The Hobson & Holtz Report - Podcast #166: August 24, 2006

The Hobson & Holtz Report - Podcast #166: August 24, 2006

Content summary: With guest co-host Heidi Miller; Northwest Airlines employee communication kerfuffle; Donna Papacosta asks is podcasting creeping into the business mainstream; business communicators in Second Life; Shel reports on the low state of employee communication and intranets; sex and geek marketing according to Kathy Sierra; Sallie Goetsch wants to know why you’re fans of this and any other podcast; laid-off Pegasus employees’ blog shut down; the music; and more.

Show notes for August 24, 2006

download For Immediate Release podcast

Welcome to For Immediate Release: The Hobson & Holtz Report, a 67-minute podcast recorded live from Amsterdam, The Netherlands, and Chicago, Illinois, USA.

Download the file here (MP3, 31MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as Juice, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon).

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In This Edition:

FIR Show Notes links
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the home page for info.

If you have comments or questions about this show, or suggestions for our future shows, email us at fircomments@gmail.com; or call the Comment Line at +1 206 222 2803 (North America) or +44 20 8133 9844 (Europe); or Skype: fircomments. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

So, until Monday August 28…

Posted by neville on 08/24 at 01:15 PM
  1. Great show with Heidi Miller. uhhhhh….did I hear you say early in the show that you had some listener comments? I didn’t hear any. If I misheard, shame on me! If I heard right…well, I stay astonished that you & Shel can keep such a high level of quality twice a week week after week of odd hours in two different parts of the world Plus take care of full-time jobs as Independent Entrepreneurs.
    And even though I don’t have time for Second Life, thanks for all the info on it & the implications/realities of how it affects Communication & Business. Second Life is like podcasting for me: I’d have to give up or dilute (my own perception of) the quality of my webcast to participate, & I just cannot choose that course right now. So I’ll stand on the sidelines & say,” Cool!”.
    Love & Peace, Clarence

    Posted by Clarence Jones  on  08/24  at  06:08 PM
  2. Thanks Clarence. It was a real blast doing the show with Heidi!

    Re the listener comments, those were the audio ones from Donna and Sallie. I didn’t play them in the usual format, ie, a distinct segment for listener comments. Instead, I included them in the discussion part of the show.

    There were two other email comments which I didn’t include for time reasons, which we’ll include in the next edition.

    So back to normal programming with the next edition!

    Posted by Neville Hobson  on  08/25  at  12:21 AM
  3. Late (again) with a comment, but on the topic of internal comms and the lack of strategy now that intranets are commonplace, I’m not sure the blame can be laid at the foot of the intranet front door.

    My own experience as a communicator AND an employee leads me to believe that employees are so disengaged that traditional non-face-to-face communication vehicles such as newsletters, videos, etc., are just more ‘junk’ to attend to during an employee’s day.

    No one seriously trusts an employer to care more abou the employee than the P&L line these days; the old mantra of ‘our people are our most important resource’ is hackneyed and thankfully has gone the way of the dinosaur. Whilst the mantra is true, it is unfortunate that redundancy-led cynicism leads one to smell ‘fish’ when some HR person tries to sell that line.

    I think employee comms is in crisis not because of social media or a lack of strategic intelligence, but simply because no one ‘cares’ anymore. The vast majority of employees turn up, do their job, collect their pay and return home to their families, their hobbies, their tvs and their extra-curricular studies. Why develop a psychological bond with an employer who may dump you next week, or whom you may leave for a better offer the week after?

    Posted by Lee  on  08/28  at  04:15 AM
  4. Really enjoyable show, thanks to Heidi for introducing me to the evocative phrase “dumpster diving”.  Being something of a dumpster diver myself, let me introduce an organisation called http://freecycle.org.  The idea is to recycle all the useful stuff we normally throw away.  In our local area, tons of unwanted hi-fi, TVs, cars, gardening equipment, and you name it, make it to new homes, and everything is free.  A great way to clear the loft of junk, and I have benefitted with wood and tools for the allotment, while giving away (among many things) an ageing Atari computer and unwanted DVD player.  Recommended for ex-airline employees and everyone else!

    Posted by Martyn Davies  on  09/11  at  03:27 AM
  5. I don’t know about the show but i am interested in recycling thing. Where do you live? I hear people throw away good objects, why don’t you have a collecting center and give those objects to the poor?

    Posted by loft beds  on  06/01  at  06:46 AM

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