The Hobson & Holtz Report - Podcast #128: April 13, 2006

The Hobson & Holtz Report - Podcast #128: April 13, 2006

Content summary: Steve Rubel and Jeremy Pepper bury the hatchet; Eric Schwartzman interviews Harold Burson, Matt Murray, Al Golin and Ali Velshi; PR Week US editor Keith O’Brien is public with his blog; BlogBurst syndicates blogs to top mainstream media; Dan York reports; is the PR blogosphere fractionalizing?; David Phillips reports; listeners’ comments discussion (FIR makes commute bearable, podcasts in the workplace, the Amazon/Naked Conversations fallout, social media behind the firewall, listening to FIR); FIR listener survey update; the music.

Show notes for April 13, 2006

download For Immediate Release podcast

Welcome to For Immediate Release: The Hobson & Holtz Report, an 82-minute podcast recorded live from Concord, California, USA, and Amsterdam, The Netherlands.

Download the file here (MP3, 33MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as the free Juice, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon).

Listen to this podcast now:

In This Edition:

Intro:

News and Commentary:

  • 06:53 From the Spinfluencer in LA - Eric Schwartzman interviews Harold Burson, Matt Murray, Al Golin and Ali Velshi
  • 22:18 PR Week US editor Keith O’Brien is public with his blog
  • 24:27 BlogBurst syndicates blogs to top mainstream media
  • 30:29 Dan York reports from Vermont, USA - tax advice from podcasts; incentives to podcast listeners to give audio comments; guidelines for group blogs; what’s the strangest place from which you’ve posted a blog entry?
  • 37:20 Kami Huyse and Constantin Basturea wonder if the PR blogosphere is fractionalizing - we take a shot at Constantin’s six questions
  • 51:32 David Phillips reports from Wiltshire, England - social media combines a number of tools that are just not possible in
    the off-line world

Listeners’ Comments Discussion:

  • 57:26 Dave Briggs says FIR made his 2-hour commute bearable
  • 59:20 Tom Keefe on issues with listening to podcasts in the workplace, the frustrations of losing your place on an MP3 player, and adopting social media as part of a plan to improve internal communications
  • 66:16 Stephen Turcotte on the interchange and fallout between Amazon CTO Werner Vogel and the Naked Conversations guys, Shel Israel and Robert Scoble
  • 71:14 Marcel Ruiter has more thoughts on social media behind the firewall, and has an explanation on why some FIR listeners don’t listen to any other podcasts

Outro:

FIR Show Notes links
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the home page for info. If you have comments or questions about this show, or suggestions for our future shows, email us at fircomments@gmail.com, or call the Comment Line at +1 206 222 2803. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

So, until Monday, April 17…

Posted by neville on 04/13 at 10:46 AM
  1. Hello Shel,

    I was the next person to walk up and join the conversation, after the ‘Shel Games’.  You can see my comments and pictures at http://podcastroundtable.com/?p=87

    and Jeremiah Owyang’s at http://jeremiahthewebprophet.blogspot.com/2006/04/geek-dinner-with-steve-rubel-and.html

    I’ll see you around.

    Martin

    Posted by Martin McKeay  on  04/13  at  12:34 PM
  2. So why doesn’t anyone invite me to these geek dinners? I mean, yes, I’ve been pretty busy being nobody these days, but still. Goddess knows I scored high enough on the “Star Wars character or Web 2.0 company” quiz to qualify as a real geek.

    As for “fractionalizing,” Oxford thinks it’s a word, so who am I to argue? Their definition of “fractionalize” is “to divide into separate groups or parts.” That “separate” gives me pause, because the groups are by no means mutually exclusive, online or off. Words like “fracture” and “fragment” imply violence and destruction of a kind that doesn’t seem appropriate to the kinds of confluences we’re seeing.

    150 may or may not be the maximum number of people we can interact with and feel connected to at one time, but I don’t think I know anyone who only belongs to one “community,” online or off. Unless we start building walls around our different “interest group” communities, and as long as membership in any group is open and voluntary, I don’t think we’re going to be facing “blog ghettos” either inside or outside the PR world.

    Posted by Sallie Goetsch (rhymes with "sketch")  on  04/14  at  04:59 PM
  3. Now I feel terrible, Sallie. Next time one of these comes up, I’ll be sure to alert you! (And, of course, if I ever organize one myself, you’ll be at the top of the list!)

    Posted by Shel Holtz  on  04/14  at  06:56 PM
  4. I appreciated the issues raised by Tom Keefe’s comment about ‘losing your place’ in podcasts.

    In fact, it prompted me to write with a question for you both.

    Are you aware of Jeremy Ruston’s ‘Tiddlywiki’ project (http://www.tiddlywiki.com)? He’s being funded by Ricoh Innovations to develop it as an open source application.

    Jeremy and I have spoken about its potential for ipod users on numerous occassions, particularly the variations that others are developing for its use on ipods themselves. One specific example of this can be found at: http://www8.ocn.ne.jp/~sonoisa/TiddlyWikiPod/index.html

    Have either of you come across the use of Wiki’s on iPods within the business communications field?
    I’d be keen to know if you have!!

    Why?

    My company, http://www.activ-media.com are about to start daily podcasts for the United Nations. They’re designed to provide ‘latest news headlines’ for development workers, NGO’s, and academics. I’m keen to maximise value where possible, and imagined that those possessing ipod’s (and many of them do within the development community), could extend usability through the use of ‘read only’ wiki pages on their portable devices.

    At this stage, I don’t know exactly which direction to explore, and would appreciate any other real life examples of using wiki material on ipods to extend the value of podcasts.

    Great programme. Really enjoying the dialogue!

    All best,


    Matt

    Posted by Matt O'Neill  on  04/16  at  09:18 AM
  5. Oops.. Forgot something..

    I also understand that the wiki variation above has the potential to offer ‘hyperlinked’ audio within tracks on ipods.. That could be very powerful in allowing listeners to skip quickly to elements of the audio that interest them most!

    Posted by Matt O'Neill  on  04/16  at  09:24 AM

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