Monday, January 13, 2014

The Hobson & Holtz Report - Podcast #738: January 13, 2014

In the FIR Podcast Network: ‘AMP Up Your Social Media with Glenn Gaudet’ joining the FIR Podcast Network, Chuck Hester interviewing Def Leppard guitarist Phil Collen on ‘Linked Conversations,’ new episode of ‘TV@Work’ is up with Ron Shewchuk interviewing Erik Cullins, Director of Customer Success at ProofHQ; Laura Thomas is Dell’s new chief blogger: we’re interviewing Laura this week; book review of ‘How to get a job in PR’ by Sarah Stimson coming soon;

Quick News: Bad weather provides latest example of bad real-time marketing, big brands show how to have great conversations with customers on social networks, why Reddit needs to be on your PR radar, will clickable paper have a better chance than QR codes?; Ragan promo;

News That Fits: Lessons in communication and customer relationship management from the Dropbox outage kerfuffle; Michael Netzley’s Asia Report: guidelines for responding to a PR crisis in China, and more; why email is still an important marketing tool according to McKinsey report; the Media Monitoring Minute with CustomScoop; listener comments in audio and in the FIR Podcast Community on Google+; Jelly: a future for crowd-sourced visual Q&A, or is it too wobbly?; Dan York’s Tech Report: a data-driven guide to creating successful Reddit posts, Apple’s latest ad lauds iPad and inspiration, are you in the business of rapid content creation?; PRSA highlights global governance and the rise of private politics;

Music from Sister Sparrow and the Dirty Birds; and more.

Get FIR:

Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.

For Immediate Release: The Hobson and Holtz Report for January 13, 2014: A 101-minute podcast recorded live from Wokingham, Berkshire, England, and Concord, California, USA.

Links to websites, blog posts and other content we discuss in the show are posted as Delicious bookmarks to facilitate your connection with the discussions and sharing of that content.

FIR Community on Google+Share your comments or questions about this podcast, or suggestions for future podcasts, in the online FIR Podcast Community on Google+.

You can also send us instant voicemail via SpeakPipe, right from the FIR website. Or, call the Comment Line at +1 415 895 2971 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments. You can tweet us: @FIRpodcast. And you can email us at fircomments@gmail.com. If you wish, you can email your comments, questions and suggestions as MP3 file attachments (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

To receive all podcasts in the FIR Podcast Network, subscribe to the "everything" RSS feed. To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.

So, until Monday January 20…

Posted by neville on 01/13 at 11:55 AM
Show NotesHobson and Holtz • (0) CommentsPermalink