Monday, September 16, 2013
The Hobson & Holtz Report - Podcast #721: September 16, 2013
Intro: FIR mobile app for Windows Phone now in the Windows App Store, Michael Procopio interview with Chris Muccio is up, introducing "FIR on Strategy with Andrea Vascellari";
Quick News: Mondelez partners with Twitter for real-time capabilities, the case-study example of Vodafone and best practice with Twitter for customer service, agency new business still driven by outreach, Telegraph hires PBS executive to be Chief Content Officer as part of "transitioning to a fully-integrated digital business"; Ragan promo;
News That Fits: The Twitter IPO and careful control of the story; Michael Netzley’s Asia report: e-commerce is on the rise in Singapore and mobile stats from the Philippines; companies are getting bullish on digital according to a new McKinsey report; the Media Monitoring Minute with CustomScoop; listener comments from the FIR Community on Google+; don’t hide behind a Chief Digital Officer says Forrester Research; Dan York reports on new proposed US legislation that defines who is a "journalist", and on security, monitoring and the IETF; companies do a lousy job of explaining their social purpose according to a new survey;
Music from Tasherra Project; and more.
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Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.
For Immediate Release: The Hobson & Holtz Report for September 16, 2013: An 89-minute podcast recorded live from Wokingham, Berkshire, England, and Concord, California, USA.
Links to websites, blog posts and other content we discuss in the show are posted as Delicious bookmarks to facilitate your connection with the discussions and sharing of that content.
Share your comments or questions about this podcast, or suggestions for future podcasts, in the online FIR Podcast Community on Google+.
So, until Monday September 23…