Tuesday, September 09, 2014
FIR presents Linked Conversations with Chuck Hester, Episode 21: September 9, 2014
Welcome to the latest episode of Linked Conversations with Chuck Hester.
This episode I’ll talk about SlideShare – a LinkedIn company – that has now opened up its premium features to all users.
LinkedIn continues to be a content curation platform, now more than ever with the advent of LinkedIn Publishing – which is where I post on a regular basis.
All of my LinkedIn posts can be found here.
My very special guest on this episode is Scott Monty, an internationally recognized leader in digital communications, social media and marketing. Scott just recently became the Executive Vice President of Strategy for SHIFT Communications, after leaving his position at Ford Motor Company.
Scott was a strategic advisor on crisis communications, blogger relations, digital customer customer service, innovative product launches and more.
He writes about the changing landscape of business, technology, communications, marketing and leadership at ScottMonty.com.
We cover a wide variety of topics, including: data-driven communications; the integration of communications and marketing; using paid, earned, owned and rented media; content marketing; and influencer and advocacy outreach. It was a great conversation, and I hope you enjoy Scott’s amazing insights!
Be sure to check out LinkedConversations’ Google+ community and our LinkedIn Group: “The Podcast I Can’t Name Due to the Rules Group!”
Enjoy the show and thanks for listening and if you like what you hear, spread the word!
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FIR presents LinkedConversations with Chuck Hester is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years. Information: www.ragan.com.