FIR Cuts
Monday, September 12, 2011
FIR Cut - Choosing the right social platform for reaching the media
Cut from FIR #616:
- Online Journalism Review: Which social media tool is the right one for PR professionals?
Download the file here (MP3, 5.75Mb; length 6:14), or sign up for the RSS feed to get this cut segment and all future ones automatically.
Monday, August 01, 2011
FIR Cut: Crowdsourcing The Big Mac Index
- The Economist: Fast food for thought: What do hamburgers, lipstick and men’s underwear have in common? The joys of quirky economic indicators
- The Economist: The Big Mac index: Currency comparisons, to go
Download the file here (MP3, 1.91Mb; length 4:42), or sign up for the RSS feed to get this cut segment and all future ones automatically.
Monday, March 14, 2011
FIR Cut - That Chrysler tweet
Cut from episode 590: Chrysler’s reaction—or overreaction—to an errant tweet from a staffer at the company’s social media agency sparks ridicule.
Download the file here (MP3, 2.57Mb; length 6:20), or sign up for the RSS feed to get this cut segment and all future ones automatically.
FIR Cut - Facebook’s comment utility: a force for good or evil?
Cut from episode 590: Not everybody thinks the Facebook utility that lets blogs and other websites leverage the social network’s comments is a good idea.
- Troll, reveal thyself (in support of Facebook’s comment utility, from Slate)
- The Facebook empire ends here, (opposition from Geoff Livingston)
Download the file here (MP3, 3.52Mb; length 8:42), or sign up for the RSS feed to get this cut segment and all future ones automatically.
Monday, February 28, 2011
FIR Cut - Childish PR practices; the end of email
- Cut from episode 588: A PR rep unfollows a journalist because of critical stories.
- European company will ban internal use of email by 2014 (free FT registration required)
Download the file here (MP3, 2.34Mb; length 5:45), or sign up for the RSS feed to get this cut segment and all future ones automatically.
Monday, January 03, 2011
FIR Cut - Travel and Twitter
- Cut from episode 580: Airlines and politicians make good use of Twitter during the holiday travel nightmare affecting the U.S. East Coast.
Download the file here (MP3, 4.16Mb; length 10:19), or sign up for the RSS feed to get this cut segment and all future ones automatically.
Monday, November 29, 2010
FIR Cut: Smartphones to ring up 28% of holiday shopping
- Cut from episode 575: Information Week articleexplores the role smartphones will play in 2010 holiday shopping
Download the file here (MP3, 1.10Mb; length 2:40), or sign up for the RSS feed to get this cut segment and all future ones automatically.