com, helping experts become thought leaders.

You can connect with Mitchell at MitchellLevy.com, @HappyAbout on Twitter, or join his Thought Leadership Best Practices Group.

Get this podcast:

FIR Community on Google+Share your comments or questions about this podcast, or suggestions for future podcasts, in the online FIR Podcast Community on Google+.

You can also send us instant voicemail via SpeakPipe, right from the FIR website. Or, call the Comment Line at +1 415 895 2971 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments. You can tweet us: @FIRpodcast. And you can email us at .(JavaScript must be enabled to view this email address). If you wish, you can email your comments, questions and suggestions as MP3 file attachments (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

To receive all podcasts in the FIR Podcast Network, subscribe to the “everything” RSS feed. To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.

FIR presents Thought Leaders Life with Mitchell Levy is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years. Information: www.ragan.com.

Posted by Michael Procopio on 01/20 at 04:07 AM
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Monday, December 29, 2014

Thought Leader Life with Mitchell Levy, Episode 54: December 29, 2014

Thought Leader Life with Mitchell LevyOur guest on 23 December was Ted Rubin (@TedRubin).

Ted is a leading Social Marketing Strategist, Keynote Speaker, Brand Evangelist and Acting CMO of Brand Innovators and in March 2009 started publicly using and evangelizing the term ROR: Return on Relationship™… a concept he believes is the cornerstone for building an engaged multi-million member database, many of whom are vocal advocates for the brand, like the one he built for e.l.f. Cosmetics as the Chief Marketing Officer between 2008 and 2010, and the one being built for the new updated OpenSky where Ted was Chief Social Marketing Officer until the end of April 2011. On May 1st, 2011 Ted announced leaving OpenSky and accepting the position of Chief Social Marketing Officer at Collective Bias (whose Advisory Board he joined in January 2011), a company he has worked closely with since it was founded by John Andrews who Ted met through the blogging community when he was leading Emerging Media at Walmart. Effective September 1st, 2013 Ted left his position at Collective Bias and is a Free Agent and Open to Opportunities. In the words of Collective Bias Founder John Andrews… “Ted, you were the vision, heartbeat and soul of Collective Bias, thank you for building a great company. From innovations like cb.Socially to the amazing relationships you built with the blogger community, clients and employees, you drove the epic growth. You will be missed!”

Ted RubinWith e.l.f. Cosmetics from 2008-2010 and OpenSky from 2010-2011, Ted has become known for his active use of Twitter where he has in excess of 100,000 followers and grew 60,000+ followers for e.l.f. Twitter handles in 2009, over 100,000 for OpenSky in 2010, and now well in excess of 1MM for Collective Bias and growing every day… all with deep engagement and interaction.

Many people in the social media world know Ted for his enthusiastic, energetic and undeniably personal connection to people. Ted is the most followed CMO on Twitter according to Social Media Marketing Magazine; one of the most interesting CMOs on Twitter according to Say Media, #13 on Forbes Top 50 Social Media Power Influencers, 2013, and number #2 on the Leadtail August 2013 list of Top 25 People Most Mentioned by digital marketers. ROR is the basis of his philosophy…It’s All About Relationships! His book, Return on Relationship, was released January 29, 2013.

At e.l.f., Ted’s responsibilities included communicating with and building e.l.f.’s client base (membership increased from 600k to in excess of 2.4MM during his tenure), leveraging brand equity through strategic marketing programs (with many major brands and publishers), and creating/developing/managing a major thrust into social media initiatives and partnerships and building the most highly respected social media presence in the cosmetics industry. In addition, the merging of traditional PR and the ability of social media to create/spread PR opportunities was leveraged to full effect under his tenure… a first for many companies and something which many are yet to understand.

Ted believes the key to continued success for any brand/retailer/etailer is identifying with the customer. Ted is quick to point out “listening is finally getting the respect it deserves through Social Media… listen and adjust your message to make it relevant to your consumer. Brand loyalty declines due to lack of relevance… a direct result of not listening.” “Number one is always try to understand who your customer is and stay true to your brand.”

Ted has a deep online background beginning in 1997 working with best selling author, entrepreneur and agent of change Seth Godin at Yoyodyne, which was acquired in Q4 1998 by Yahoo!

Ted served as a Social Marketing and Engagement Advisor to Big Fuel Communications until they were acquired in March 2011 by Publicis Groupe, and is on the Advisory Boards of Crowdsourcing Week, EvenVoice, Expressible, Flyplist, OpenSky, SheSpeaks, and Zuberance.

A native New Yorker, Ted holds a Bachelor of Science in Business and Economics from Cornell University. He is divorced, has two teenage daughters, and lives in Long Island. Personal philosophy: Life is not about waiting for the storm to pass, it’s about learning to dance in the rain.

Join us 11 am PT / 2 pm ET / 7 pm GMT on Saturday every week. The show blog is Thought Leader Life.

Any comments or suggestions for the show please send them. Thank you for listening and if you like what you hear, please leave a review on iTunes!

This episode was sponsored, in part, by THiNKaha.com, helping experts become thought leaders.

You can connect with Mitchell at MitchellLevy.com, @HappyAbout on Twitter, or join his Thought Leadership Best Practices Group.

Get this podcast:

FIR Community on Google+Share your comments or questions about this podcast, or suggestions for future podcasts, in the online FIR Podcast Community on Google+.

You can also send us instant voicemail via SpeakPipe, right from the FIR website. Or, call the Comment Line at +1 415 895 2971 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments. You can tweet us: @FIRpodcast. And you can email us at .(JavaScript must be enabled to view this email address). If you wish, you can email your comments, questions and suggestions as MP3 file attachments (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

To receive all podcasts in the FIR Podcast Network, subscribe to the “everything” RSS feed. To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.

FIR presents Thought Leaders Life with Mitchell Levy is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years. Information: www.ragan.com.

Posted by Michael Procopio on 12/29 at 10:39 PM
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Thursday, December 18, 2014

Thought Leadership with Mitchell Levy, Episode 53: December 18, 2014

Thought Leadership with Mitchell

Our guest on this episode was Bryan Kramer (@bryankramer).

Bryan is a Social Business Strategist and CEO of PureMatter where he’s led his agency to consistent growth over the last 10 years earning a spot as one of Silicon Valley’s fastest growing private companies by the Silicon Valley Business Journal.

Bryan recently is an author of the new best selling book, Human to Human #H2H. He has extensive experience in brand marketing with a focus on integrated communications and strategic business planning. His focus, fun and passion is as CEO at Purematter. It’s proudly one of the fastest growing private companies in Silicon Valley. As a social media strategist followed by over 200k combined social media followers and is often asked to keynote. In true social style, he loves to talk about social marketing and marketing.

Bryan KramerBryan is excited to have been included on the following lists:
• The 43rd most talked about marketer by global senior marketers – LeadTail
• #26 Global Top CEO Influencer on Social Media – Kred
• Top 50 Social CEOs on Twitter Globally – Huffington Post.
• Top 25 Influencer to follow – Forbes
• The 100 Most Influential Tech People On Twitter – Business Insider.

Being a veracious consumer of knowledge, understanding social media and how it works both as a communication channel and shaper of popular culture has his full attention. With over 250k+ social followers, Bryan has quickly become one of the country’s leading authorities on social and digital, speaking all over the country and internationally on a variety of topics. As an active blogger and author, Bryan has built a community of over 20k+ readers to his syndicated network each month. Bryan also hosts “From the Author’s Point of View” author podcast series, as well as #Substance, PureMatter’s Luminary Video Series. He is a featured contributor on SocialMediaToday.com, Business2Community and the IBM Smarter Commerce blog.

Join us 11 am PT / 2 pm ET / 7 pm GMT on Saturday every week. The show blog is Thought Leader Life.

Any comments or suggestions for the show please send them. Thank you for listening and if you like what you hear, please leave a review on iTunes!

This episode was sponsored, in part, by THiNKaha.com, helping experts become thought leaders.

You can connect with Mitchell at MitchellLevy.com, @HappyAbout on Twitter, or join his Thought Leadership Best Practices Group on LinkedIn; and with Michael at MProcopio.com, on Twitter: @MichaelProcopio; or LinkedIn: LinkedIn.com/in/MichaelProcopio.

Get this podcast:

FIR Community on Google+Share your comments or questions about this podcast, or suggestions for future podcasts, in the online FIR Podcast Community on Google+.

You can also send us instant voicemail via SpeakPipe, right from the FIR website. Or, call the Comment Line at +1 415 895 2971 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments. You can tweet us: @FIRpodcast. And you can email us at .(JavaScript must be enabled to view this email address). If you wish, you can email your comments, questions and suggestions as MP3 file attachments (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

To receive all podcasts in the FIR Podcast Network, subscribe to the “everything” RSS feed. To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.

FIR presents Thought Leadership with Mitchell and Michael is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years. Information: www.ragan.com.

Posted by Michael Procopio on 12/18 at 08:27 AM
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