FIR Book Review: 101 Social Media Tactics for Nonprofits, by Melanie Mathos and Chad Norman

101 Social Media Tactics for Nonprofits101 Social Media Tactics for Nonprofits: A Field Guide, by Melanie Mathos and Chad Norman, is reviewed by FIR Book Review Editor Bob LeDrew. From the book description:

“101 Social Media Tactics for Nonprofits features 101 actionable tactics that nonprofits can start using today, and most of the featured resources are free. Broken down into five key areas, this unique guide explains the steps and tools needed to implement each tactic, and provides many real-life examples of how nonprofits are using the tactics. With this book as your guide, you’ll learn how leading nonprofit professionals around the world are leveraging social media to engage constituents, communicate their cause, and deliver on their mission.”

Get this podcast:

101 Social Media Tactics for Nonprofits: A Field Guide by Melanie Mathos and Chad Norman

Publisher: Wiley
Hardcover, 224 pages
Published January 2012
ISBN-10: 1118106245
ISBN-13: 978-1118106242

Purchase at US Kindle edition), Amazon Canada, or Amazon UK (UK Kindle edition).

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This FIR Book Review is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years. Information:

Posted by shel on 02/14 at 08:05 AM
  1. I’ve been looking for a social media book that addresses non-profit organizations for a while now. This book seems to be a good choice. I’ve heard a lot of good things about it. I will have to check it out. Thanks for sharing.

    Posted by .(JavaScript must be enabled to view this email address)  on  11/01  at  01:58 PM
  2. I think this book is a great idea, not only for non-profit organizations, but also for people who need to do social media marketing with very limited budget. Take self-published authors, for example. I believe they can take advantage of this book for their effective yet less costly book marketing.

    Posted by Elizabeth  on  06/10  at  04:08 PM
  3. It’s important to have a great resource to dive into and really use, not just rehashed from someone else. Thank you

    Posted by .(JavaScript must be enabled to view this email address)  on  05/30  at  07:13 AM






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