FIR Presents Inside PR #396: Teens on Social Media

FIR Presents Inside PROn Medium a couple of weeks ago, a teenager named Andrew Watts wrote a piece called A Teenager’s View on Social Media. To say it created a conversation is putting it mildly.

Matthew Ingram at Gigaom picked it up…and then he wrote a second piece after Danah Boyd, a sociologist who focuses on how young people use social media, wrote a retort in the comments.

She provided some criticism on how we (human beings) group people into buckets for marketing purposes. We like to generalize. There is a reason stereotypes exist.

During the time that conversation was happening, Andrew Watts published a second article on what teens think about some of the other social networks…the ones he didn’t include in his first piece.

The four pieces are the topic of our conversation today.

We talk about:

  • Storytelling and how this young man’s piece picked up steam because it was interesting and personal;
  • YikYak and the advantage of smaller social communities;
  • How communicators must be open-minded to how different generations use social media and do some testing of our own;
  • Whether there is a difference between a teenager and a college student (which Andrew Watts is);
  • Why it’s important not to generalize;
  • How social media allows us to find direct communication with like-minded people around the globe; and
  • Different perspectives from our own community among those who have teenagers.
  • Martin ends the discussion by leaving it in your hands. He asks, “Are we moving into the next phase of social media?”

Many of you listen to us on iTunes and it would be great if you could leave us a review.

Send us an email or an audio comment to .(JavaScript must be enabled to view this email address), join the FIR Google+ Community, join the Inside PR Google+ Community, join the Inside PR Facebook group, leave us a comment here, message us @inside_pr on Twitter, or connect with Gini Dietrich, Joseph Thornley, and Martin Waxman on Twitter.

Get this podcast:

We’d love to hear your thoughts!

FIR Community on Google PlusShare your comments or questions about this podcast, or suggestions for future podcasts, in the online FIR Podcast Community on Google+.

You can also reach Inside PR’s hosts by email at .(JavaScript must be enabled to view this email address), or join the InsidePR Google Plus community or Facebook group. InsidePR is on Twitter at @Inside_PR. You can send us an instant voicemail via SpeakPipe, right from the FIR website. Or, call the Comment Line at +1 415 895 2971 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments. You can tweet us: @FIRpodcast. And you can email us at .(JavaScript must be enabled to view this email address). If you wish, you can email your comments, questions and suggestions as MP3 file attachments (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

Thank you to the people behind Inside PR: Our theme music was created by Damon de Szegheo; Roger Dey is our announcer. Inside PR is produced by Kristine D’Arbelles and Ashlea LeCompte.

Check the FIR website for information about other FIR podcasts. To receive all podcasts in the FIR Podcast Network, subscribe to the “everything” RSS feed.

FIR presents Inside PR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years.

Posted by shel on 01/16 at 01:00 PM






Remember my personal information

Notify me of follow-up comments?

Submit the word you see below:

<< Back to main