The Hobson & Holtz Report - Podcast #353: June 12, 2008

Content summary: Debating blogging and art at Microsoft’s DesignIT 2008; next FIR Live on BlogTalk Radio on June 14; discussion: FIR Live call-in show on PR spam on June 11; the Media Monitoring Minute with CustomScoop; Dan York’s rant on PR spam, and more; the CIA goes Web 2.0; blogging is good for you, says Scientific American; Microsoft launching TownSquare enterprise social network platform; will FriendFeed change journalism, PR and marketing?; listeners’ comments discussion; news about next week’s shows; music from Guardian Mind Mix; and more.

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For Immediate Release: The Hobson & Holtz Report, for June 12, 2008: A 59-minute podcast recorded live from Wokingham, Berkshire, England, and Concord, California, USA.

FIR Show Notes links
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the show notes home page for info.


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So, until Monday June 16…

Posted by neville on 06/12 at 10:05 AM

  1. Shel mentioned the difficulty in getting his e-mail newsletter subscribers to switch over to RSS. He meets resistance, he said, in that people are reluctant to get involved with the complicated, “geeky” technology of RSS.

    That’s a perfect example in which an RSS-subscription-via-email service—such as the one provided for free by FeedBurner—can work. Perhaps Shel could tell his e-mail subscribers that he’s doing some list maintenance and moving subscribers to a new platform—and get them to sign up for the blog RSS feed via e-mail.

    Con: You lose much of your visual branding, as you’re basically just delivering the text content (it is from an RSS feed, after all).

    Pro: RSS via e-mail, man!!! Great for the non-adopters.

    Posted by Mike Keliher  on  06/18  at  10:41 AM

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