The Hobson & Holtz Report - Podcast #331: March 27, 2008

Content summary: New FIR Book Review and FIR Interview podcasts coming in April; next FIR Live on BlogTalk Radio in planning; discussion: pros and cons of social media for small/medium business; Dan York reports on FriendFeed, the dark side of the internet, and more; the Media Monitoring Minute with CustomScoop; lawsuit filed against Cisco for employee blogger posts; bad PR practice isn’t about new media training; Bell Canada’s internal ‘blog jams’; advertising: URLs out, search boxes in; listeners’ comments discussion; music from Mike O’Hara; and more.

[Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.]

Show notes for March 27, 2008

download For Immediate Release podcast

Welcome to For Immediate Release: The Hobson & Holtz Report, a 60-minute podcast recorded live from Wokingham, Berkshire, England, and Atlanta, Georgia, USA.

Download the file here (MP3, 27.5MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod, subscribe with iTunes; good podcatchers include Juice and DopplerRadio, and RSS aggregators that support podcasts such as FeedDemon.)

Listen to this podcast now:

In This Edition:

FIR Show Notes links
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the home page for info.

If you have comments or questions about this show, or suggestions for our future shows, email us at fircomments@gmail.com; or call the Comment Line at +1 206 222 2803 (North America) or +44 20 8133 9844 (Europe); or Skype: fircomments; or comment at Twitter: twitter.com/FIR; or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

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So, until Monday March 31…

Posted by neville on 03/27 at 10:26 AM

  1. I’d be delighted to be part of an FIR posse—but I can’t make Saturday mornings, so I can’t volunteer to help out on a regular basis.

    Neville, I’m pretty sure the <cite>Economist</cite> does not think of itself as being in the podcasting business. Mainstream media is in the media business, and podcasting is just part of that.

    Posted by Sallie Goetsch (rhymes with "sketch")  on  03/28  at  06:49 AM

  2. Bernie’s idea of a FIR posse is a great idea.  There are other podcasts like the Gilmor Group, Cranky Geeks, and Twit that use this format.

    As you talked about in FIR 330 you need to have someone who expresses the counterpoint view to make the conversation lively and interesting.  This contrarian point of view is what makes the aforementioned shows so interesting.

    Good luck.

    Posted by Bill Donaldson  on  03/30  at  07:29 AM

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